SINGAPORE, 23 August 2019 – The highly anticipated moment has arrived! Today, consumers who had successfully pre-ordered the Galaxy Note10 or Note10+ got their hands on the much-awaited devices. Samsung received overwhelming response for the pre-orders of the Galaxy Note10 and Note10+ with pre-order numbers hitting a new record for the brand.

"Samsung is heartened by the support and love that customers in Singapore have for the Galaxy Note10 and Note10+. The pre-order numbers for the devices have been the highest so far for our Galaxy Note series over the years," said Eugene Goh, President, Samsung Electronics Singapore. "We would like to thank our customers for their unwavering support for Samsung, and we hope that the Galaxy Note10 and Note10+ will empower users to unleash their creativity and bring their passions to life."

The Galaxy Note10+ was a crowd favourite with majority of customers who pre-ordered selecting the larger-sized variant. Of those that pre-ordered the Galaxy Note10 and Note10+, the Aura Glow with an iridescent mirror effect was the colour of choice for majority of these consumers.

The latest additions to Samsung’s Galaxy Note series were unveiled at the Unpacked event held in New York earlier this month. Since then, the Galaxy Note10+ was awarded the highest-ever "Excellent A+" grade by DisplayMate Technologies. Based on its comprehensive evaluation, the world’s leading evaluator of screens has concluded that the Galaxy Note10+ establishes a bold new standard for mobile displays and is said to possess the most innovative and high-performance smartphone display that DisplayMate has ever lab tested¹.

In celebration of the launch of the revolutionary Galaxy Note10 and Note10+, Samsung organised an exclusive event at Galaxy Studio @ Plaza Singapura to delight and reward customers for their support over the past decade of Samsung Galaxy. All 600 customers were treated to more than $200,000 worth of goodie bags and prizes², starting from the JBL Flip 4 (worth $179) and the top prize of the 55" QLED Q60 4K Smart TV (worth $2,999). Other prizes include Galaxy Tab S4 LTE 256GB (worth $1,298), 27" Space Monitor (worth $728), Galaxy Watch LTE (worth $548), $300 shopping vouchers and more.

At the event, Samsung also organised a series of activities for consumers. Audience members had a chance to get up close and personal with Mediacorp artistes Desmond Tan and Sheila Sim, Mediacorp 987 DJs Gerald Koh and Kimberly Wang, and Mediacorp YES 933 DJs Gao Mei Gui and Lin Peifen, as well as selected Star Search 2019 finalists through stage games and quizzes.

Local Pricing, Availability and Promotions

Galaxy Note10 and Note10+

The Galaxy Note10 and Note10+ will be available in Singapore from 24 August 2019, at local telecommunication operators (M1, Singtel and StarHub), Samsung Experience Stores, major consumer electronics & IT stores, authorised mobile retailers, Lazada Singapore, Shopee Singapore and KrisShop. The respective recommended retail prices for the devices are as follows:

The Galaxy Note10 will be available in Aura Glow and Aura Black while the Galaxy Note10+ will be available in Aura Glow, Aura Black and Aura White.

The following Galaxy Note10 and Note10+ accessories will also be available to complement the devices:

From 24 August 2019, customers who purchase the Galaxy Note10 or Note10+ will be entitled to receive a complimentary pair of JBL Under Armour True Wireless Flash Earphones in Black (worth $249)5 from participating launch channels.

Galaxy Tab S6

The Galaxy Tab S6 will be available from 24 August 2019 at local telecommunication operators (M1, Singtel and StarHub), Samsung Experience Stores, major consumer electronics & IT stores, authorised mobile retailers and Lazada Singapore. The Galaxy Tab S6 will be available in Mountain Gray and Rose Blush, and retail at the following prices:

Consumers who purchase the Galaxy Tab S6 from 24 August 2019 will be entitled to receive a complimentary pair of AKG Y500 Wireless On-Ear Headphones in Black (worth $268)⁵.

The following Galaxy Tab S6 accessories will also be available⁶ to complement the Galaxy Tab S6:

Samsung Trade Up: Easy Trade-in with Great Value

The Samsung Trade Up Programme⁷ makes it easier for consumers to own the Galaxy Note10, Note10+ and Galaxy Tab S6.

Exclusively with the launch of the new Galaxy Note10, Note10+ and Galaxy Tab S6, customers who purchase any of these devices (with or without contract) and trade-in their old eligible device⁸ from 23 August 2019 to 30 September 2019, can receive an additional $100 trade-in value⁹ on top of the regular trade-in amount.

Customers who purchase the Galaxy Note10, Note10+ or Galaxy Tab S6 at any Samsung Experience Stores (with the exception of Singapore Changi Airport Terminal 3), can trade-in their old eligible device⁹ at the point of purchase. Their old eligible device will be assessed on-site, and the trade-in value10 of their old device will be offset from the purchase price of the Galaxy Note10, Note10+ or Galaxy Tab S6.

Alternatively, customers who decide to trade-in their old eligible device⁹ after they have already purchased the Galaxy Note10, Note10+ or Galaxy Tab S6 can still do so. They simply need to bring their new eligible Samsung device for retrieval of the IMEI or serial number as well as show their proof of purchase and they will be able to participate in the trade-up programme. Their old eligible device⁹ will be assessed on-site, and customers can choose to receive the trade-in value9 of the eligible trade-in device via:

• Local Bank Transfer (14 working days); or

• PayNow (5 working days).

Consumers can visit www.samsung.com/sg/tradeup to learn more about the Samsung Trade Up Programme.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

¹ https://news.samsung.com/global/galaxy-note10-receives-displaymates-highest-ever-a-grade

² Exclusive for customers who pre-order from Samsung Experience Store online, Samsung Experience Stores, or Galaxy Studio @ Plaza Singapura. Limited to 600 customers who opt for pre-order collection at Galaxy Studio @ Plaza Singapura. Limited to 1 prize per customer. Terms and conditions apply.

³ Actual user-accessible internal memory is less than specified total memory due to storage of the operating system and software used to operate the device features, and other built-in applications, and may vary after software updates/ upgrades.

⁴ Check in-store for colour availability.

⁵ While stocks last. Terms and conditions apply.

⁶ Check in-store for availability.

⁷ Provided by PC Dreams Pte Ltd as an independent third-party from 23 August 2019 to 30 September 2019.

⁸ Selected trade-in models only. Terms & conditions apply, see www.samsung.com/sg/tradeup.

⁹ See www.samsung.com/sg/tradeup for the full list of eligible trade-in devices and their respective trade-in values. Trade-in value may vary, depending on the device condition. Samsung reserves the right to amend the list of eligible trade-in devices and their trade-in values at any time without prior notice.