1.38 m LS01B QLED 4K The Serif

1.38 m LS01B QLED 4K The Serif

55LS01B QA55LS01BAKLXL

  • No Cost EMI starts from ₹ 19979.82/ month.
  • 360 All Round Design
  • Matte Display
  • QLED Technology
  • NFC on TV

Choose size

  • 360 All Round Design
    360 All Round Design
  • Minimal glare, maximum joy
    Minimal glare, maximum joy
  • Beautiful in every place
    Beautiful in every place
  • See the world in QLED Technology
    See the world in QLED Technology

Unconditionally Beautiful

Designed for every place, at every moment, from every angle

Unconditionally Beautiful

Designed for every place, at every moment, from every angle

  • * Actual product may differ from image shown. Please see our product gallery.

Top 4 Features

360 All round design

360 All round design

Beautiful from every angle

Matte Display

Matte Display

Enjoy what's on, not the reflections

Detachable Stand

Detachable Stand

Beautiful anywhere, on the shelf or on the floor.

QLED Technology

QLED Technology

Bring more than a billion colors to life

Your home, unlimited possibility

360 All Round Design

Enjoy the view of your TV from all angles—and we don’t just mean the display. The Serif looks beautiful from front to back, side to side, and can decorate just about anywhere you put it. Let The Serif elegantly symphonize with your space.

360 All Round Design 360 All Round Design

Minimal glare, maximum joy

Matte Display

The Matte Display drastically reduces light reflections on The Serif so you can fully enjoy what you're watching.

Matte Display Matte Display

Serif Design

By Ronan & Erwan Bouroullec

'I' Shape Design

The iconic "I" shape of The Serif, designed by Ronan & Erwan Bouroullec, turns it into a statement piece in a way that no other TV can.

Unique inspiration for your space

Ronan & Erwan Bouroullec Design

The Serif is more than a TV. The Serif blends harmoniously with spaces and home interiors.

Aesthetically beautiful color

Two Colors

Here are two colors that really pop. Cotton Blue carries the natural vibe of The Serif, and Cloud White is always popular. Now this is how you complete your home interior.

* The product color may vary by region.

Shape Design Gallery

Shape Design Gallery

Shape Design Gallery

Shape Design Gallery

Ambient Mode

Enjoy every moment with The Serif

Ambient Mode+

Instead of keeping The Serif blank and black when it's switched off, do more with your TV like displaying the day's weather, headlines, your pictures and more.

Exclusive patterns

Created by Ronan & Erwan Bouroullec

The Bouroullec's exclusive patterns in Ambient Mode were inspired by the natural world around us such as a beautiful leaf and a textured fabric.

Match your home vibe

Various options

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Smart

The smart way to access your favorite content

Smart Hub

Discover your favorite movies, TV shows, games and ambient screens all in one place.

* Smart services and GUI (Graphic User Interface) may vary by model, region, language.
* Some services are available to watch after registration and subscription.

Mirror your mobile device

Mobile Mirroring

Stream content straight from your phone, with SmartThings app for Android and iOS, or AirPlay for Apple devices.

* This service only works when TV and mobile are turned on.
* Requires installation of the SmartThings app.
* Apple and AirPlay are trademarks of Apple Inc., registered in the U.S. and other countries. AirPlay requires iOS 12.3 or later, or macOS 10.14.5 or later.
* Apple AirPlay may not be supported depending on the model or geographical area.

Just tap to mirror

Tap View

Whatever you were watching on your mobile device can be placed on your TV screen with just a quick tap on The Serif.

* This service only works when TV and mobile are turned on.
* Tap View is available on Samsung Galaxy devices with Android OS 8.1 and higher.

Split your screen and do more

Multi View

Watch what's on your TV and your mobile on the same screen at the same time. Simply add up contents to watch simultaneously and make your own combination of screens.

* Supports Android OS and iOS based smartphone.

Usability

Simple connectivity

NFC on TV

When you need some music, just place your mobile device on top of The Serif. Now you can stream music from your mobile on The Serif.

* Compatible devices only.

Get answers on The Serif

Multiple Voice Assistants

Choose your favorite voice assistant out of Samsung Bixby, or Amazon Alexa to find and control entertainment, your home and more.

* Bixby voice commands recognize English (US/UK/IN), French, Spanish, German, Italian, Portuguese(BR), Chinese (in China mainland only) and Korean. Not all accents, dialects and expressions recognized.
* Amazon, Alexa and all related marks are trademarks of Amazon.com, Inc. or its affiliates.
* Google is a trademark of Google LLC.

Easier control, greener future

SolarCell Remote

Say goodbye to disposable batteries with the SolarCell remote that charges with sunlight and indoor lights.

* To charge the remote with solar energy, set the TV remote down with the solar panel facing up.

Specifications

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Images shown here are for representational purpose only, actual may vary. All features, specifications and prices are subject to change without prior notice. Model availability may vary from location to location.