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Highlights
NQ4 AI Gen3 Processor
Our smartest 4K processor, our best 4K upscaling¹
4K AI Upscaling Pro
Exceptional 4K clarity and detail²
Glare Free
The full picture. Glare-free.⁵
Neo Quantum HDR+
Spectacular detail and contrast⁶
Expert Reviews – Best Buy
"Fantastically bright, colourful pictures"
TechRadar – Editor’s Choice
“Perfect for gaming and sports”
Home Entertainment Brand of the Year 2025
“A step above the competition when it comes to pushing technology, design, and accessibility”
[TUV] Real Quantum Dot Display
Certified as Real Quantum Dot Display with Quantum Dot sheet and Blue LED applied according to IEC standards.
Features
The ultimate Neo QLED 4K Experience - now Glare Free
Key features at a glance
Companion that enriches your life
Our smartest 4K processor, our best 4K upscaling
NQ4 AI Gen3 Processor
Experience our most advanced 4K AI enhancements to your entertainment. Soak in sharpened upscaling that uses 128 neural networks to optimise picture and sound. From streaming to sports, watch in enhanced brightness, depth, contrast, motion, sound and resolution - for an exceptional 4K experience.1
Exceptional 4K clarity and detail
4K AI Upscaling Pro
From news to classics, our most powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. With AI and 128 neural networks, our TV intelligently analyses images, intricately restores every detail, pixel by pixel for a stunning visual experience.2
As easy as asking
Bixby and Alexa
Control your TV with your favourite Voice Assistant - with Bixby and Alexa built-in to your TV. Ask them to change the volume, find that new series, bring up your holiday photos, or check on your connected devices in your smart home. The possibilities are endless – you just need to ask.3
Settings, adjusted for you
AI Mode
Enjoy a quick access menu with intelligent customisation features that optimises your picture and sound to your preferences. See details clearly with intelligent adaptive brightness that auto-adjusts to the lighting in your room, or pre-select your viewing preferences with AI Customisation Mode.
Expertly engineered sound, in real-time
AI Sound Pro
Experience sound that adapts to what you're watching, and where you're watching it. From Adaptive Sound Pro that adjust to your room and optimises audio for your content, to Active Voice Amplifier that enhances dialogue to combat background noise. Enjoy perfectly balanced audio, every time.
One-of-a-kind visuals that match your mood
Generative Wallpaper
Create visuals that match your mood. Whether you're hosting, unwinding or relaxing, our AI-powered wallpaper creates stunning one-of-a-kind visuals that transform your space.4
Picture Quality
Our most advanced Mini LED technology
Quantum Mini LED Pro
Experience our most advanced Quantum Mini-LED Pro, powered by Quantum Matrix Technology Plus for ultra-precise light control—delivering true blacks, vivid colours, and incredible brightness for a picture that’s rich in every detail.5
The full picture. Glare-free.
Glare Free
From cinematic experiences to live stadium action, Glare-Free technology ensures the view remains clear and vibrant, allowing you to witness every moment exactly as it was meant to be seen. No washed-out blacks or faded colours — just rich contrast, bold detail, and a picture that stays true, even in sunlit rooms.6
Spectacular detail and contrast
Neo Quantum HDR+
See the previously hidden detail in every scene, exactly as you’re meant to. Thanks to remarkable HDR brightness, watch in true-to-life quality with rich colour and remarkable contrast. 7
More about
Picture Quality
Our smoothest motion
AI Motion Enhancer Pro
See the detail of fast-moving action with AI technology that recognises objects and text on screen and smoothes out the motion. Follow the flight of the ball in every big sports game, watch superheroes soar in the latest summer blockbusters and see everything that moves in pin-sharp detail.
Upgrade to HDR detail
Auto HDR Remastering Pro
Enjoy HDR-like picture quality, even with SDR content. Using AI, your TV learns the difference between SDR and HDR content and transforms it into vibrant HDR-like visuals - scene-by-scene. Experience brighter highlights, more vibrant colours and clearer details.
Add colour to every scene
Colour Booster Pro
Our smart AI Colour Booster intelligently adjusts and enhances colour levels scene-by-scene. From the darkest night shots to the brightest landscapes, enjoy consistently high and accurate levels of colour for a bolder viewing experience whatever you're watching.
Enjoy authentic colour, validated by PANTONE
PANTONE Validated
Enjoy colour validated by industry leading experts at Pantone®. Samsung TVs are verified for the accurate representation of up to 2,030 Pantone colours and 110 added skin tones so that every hue, tint and skin tone offers a more accurate and beautiful picture.
Real Colours, Real QLED. You deserve nothing less.
Vibrant and accurate colours amplified by Samsung’s Quantum Dot sheet that delivers 100% colour volume.
Sound
Taking sound to the next level
Dolby Atmos®
Imagine those big movie moments, sounding bigger. Dolby Atmos technology delivers a sound experience that you can feel around you. You’ll hear 3D surround sound that follows the movement on screen using our incredible virtual top channel audio.8
Samsung TVs and soundbars, the perfect harmony
Samsung Q-Symphony
Boost your viewing experience with integrated sound from your TV and soundbar. Why let a soundbar or TV work solo when you can amp up your entertainment with even more powerful speakers that work together seamlessly, for a fully immersive sound experience.9
Dynamic 8-speaker sound that follows the action
Object Tracking Sound+
Immersive TV sound that follows the action on screen with 8-speaker sound that moves with the action. Hear the rise of the crowd as your sports team attacks, feel superheroes swoop into scenes, and get drawn into sound that peaks with every action you see.10
Design
A gorgeous TV, anywhere you’re watching
NeoSlim Design
Perfect the minimalist look with a super slim and ultra-stylish TV. From the middle of the sofa to the armchair in the corner, your Neo QLED TV has been delicately crafted to look beautiful from any angle.11
Say goodbye to disposable batteries
SolarCell Remote
Consciously crafted, the universal remote charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries.12
Gaming Experience
More about
Gaming Experience
Game up to 4K 165Hz motion
Motion Xcelerator 165Hz
Enjoy ultra-smooth gameplay on Xbox, PS5 and all your favourite next-gen consoles and PC games with Motion Xcelerator technology. Make the most of lag-free gaming with ultra-responsive motion, perfect for fast-paced games on your TV with smooth, clear visuals.13
Just turn on and play
AI Auto Game Mode
Get the edge over your competition. AI Auto Game Mode recognises the genre of game you are playing, and automatically adjusts the settings. RPG? Witness incredible graphics. Racing? Experience ultra-smooth motion. So all you need to do is turn on your game and play.14
Level Up Your Gameplay
Game Bar
The advanced Game Bar puts you in command, so you can optimise your gameplay with ease. Switch between wide 21:9 or ultrawide 32:9 aspect ratios, check input lag, activate virtual aim point or minimap zoom, and more.15
HDR Gaming without screen tearing and stuttering
FreeSync Premium Pro
AMD FreeSync Premium Pro works with your next gen console to give you an exceptional gaming experience: combining reduced screen tearing and stuttering with exceptional High Dynamic Range (HDR) visuals. Watch your games come to life in spectacular colour and detail, just as the creators intended.16
Smart TV powered by Tizen OS
Your favourite smart apps
Smart TV powered by Tizen
Spend less time searching and more time watching. With Netflix, Disney+, RTE Player, Xbox and more, get instant access to the latest shows and movies on the best streaming apps. Plus access to 1,000s of extra TV Shows and Movies on Samsung TV Plus - all for free.17
Experience 7 years of
smarter TV on us18
Your home, your gallery
Art Store
Display your personal art collection from your TV. Choose from a growing library of 3,000+ pieces, curated from world-leading museums and artists such as The Met, MoMA, Salvador Dali, Keith Haring and more. Famous classics, modern artworks or stunning photography - make a gallery of your space.19
More about
Smart TV Powered by Tizen OS
Entertainment for every day. Always for free.
Samsung TV Plus
Watch 1000s of TV shows and movies, all for free, anytime, anywhere you want with Samsung TV Plus. Get instant access to live and on demand entertainment like The Graham Norton Show and Poldark. Stream the latest news on Sky News and catch-up on kids shows, sports and more with no strings attached.20
Keeping your private information private
Samsung Knox Security
With today's TVs holding your passwords and private payment information, Samsung Knox Security keeps your data protected with multi-layered security, constant system monitoring and updates and the automatic blocking of harmful attacks. Stay secured, stay entertained.21
SmartThings
One place. All your smart devices.
SmartThings
Connect and control all your smart devices from your TV and phone. Program your smart heating, set your smart washer, get alerts when your food is ready, monitor your video doorbell! Make life easier for all your smart device routines with the simplicity of the SmartThings app.22
More about
SmartThings
Set your hands free
Universal Gestures
Turn your wrist into the remote. Universal Gestures lets you control your TV with simple motions of your Galaxy Watch. Whether you're working out, cooking, or multitasking, easily control your TV with intuitive gestures.23
See more, spend less
AI Energy Mode
Save energy with AI Energy Mode and SmartThings. With AI Energy Mode, your TV adjusts the brightness depending on the content and the surrounding light levels to reduce overall energy consumption. You can monitor the energy usage of your TV and other compatible devices through Map View on your TV.24
Control your TV from your phone
Quick Remote
Use your smartphone as your remote. With Quick Remote, use your smartphone to change channels, adjust the volume, and more.25
Specifications
-
NeoQLED
-
Screen Size
98"
-
Refresh Rate
120Hz (Up to 165Hz)
-
Resolution
4K (3,840 x 2,160)
-
Anti Reflection
Glare Free
-
HDR 10+
Yes (ADAPTIVE/ GAMING)
-
Upscaling
4K AI Upscaling Pro
-
Contrast
Quantum Matrix Technology Plus
-
Viewing Angle
Wide Viewing Angle
-
Motion Technology
Motion Xcelerator 165Hz
-
Smart Calibration
Basic/Professional
-
Filmmaker Mode (FMM)
Yes
-
AI Motion Enhancer
AI Motion Enhancer Pro
-
Supersize Picture Enhancer
Yes
-
HDR Brightness Optimizer
Yes
-
Color Booster
Color Booster Pro
-
AI HDR Remastering
Auto HDR Remastering pro
-
EyeComfort Mode
Yes
-
Dolby Atmos
Yes
-
Object Tracking Sound
OTS+
-
Samsung Q-Symphony
Yes
-
Audio Pre-selection Descriptor
Yes
-
Active Voice Amplifier
Yes (Active Voice Amplifier Pro)
-
Adaptive Sound
Yes (Adaptive Sound Pro)
-
360 Audio
Yes
-
Operating System (OS)
Tizen™ Smart TV
-
Bixby
Yes
-
Far-Field Voice Interaction
Yes
-
Built-in Voice Assistant
Alexa (GB, DE, FR, IT, ES, AT, IE)
-
Works with AI Speaker
Alexa (GB, DE, FR, IT, ES, AT, IE), Google Assistant (GB, FR, DE, IT, ES, CH, AT, NL, SE, NO, DK, FI, PT, IE, BE, LU)
-
SmartThings Hub / Matter Hub / IoT-Sensor Functionality / Quick Remote
Yes
-
Samsung Health
Yes (GB,IE only)
-
Universal Browse & Play
Yes (GB, FR, DE, IT, ES)
-
Multi Device Experience
TV to Mobile, Mobile to TV, TV initiate mirroring, Sound Mirroring, Wireless TV On, Tap View
-
Multi-View
upto 2 videos
-
Apple AirPlay
Yes (w/o Aland Islands, Faroe islands, Netherlands Antilles, San Marino)
-
Daily+
Yes
-
Storage Share
Yes
-
Live Translate
Yes (DE, GB, FR, ES, IT)
-
Click to Search
Yes (DE, GB, FR, ES, IT)
-
Generative Wallpaper
Yes
-
Karaoke Mic
Yes
-
Auto Game Mode (ALLM)
Yes
-
Game Motion Plus
Yes
-
Dynamic Black EQ
Yes
-
VRR
Yes
-
Surround Sound
Yes
-
Super Ultra Wide Game View
Yes
-
Mini Map Zoom
Yes
-
FreeSync
FreeSync Premium Pro
-
Light-sync
Yes (AT, BE, DK, FI, FR, DE, IT, NL, NO, PT, ES, SE, CH, GB)
-
HGiG
Yes
-
Gaming Hub
Yes (KR, US, CA, BR, GB, FR, DE, IT, ES, MX, AU)
-
AI Auto Game Mode
Yes
-
HDMI (High Frame Rate)
4K 165Hz (for HDMI 1/2/3/4)
-
Bluetooth
Yes(5.3)
-
HDMI Audio Return Channel
eARC
-
Front Color
TITAN BLACK
-
Stand Color
TITAN BLACK
-
Art Store
Yes
-
IP Control
Yes
-
Accessibillity - Voice Guide
UK English, Finnish, France French, German, Greek, Hungarian, Italian, Norwegian, Polish, Portugal Portuguese, Romanian, Slovak, Spain Spanish, Swedish, Czech, Danish, Dutch, Korean
-
Low Vision Support
Audio Subtitles, Relumino, Magnification, Audio Description, Zoom Menu and Text, High Contrast, SeeColors, Color Inversion, Grayscale, Auto Picture Off
-
Hearing Impaired Support
Closed Caption (Subtitle), Multi-output Audio, Sign Language Zoom
-
Motor Impaired Support
Slow Button Repeat, Remote Control App. for All
-
Power Supply
AC220-240V~ 50/60Hz
-
Power Consumption (Max)
475 W
-
Energy Efficiency Class
E
-
Power Consumption (Stand-by)
0.50 W
-
Power Consumption (Typical)
152 W
-
Yearly Power Consumption (EU standard)
211 kWh
-
Auto Power Saving
Yes
-
Package Size (WxHxD)
2370 x 1420 x 275 mm
-
Set Size with Stand (WxHxD)
2185.1 x 1305.9 x 364.9 mm
-
Set Size without Stand (WxHxD)
2185.1 x 1249.3 x 31.1 mm
-
Stand (Basic) (WxD)
478.9 x 364.9 mm
-
VESA Spec
600 x 400 mm
-
Package Weight
90.7 kg
-
Set Weight with Stand
70.6 kg
-
Set Weight without Stand
61.4 kg
-
Slim Fit Wall-mount Support
Yes
-
Webcam Support
Yes
-
Zigbee / Thread Module
Built-In
-
Security Update Period (At least 5 years)
31 DECEMBER 2030
User manual & downloads Product information sheet
Solutions & Tips
- 1. Upscaling may not apply to PC connection and Game Mode. Go to feature
- 2. Upscaling may not apply to PC connection and Game Mode. Go to feature
- 3. Samsung account required. Amazon, Alexa, and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Go to feature
- 4. The number of generation attempts allowed per day may be limited. Samsung account required. Go to feature
- 5. Size comparison is based on Q8F LEDs on height only at 1:50 scale. Go to feature
- 6. Verified 'Glare Free' performance by UL Solutions, based on Unified Glare Rating (UGR) assessments. Verification issued when: Reflection Glare UGR ≤ 10, Discomfort Glare UGR ≤ 22, and Disability Glare UGR ≤ 34. Results based on test conducted under indoor lighting conditions. Go to feature
- 7. Available OTT services may differ by country. Separate subscriptions required for certain streaming services. Terms apply. Neo Quantum HDR applicable to 50" and below. Go to feature
- 8. Dolby Atmos with virtual top speakers applicable to 50" and 43". Go to feature
- 9. Compatible Samsung Soundbar required. Go to feature
- 10. Object Tracking Sound Lite applicable to 43" and 50". Go to feature
- 11. SuperSlim Design applicable to 115”. Go to feature
- 12. Must be charged via USB C cable (sold separately) if battery is fully drained. To charge the remote with solar energy, set the TV remote down with the solar panel facing up. Go to feature
- 13. 4K 165Hz is only available with PC connected content. Supports VRR/4K@120Hz. Max 144Hz applicable to 115”. Go to feature
- 14. AI Auto Game Mode is available for certain console games only. Availability may vary according to gaming content and format. Go to feature
- 15. Super Ultrawide GameView (21:9, 32:9) is available for certain PC and console games. Game Bar's Zoom-in mode is not supported for certain refresh rates. Game Bar UI is subject to change without prior notice. Go to feature
- 16. FreeSync Premium applicable to 48" and below. Compatible games and consoles only. Go to feature
- 17. Samsung account required to access our network-based smart services and apps. Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. Go to feature
- 18. Tizen OS upgrades are available for up to 7 years from the product’s release year starting in 2023. Availability, features, contents and services are subject to change without notice and may vary by product, model or region. The upgrade does not cover hardware related performance, features or durability. Samsung Account login required and agreement to Smart Hub Terms and Conditions. Requires internet connection. Updates need to be enabled on device Go to feature
- 19. Art Store subscription and Samsung Account required. Go to feature
- 20. Samsung account and internet connection required. Go to feature
- 21. Secured by Knox applies to Samsung TVs powered by Tizen®, launched since 2015. Security software update is guaranteed for at least three years from product launch. Latest software update is required. Must be connected to Samsung TV via SmartThings. Go to feature
- 22. Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices. Go to feature
- 23. Supported on Galaxy Watch4 and later models, and Wear OS 5 and higher versions. Go to feature
- 24. Energy saving may vary according to model, viewing conditions or types of content. Does not work with gameplay or viewing priority modes. Energy savings based on internal test results and may vary. Requires SmartThings app, Internet connection, and SmartThings enabled devices. Adaptive Brightness will not operate in environments exceeding 80 lux. Go to feature
- 25. Samsung Smart TV feature access is available on (TV) 2024 Samsung TVs and later models with (Mobile) Android OS 10.0 and higher versions or iOS 15.0 and higher versions. Go to feature