Beware of Fraudulent Messages: Samsung reminds all consumers to stay vigilant against fraudulent messages impersonating Samsung, to prevent being defrauded of money and personal information.
Beware of Fraudulent Messages: Samsung reminds all consumers to stay vigilant against fraudulent messages impersonating Samsung, to prevent being defrauded of money and personal information.

Beware of Fraudulent Messages: Samsung reminds all consumers to stay vigilant against fraudulent messages impersonating Samsung, to prevent being defrauded of money and personal information.

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Corporate News

Samsung Collaborates with World-Famous Auction House, Sotheby’s, Immaculately Enhances the NFT and Digital Art Scene

Jun 04. 2021

Hong Kong – 4 June, 2021 – Samsung Electronics H.K. Company, Limited places heavy emphasis on redefining modern solutions and elevating customer experience. With the surging popularity of Non-Fungible Tokens (NFTs) that revolutionized the global art and digital scene, Samsung recognizes the importance of delivering a flawless viewing experience for NFT artworks. The exquisite performance of Samsung’s innovative display seamlessly showcases NFT artworks, empowering artists, collectors, curators, and enthusiasts to fully embrace new artistic media. Samsung’s display series transpires to be a perfect component of the fast-growing NFT ecosystem.

 

Samsung display series offer an unparalleled viewing experience for NFT artworks

 

“As a leader of technological innovations, Samsung dedicates to promote support with art market latest digitalize movement,” said Ellen Fu, Vice President, Consumer Electronics & Enterprise Business, Samsung Electronics H.K. Company, Limited. “Committed to quality and style, Samsung’s range of displays ensures that NFT artworks are immaculately displayed. Through the finest resolution, Samsung confidently showcases an unmatched viewing experience for digital art whilst actualizing the original vision of artists.”

 

The flagship Samsung Neo QLED enables real 8K resolution, bringing a new dimension of ultimate clarity. Equipped with 100% Color Volume with Quantum Dot Technology, a spectrum of accurate colors is expressed regardless of differing levels of brightness. The finest picture is delivered, ensuring NFT artworks are viewed in the optimal manner.

 

Samsung’s innovative Lifestyle TV, The Frame, is a visual masterpiece that holds excellent performance and flawless customizable design. The Frame instantly transforms into a breathtaking artwork through simple conversion of display modes. Effortlessly turn your space into an endless gallery of NFT masterpieces through the innovative display designed to look like real art.

 

Samsung x Sotheby’s Natively Digital: A Curated NFT Sale Exhibition

Samsung is proud to partner with Sotheby’s for Natively Digital: A Curated NFT Sale Exhibition, a multi-venue global exhibition showcasing a collection of remarkable and unique NFT artworks, presented by Samsung’s impressive lineup of innovative TVs. The pre-sale exhibition will be viewable at Sotheby’s galleries in London, New York and Hong Kong.

 

Michael Bouhanna, Sotheby’s Contemporary Art Specialist, commented, “Natively Digital will be the greatest occasion to educate our ‘traditional’ audience about the great artists and diverse talents that compose this new space. The multi-venue virtual and physical exhibitions are an ode to this new medium, and with the involvement of Samsung’s ground-breaking technology, we will be able to continue to demonstrate our strong support for this art expression.”

 

For more information on Samsung Home Appliances, please visit: http://www.samsung.com/hk_en, or contact Samsung customer hotline at (+852) 3698-4698. 

 

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI and LED solutions. For the latest news, please visit Samsung Newsroom at http://news.samsung.com.