By The Editors
We recently sat down with Dennis Jaques of Maverick Integration in New Hampshire to talk about his businesses and his involvement with Samsung.
Samsung Connections: Dennis, thanks for taking the time to talk to us. First, can you tell us a bit about your business in Nashua, NH and the Greater Boston area?
Dennis Jaques: Yes, and thanks for rolling out the soap box for me! Maverick Integration is an award-winning residential and commercial technology integration firm working in the finest homes, offices and public buildings throughout the Northeast, all along the Eastern Seaboard, and in the Caribbean.
We regularly lead projects large and small, overseeing every detail, from planning through construction and completion. We consult with and work as part of design-build teams to make sure architects, developers and designers are considering the best in home technology for their clients.
SC: You also started your own technical school to identify and train the next generation of CI channel installers. Tell us a bit about the school.
DJ: Maverick Technical Institute offers classroom and hands-on career training for students who wish to pursue a certificate as a Low Voltage Technician (LVT). Trained LVTs will be able to work on systems including home theater, automation control, video, camera, computers, rack assembly, telecom, lighting and cable.
We specifically designed the curriculum for creative individuals looking to start a career path involving residential and commercial low-voltage technology.
SC: You also helped create a peer-to-peer group called The Guild. Tell us about that new enterprise.
DJ: It’s called The Guild Integrators Alliance. The Guild was formed to bring peace of mind to clients, trade partners, and industry peers whose lives and work regularly take them to new horizons. Each Guild member adheres to the highest standards in technology design and integration. So once a client or design-build professional has worked with one of our member firms, they can confidently engage any other, in a different location, and expect the same level of creativity, care and execution.
Better yet, because of our partnerships, our knowledge base and appetite for innovation is immeasurably maximized. So, those new horizons you’re navigating? We’ll meet you there and be ready to lead the way.
SC: Excellent. Let’s talk Samsung. Recently, you went to Korea to visit our facilities as part of our first ever Custom Integrator Summit, where you met with product designers. Can you give us a few takeaways from the trip?
DJ: The obvious first takeaway was just the fact that Samsung is even interested in talking to us – custom integrators! It is unusual for such a large corporation to give us time and listen to our concerns. I know that the group who preceded our visit included buyers from national retailers, so it tells me that our voices matter in the grand scheme of things. And that’s a powerful message as it relates to future products and future technology.
We talked with the engineers who were receptive to our ideas. We were shown new 8K TVs and other products that are coming out early next year. They solicited our input and feedback on what will help grow the CI channel – for Samsung as well as the integrator.
SC: As Samsung works to build products and solutions for the CI channel, where do you see the technology going and how can this help the integrator grow their business?
DJ: MicroLED (The Wall) is an exciting technology, making it a scalable solution for residential and commercial installations. We will be able to take that technology – direct view LED – and put that into large spec homes, allowing us to create scalable video presentations.
I personally think that 3rd party automation is in its sunset years. Having each device in the home – from lights to TVs, communicate with each other on an open protocol is the future. And Samsung is already designing and thinking about this concept in their product mix, across different verticals. My Samsung phone knows the washing machine cleaning load is done and now the laundry needs to go into the dryer – I get a friendly reminder on my phone. Samsung products are ubiquitous in homes and cars, and they communicate with one another. I think that’s the future.
We’re seeing a lot of consolidation in the industry, with large firms like Legrand acquiring a broad array of companies. Their goal will be to ensure that the various products and technologies talk with one another, and that presents comprehensive solutions that work for today’s home integration firms.
SC: We understand Samsung is considering bringing you back in the Spring to do a deeper dive in getting your input on future products that are catered to the CI channel. Are you planning to go? And if so, what are your expectations?
DJ: Yes, I’m planning on attending. What I’d like to see is real product designs in the early stages of development. Even if those products never see the light of day, I’d like to be in those planning meetings to add my voice and experience. It’s not a good use of my time to just show me what’s shipping next month or what you already have going into pre-production, so I hope I get the opportunity to really give some input on future product development based on my own real-world expertise.
SC: Any advice for your fellow integrators around the country as it pertains to video and where to focus their energies?
DJ: Sell performance, not features. Stop selling cheap stuff. As far as Samsung products, concentrate on the QLED Q8 and Q9 series.
SC: Where will we find Dennis Jaques when he isn’t working?
DJ: With five kids, there is always a sporting event on my schedule!
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