The best TV picture quality

The best TV picture quality

A big screen TV is displaying an image of dandelion puff with a large water droplet in high picture quality.

The No.1 TV brand

Samsung has been making TV history and still continues to do so even now. The evolution of picture quality—achieved by researching innovative technologies every year with QLED technology— is the reason why consumers continue to choose and love Samsung and why it continues to stay at the forefront of the TV market.

As the No. 1 TV brand, Samsung provides several optimal viewing modes with excellent picture quality all thanks to its unrivaled technologies accumulated over the years. Let's take a closer look at those modes below.

An array of TVs representing LCD TV, LED TV, Smart TV, QLED 4K TV and QLED 8K TVs shows an evolution of TV technology as best tv brand.

The best TV picture settings

You can enjoy your Samsung TV in different viewing environments within your home. No matter where you are sitting in the room, you will be able to enjoy the best viewing experience.

Also, with Samsung TVs providing several preset quality modes, that's all consumers need to experience optimised picture quality no matter the situation. Learn more about the concepts and purpose of each quality mode that a Samsung TV provides and how to get the most out of them below.

Dynamic Mode

Vivid even in bright environments

Dynamic Mode is a picture mode that allows you to enjoy content vividly and clearly during the day or in light-rich areas. It optimally runs all the hardware and software technologies that a TV has in order to present a clear and crisp image with spectacular colours, improved brightness and sharpness.

A wall mounted TV over a fireplace displays a bridge night scene with a city in clear picture quality by Dynamic Mode of Samsung picture settings in the bright and cozy living room.

Standard Mode

Balanced—anytime, anywhere

Standard Mode is the default setting right out of the box and is a mode that anyone can enjoy in your home. Whether you're watching tv day or night, this mode has a stable and adequate brightness suitable for most and provides optimal image quality for your screen while using energy efficiently.

A TV mounted on the wall in a living room displays people having a water gun fight in high resolution picture quality by Standard Mode of TV picture settings.

Natural Mode

Comfortable and easy

Natural Mode is a picture mode that detects changes in the brightness of a scene and then naturally re-expresses those changes within a range more comfortable to consumers. If you tend to be sensitive to colour and brightness, then Natural Mode is recommended because it outputs an appropriate amount of light that helps reduce your eye strain and fatigue.

A TV mounted above tv stand in the modern living room displays a brown mottled dog in a grassy field with Natural Mode among picture mode.

Movie Mode

Professional mode for movie buffs

Movie Mode reliably reflects the quality elements intended by a movie director. It's the mode used in most professional reviews and will provide a cinema-like experience when watching movies (especially in a slightly dark environment). You can watch your favourite movie, better than the director intended.

A big screen TV placed on the floor displays space themed movie with Movie Mode of Samsung TV picture settings which gives immersive movie experience in the dark and comfortable tent theater in the living room.

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Samsung TV on stand with black frame and pink background image on screen.

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