A New Era of Samsung AI TV
Unbeatable offers when you buy your TV now
* Offers may vary depending on the product you purchase.
Buy now the model that's right for you
Neo QLED 8K
OLED
Neo QLED
The Frame
Music Frame
Samsung's innovative features powered by AI
AI Picture
AI Upscaling 1
Neo QLED breathes new life into your favorite TV shows and movies with AI upscaling. Advanced AI neural networks transform your content into lifelike 4K/8K quality from a variety of sources. Stream OTT services and watch live sports with a view that feels so vividly real, it’s surreal.
* AI Upscaling is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D
* AI Upscaling is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D
AI Motion Enhancer Pro 2
Equipped with 512 AI neural networks, our NQ8 AI Gen3 processor leverages AI to sharpen and smooth out the motion of objects and text. This takes watching live sports to another level.
* AI Motion Enhancer Pro is only available with 2024 Neo QLED 8K QN900D.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* AI Motion Enhancer Pro is only available with 2024 Neo QLED 8K QN900D.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
Real Depth Enhancer Pro 3
Real Depth Enhancer Pro detects areas where a person’s eye would typically focus and enhances its depth expression accordingly. It precisely optimizes numerous blocks of mini LEDs and increases foreground contrast, so you can enjoy realistic 3D-like pictures at home.
* Real Depth Enhancer Pro is available with 2024 Neo QLED QN900D/QN800D/QN95D/QN90D.
* NQ8 Al Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* Real Depth Enhancer Pro is available with 2024 Neo QLED QN900D/QN800D/QN95D/QN90D.
* NQ8 Al Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
AI Sound
Active Voice Amplifier Pro 4
Straining to hear what’s being said in an important scene? Our audio technology uses AI to analyze your content and isolate the voices from background sounds in scenes and ambient noise in your room. Now you can catch every word of dialogue with enhanced clarity – even in distracting surroundings.
* Active Voice Amplifier Pro is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* Active Voice Amplifier Pro is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
Object Tracking Sound 5
It's easier than ever to escape into the action with Object Tracking Sound. Immerse yourself deeper into your listening experience with AI-powered action-tracking sound from all corners of the TV.
* Object Sound Tracking is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* Object Sound Tracking is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
Adaptive Sound Pro 6
Adaptive Sound Pro optimizes sound by considering the characteristics of both your room and audio content. Experience improved voice clarity and vivid yet balanced sound just as the creators intended, thanks to AI audio processing that extracts and processes sound objects.
* Adaptive Sound Pro is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* Adaptive Sound Pro is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
AI Optimization
AI Auto Game Mode 7
Let your TV automatically detect the type of game you’re playing and optimize the settings according to its genre. Now you can free yourself from the hassle of setting up your games and just play.
* AI Auto Game Mode is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* AI Auto Game Mode is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
AI Energy Mode 8
By turning on AI Energy Mode, your TV auto-detects surrounding light levels and analyzes usage behaviors to adjust the brightness, which helps in reducing overall energy consumption. It also analyzes TV content scene-by- scene to subtly adjust brightness where possible, to cut down on energy consumption.
* AI Energy Mode is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
* AI Energy Mode is only available with 2024 Neo QLED 8K/4K & OLED.
* NQ8 AI Gen3 Processor is only available with 2024 Neo QLED 8K QN900D.
Don't wait until it's too late!
Now's your chance to get an exclusive offer with your order of a Samsung AI-powered TV. Get yours today.
*Global No.1 TV: Source –Omdia, Feb-2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third-party’s own risk.
*Images are simulated and for illustration purposes only. Appearance and design specifications which are not affecting to product performance are subject to change without notice. UI is subject to change without prior notice.
*Features may vary by model. Check the specifications of each model for details.
1. AI Processor & AI Upscaling: Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
2. AI Motion Enhancer Pro: Viewing experience may vary according to types of content and format. AI Motion Enhancer Pro does not apply to PC connection and Game Mode.
3. Real Depth Enhancer Pro: Viewing experience may vary according to types of content and format.
4. Active Voice Amplifier Pro: Activation under the TV menu is required to enable Active Voice Amplifier Pro.
5. Object Tracking Sound: Availability of top channel speakers may vary depending on model, so refer to the product detail page for more information.
6. Adaptive Sound Pro: This feature can be activated in the TV Menu > Intelligent Mode > Adaptive Sound Pro. The default setting of Adaptive Sound Pro is Off.
7. AI Auto Game Mode: AI Auto Game Mode is available for certain console games only. Availability may vary according to gaming content and format.
8. AI Energy Mode: Energy saving rate may vary by regions, models, sizes, viewing conditions or types of content. Products shipped in Eco Mode have some AI Energy Mode functions enabled by default, so energy saving levels by turning on AI Energy Mode may appear lower compared to Standard Mode. AI Energy Mode does not work with Game Mode. Energy savings based on internal test results and may vary depending on content being displayed and surrounding brightness levels.
Image simulated for representational purposes only. T&C apply.
^Instant discount at the sole discretion of the dealer. Instant discount may vary subject to product’s model & size.
~Free Soundbar (1 unit) is available on purchase of select TVs.
#Upgrade Bonus provided by Brand at its sole discretion upon exchange of select old smartphones. Exchange value varies basis model & condition of old device. Exchange and exchange price at the sole discretion of authorized third party. Upgrade bonus may vary model wise.
**Instant bank discount provided by the Bank/NBFC at its sole discretion and subject to maximum capping limit. Bank discount may vary subject to product's model & size.
Final price at sole discretion of dealer. Prices stated above are inclusive of all taxes. Offers may be revised or withdrawn without prior notice. NQ8 AI Gen3 Processor available only on QN900D model. For more details, please visit https://www.samsung.com/in.
* Images shown here are for representational purpose only, actual may vary. All features, specifications and prices are subject to change without prior notice. Model availability may vary from location to location. Products shown are sold separately