98" Neo QLED QN990F 8K Samsung Vision AI Smart TV (2025)
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Highlights
NQ8 AI Gen3 Processor
NQ8 AI Gen3 Processor
Supersize Picture Enhancer
AI-powered image enhancements tailored to a super large screen
Glare Free
Glare Free
Wireless One Connect
Keep your TV clutter-free with wireless connectivity
20 Years Global No.1 TV
20 years of innovation, 20 years of excitement. *Source: Omdia, Feb-2026. Results are not an endorsement of Samsung
[Techaeris] Top Pick 2025
1. The Samsung QN990F Neo QLED 8K is the king of the 8K mountain. 2. The Samsung QN990F is the pinnacle of 8K TVs. 3. The Samsung QN990F is the absolute best of the best Neo QLED 8K experience. 4. Overall, the Samsung QN990F is what a premium 8K experience should be.
[TUV] Real Quantum Dot Display
Certified as Real Quantum Dot Display with Quantum Dot sheet and Blue LED applied according to IEC standards.
[SGS] No Cadmium
The Quantum Dot sheet used in QLED TVs has received certification for compliance with the RoHS directive and has been verified to contain no cadmium by the global certification institute, SGS. *This logo is a variation of the original SGS logo for marketing purposes.
Features
Supersize your experience with Samsung Vision AI
Key features at a glance
Companion that enriches your life
A smarter voice assistant
Bixby
With updated intelligence, Bixby in your Samsung AI TV is the perfect center of your AI home. It can process multiple commands at once, and it's better at grasping the wider context. Enjoy smoother conversations, easier searches, more intuitive reactions and seamless device control.
* Voice commands and multi turn is supported for 10 languages (US/UK/IN(en)/DE/FR/IT/ES/BR/MX/KR).** Not all accents, dialects and expressions recognized.
*** Q8F and above support far-field mics. Q7F and above support TV remotes. U8000F needs a SmartThings mobile remote.
Settings that intelligently optimize picture and sound
AI Mode
AI Mode offers a quick-access menu to adjust adaptive picture and sound settings, intelligently optimizing your TV experience to your surroundings and the content you're watching.
Sound optimized and remastered to your content and space
Adaptive Sound Pro
Listen to sound just as the creators intended, with clear voices and vivid, balanced tones. Your TV's AI processor recognizes different sounds — like dialogue and background music — and optimizes them for their type and your room's acoustics, before ultimately refining them with audio remastering technology.
* Experience may vary depending on the content and environment.
Make your own mood-matching wallpapers with AI
Generative Wallpaper
Choose keywords for the ambiance you want, and let AI work its magic. Your TV will generate beautiful, one-of-a-kind images that can change the atmosphere of your home.
* The number of generation attempts allowed per day may be limited.
Stay connected to your pets while you're away
Pet Care
Use your TV as a pet-sitting assistant when you're outside. Your TV can detect noises like barking through its microphone, and then automatically turn on your pet's favorite content to calm them down.
* Real-time streaming on mobile devices is supported on Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and is available on 2025 Samsung TVs and later models. It only works when the TV is turned off.* TV must be connected to a power source to use this feature.* TV and mobile device must be connected to SmartThings to send and receive notifications.
Our most advanced AI-powered 8K processor
NQ8 AI Gen3 Processor
Get quality without compromise with Samsung's most advanced AI processor yet. With 768 AI neural networks, it enhances both picture and sound to brilliant new heights. No matter the content, you can enjoy the peak of what an 8K television can be.
* Upscaling may not apply to PC connection and Game Mode.
Boost shows and movies to ultra-high 8K resolution
8K AI Upscaling Pro
Watch your favorite content in such stunning detail it almost seems real. Our AI processor takes content and enhances it up to 8K resolution with 768 AI neural networks — enabling the sharpest and smoothest picture quality of any Samsung TV.
* Upscaling may not apply to PC connection and Game Mode.
Picture Quality
AI-powered image enhancements tailored to a super large screen
Supersize Picture Enhancer
Supersize your picture without downsizing on quality. AI-driven upscaling, noise reduction, sharpness reinforcement and intelligent black expression all work together to deliver the optimal picture for large-sized screens.
Uninterrupted immersion, free from light disturbance
Glare Free
See brilliant color, perfected by Glare Free. Glare Free is our most advanced anti-glare technology designed to reduce reflections and screen glare. It delivers a clearer, more comfortable and more focused viewing experience, whether in daylight or indoor lighting.
* Verified 'Glare Free' performance by UL Solutions, based on Unified Glare Rating (UGR) assessments. Verification issued when: Reflection Glare UGR ≤ 10, Discomfort Glare UGR ≤ 22, and Disability Glare UGR ≤ 34.
* Results based on test conducted under indoor lighting conditions.
Our most advanced Mini LED technology
Quantum Mini LED Pro
Experience our most advanced Quantum Mini LED Pro, precisely controlled by Quantum Matrix Technology Pro. Quantum Mini LED Pro in Neo QLED 8K TVs are just 1/50 the size of conventional LEDs. This allows for unimaginable details expressed in both dark blacks and pure whites, with up to 1.5 more lighting zones than Quantum Matrix Technology Plus.
* Screen images are simulated for illustrative purposes.
* Conventional LEDs refer to those used in Samsung’s Q8F model.
* Size comparison is based on height only at 1:50 scale.
* Measurement is based on same-inch TV with Quantum Matrix Technology Plus.
More about
Picture Quality
Get 4 times higher resolution than 4K
Real 8K Resolution
Feel the full power of every frame with 8K resolution. With 33 million pixels on screen, it provides four times higher resolution than 4K for greater clarity and depth.
* Real 8K Resolution is defined as having 7,680 x 4,320 pixels.* Native 8K content is based on current 8K streaming, connectivity and decoding standards.
* Certain third-party and future standards are not guaranteed or may require additional device/adapter purchase.
Easily spot moving objects and text
AI Motion Enhancer Pro
Our AI processor smooths out and sharpens motion, so you can see moving objects and text far more clearly. Watching live sports and fast-paced action has never been easier.
* Viewing experience may vary according to types of content and format.
Lifelike colors and contrast for an 8K screen
Neo Quantum HDR 8K Pro
Experience the ultimate picture quality in 8K. Samsung’s technology works to accurately produce both brights and darks on screen, resulting in rich contrast and a full range of lifelike colors. HDR 10+ now streaming on OTT services.
* HDR10+ availability may differ by content.* Available OTT services may differ by country. Separate subscriptions required for certain streaming services. Terms apply.
* The range of Quantum HDR luminance is based on internal testing standards and is subject to change according to viewing conditions or specifications.
* (For Europe, Türkiye, Israel) Samsung 8K TVs are pre-set for energy saving, so to use this feature you may need to adjust the brightness in the [menu/setting]. Higher brightness consumes more energy.
Intelligently refines content to HDR-like quality with AI
Auto HDR Remastering Pro
Enjoy brighter highlights, clearer details and more vibrant colors. Our AI technology learns the differences between SDR and HDR content. Then it converts SDR content into brilliant HDR-like quality.
Ultra-realistic depth that brings images to life
Real Depth Enhancer Pro
Watch the figures on screen pop out with astonishing realism. Real Depth Enhancer Pro locates where your eyes would typically focus — then increases foreground contrast in those areas to imitate real-life depth. With precise control over mini-LEDs, it can recreate 3D-like images that come alive.
Real Colors, Real QLED. You deserve nothing less.
Vibrant and accurate colors amplified by Samsung's Quantum Dot sheet without cadmium.
Watch out for Fake. Choose Real QLED
Gaming Experience
More about
Gaming Experience
Get smooth motion for games up to 120Hz
Motion Xcelerator 120Hz
Experience your favorite games without lag or blur. Samsung’s unique dynamic refresh technology provides smooth motion performance for VRR games up to 4K 120Hz.
Seamless AI-driven game optimization
AI Auto Game Mode
Let your TV detect the type of game you're playing and optimize the settings. You can free yourself from the usual setup hassle and just play.
* AI Auto Game Mode is available for certain console and PC games.
Fine-tune your game settings as you play
Game Bar
Optimize your gameplay even more with Game Bar. Samsung TVs give you a handy in-game menu for settings like FPS, input lag, minimap zoom and more. It also lets you apply ultra-wide aspect ratios of 21:9 and 32:9 to expand your view on bigger screens.
* Super Ultrawide GameView (21:9, 32:9) is available for certain PC and console games supporting ultrawide screens.* Some game titles may not support this feature.
* Game Bar's Zoom-in mode is not supported for certain refresh rates.
* Game Bar UI is subject to change without prior notice.
Sound
Immersive surround sound with top channel speakers
Dolby Atmos®
Feel the pulse-pounding action in every scene. Samsung's top channel speakers work with Dolby Atmos technology to create a multi-dimensional dome of sound, enveloping you in a truly intense audio experience.
TV and soundbar play together in smooth harmony
Q-Symphony
Surround yourself with beautifully orchestrated sound. Samsung technology syncs the TV and soundbar audio to play simultaneously — without muting the speakers of either device.
* Check for Q-Symphony compatibility on soundbar product specifications.* Soundbar sold separately.* The location and number of speakers may vary depending on the model.
Dynamic sound that plays from all corners and follows the action
Object Tracking Sound Pro
Immerse yourself deep in the action. With 90W 6.2.4.ch speakers, this TV plays powerful audio from its center to all four corners. AI-powered tracking enables the audio to move along with the objects on screen — enhancing your surround sound with realistic effect.
Catch every word without distractions
Active Voice Amplifier Pro
Enjoy clear dialogue, no matter what's going on. Our AI technology enhances voice clarity by analyzing ambient noise and background sounds from your content.
One UI Tizen
Personalize your screen experience
One UI Tizen
One UI Tizen provides a personalized screen experience. With Samsung Tizen OS, it delivers all the latest innovative Samsung features. Your experience is also secured by Samsung Knox across SmartThings devices. Plus, One UI Tizen will support Tizen OS upgrades for the next 7 years.
Enjoy 7 years of
new TV experiences
for free
** Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use.
*** Some content and services require registration and subscription.
**** Requires Samsung account.
***** Tizen OS upgrades will be supported for up to 7 years starting from 2025, for products released in the year 2025.
****** Please note that the upgrade does not cover hardware-related performance, features or durability.
Find world-famous galleries in your TV
Art Store
Find your ideal artwork from the world’s leading museums and artists. Discover new art pieces with relevant and timely selections that complement each season, holiday and mood.
* Subscription is required to enjoy all the art from the Art Store.
More about
One UI Tizen
Access free channels with Samsung TV Plus
Endless Free Content
Access free channels, including Samsung TV Plus premium channels. Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added, there’s always more to explore.
The best of TV. All for free.
Samsung TV Plus
Dive into a vast collection of shows, movies and other content on Samsung TV Plus. It comes installed for free on your TV — no payment, subscription or setup required.
* Channels may vary by country and are subject to change without notice.** Supported Samsung devices may vary by country.
*** Requires Samsung account.
**** UI is subject to change without prior notice.
***** Ads may appear on Samsung TV Plus.
****** Available for free on Samsung Smart TVs released since 2016.
Your privacy. Secured.
Samsung Knox Security
Your privacy is secure on Samsung TVs. Sensitive data like passwords are protected, connected IoT devices are monitored and malicious apps and sites are automatically blocked. Plus, Samsung's security team helps keep your TV safe with constant updates.
* Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015.** Latest software update is required.
Elevate your day with curated lifestyle experiences
Samsung Daily+
Find apps and services for health, work and lifestyle on Samsung Daily+. You can access SmartThings, Workout Tracker, karaoke and more, all in one place.
* Samsung is not responsible for any third-party services, and is not liable for any damages or losses caused by any third-party services.
Access useful info even when your TV is off
Daily Board
Have useful widgets appear on your TV throughout the day. Even when your screen is off, your TV can detect when users come nearby and activate to display Daily Board. You can customize it with widgets like Weather, Memo, Music and more. Daily Board can also be activated hands-free by voice command.
* Supported widgets vary by region and are subject to change without notice.SmartThings
Connect and manage your smart home devices, all from your TV
SmartThings
With a built-in smart hub, your TV can connect and control smart devices — even those requiring Matter and HCA compatibility. You can also get notifications about your devices straight from the screen, including a 3D Map View that shows your entire smart home system at a glance.
** Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account.
*** Connected devices are sold separately.
**** Use of calm technology requires agreement to privacy notices from both SmartThings and the auto-registered device.
***** TV and mobile device must be connected to SmartThings to use 3D Map View function. For a detailed list of supported devices, visit https://partners.smartthings.com/supported-devices.
****** UI is subject to change without prior notice.
More about
SmartThings
Gestures to control with your watch
Universal Gestures
Easily control your TV with your smartwatch. Just wear your Galaxy Watch and use hand gestures, like pinching to select an option, or moving your wrist back and forth for pause and play.
* Available apps and services may vary and are subject to change without notice.** Only supported on Galaxy Watch4 and later models, and Wear OS 5 and higher versions.
Save energy with intelligent analysis
AI Energy Mode
Energy saving made easy with SmartThings. By turning on AI Energy Mode, it auto detects surrounding light levels and analyzes usage behaviors to adjust the brightness. Also, it analyzes the content scene-by-scene to subtly adjust brightness where possible, to manage energy consumption.
* Energy saving rate may vary by region, model, size, viewing conditions and type of content.** Products shipped in Eco Mode have some AI Energy Mode functions enabled by default, so energy saving levels when AI Energy Mode is turned on may appear lower compared to Standard Mode.
*** AI Energy Mode does not work with Game Mode.
**** Energy savings are based on internal test results and may vary depending on the content being displayed and surrounding brightness levels.
Control your TV from your phone
Quick Remote
Through your mobile device, you can access key Samsung Tizen TV features such as media, features, ambient mode and menu. Quick Remote can also act as your TV remote, allowing you to change channels, adjust the volume and more right from your phone.
* Push notifications for mobile remotes for TVs are available on (Mobile) Android OS 10.0 and higher versions with (TV) 2020 Samsung TVs and later models, and operates when the mobile device is near the TV.** Samsung Smart TV feature access is available on (TV) 2024 Samsung TVs and later models with (Mobile) Android OS 10.0 and higher versions or iOS 15.0 and higher versions.
Spatial 3D sound with Galaxy Buds
360 Audio Mode
Immerse yourself in the scene with fluid sound from all around. Samsung TVs pair seamlessly with Galaxy Buds to deliver multi-directional 3D audio. With enhanced head tracking, it even syncs the direction of sound with your head movements.
* Galaxy Buds 360 Audio Mode is available with Galaxy Buds2 Pro, Galaxy Buds2, Galaxy Buds Pro and Galaxy Live.
Transform your TV into a karaoke stage
Karaoke
Have fun with friends and family with the karaoke feature in Samsung Daily+. You can even connect your phone to use as a mic. No need for any separate equipment — your singing setup is already here.
* Requires SmartThings app to be installed on the mobile device and connected via the same Wi-Fi network as the TV set.* Mobile mic is optimized only for Galaxy S23 or later models and iPhone 15 & above.** You must download the Karaoke app from Tizen to use the Karaoke function.
*** An additional paid subscription is required for this service after 6 months of free use. (Users can access 5 songs per day for free without a subscription.)
Design
Keep your TV clutter-free with wireless connectivity
Wireless One Connect
Plug in all your HDMI sources into your Wireless One Connect box, which can be placed in any direction within a distance of 10 meters from the TV, wirelessly transmitting up to an 8K 120Hz signal to keep your TV clutter-free.
* TV requires a separate power connection.* Operating distance can vary depending on the usage environment.* Wireless One Connect may not work well if there is an obstruction, such as a wall, hindering its connection to the TV within your home.* Wireless One Connect box may not work properly if placed inside a closed metal cabinet. * QN990F supports FreeSync Premium Pro only when the input source is connected to the TV's MICRO HDMI port.
Absolute beauty found in minimalism
Infinity One Design
Your TV can be the elegant statement piece of any room. This gorgeous Infinity One Design takes sophistication to the next level with its impossibly slim profile.
Sustainability
Charge it with light
SolarCell Remote
With a solar panel on its back, our SolarCell Remote is charged by light — no need for disposable batteries. And with smart features like a built-in microphone and voice assistant, this remote is innovative in more ways than one.
* To charge the remote with solar energy, set the TV remote down with the solar panel facing up. Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight.** In case the remote's battery is depleted, you can charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General & Privacy > Power & Energy Saving > Available Remote Battery).
Specifications
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NeoQLED
-
Screen Size
98"
-
Refresh Rate
100Hz
-
Resolution
8K (7,680 x 4,320)
-
Anti Reflection
Glare Free
-
Picture Engine
NQ8 AI Gen3 Processor
-
HDR (High Dynamic Range)
Neo Quantum HDR 8K Pro
-
HDR 10+
Yes (ADAPTIVE/ GAMING)
-
AI Upscale
8K AI Upscaling Pro
-
Contrast
Quantum Mini LED Pro
-
Viewing Angle
Ultra Viewing Angle
-
Micro Dimming
Ultimate8K Dimming Pro
-
Contrast Enhancer
Real Depth Enhancer Pro
-
Motion Technology
Motion Xcelerator 120Hz
-
Smart Calibration
Basic/Professional
-
Filmmaker Mode (FMM)
Yes
-
AI Motion Enhancer
AI Motion Enhancer Pro
-
Supersize Picture Enhancer
Yes
-
HDR Brightness Optimizer
Yes
-
Color Booster
Color Booster Pro
-
AI HDR Remastering
Auto HDR Remastering pro
-
EyeComfort Mode
Yes
-
Dolby Atmos
Yes
-
Object Tracking Sound
OTS Pro
-
Q-Symphony
Yes
-
Sound Output (RMS)
120W
-
Speaker Type
6.4.4CH
-
Active Voice Amplifier
Yes (Active Voice Amplifier Pro)
-
Adaptive Sound
Yes (Adaptive Sound Pro)
-
360 Audio
Yes
-
Operating System
Tizen™ Smart TV
-
Bixby
Yes
-
Far-Field Voice Interaction
Yes
-
Samsung TV Plus
Yes (SA,AE,EG only)(SA,AE,EG only)
-
Web Browser
Yes
-
SmartThings Hub / Matter Hub / IoT-Sensor Functionality / Quick Remote
Yes
-
Multi Device Experience
TV to Mobile, Mobile to TV, TV initiate mirroring, Sound Mirroring, Wireless TV On, Tap View
-
Multi-View
upto 4 videos
-
Apple AirPlay
Yes (w/o Syrian Arab Republic, Yemen)
-
Storage Share
Yes
-
Generative Wallpaper
Yes
-
Karaoke Mic
Yes
-
Auto Game Mode (ALLM)
Yes
-
Game Motion Plus
Yes
-
Dynamic Black EQ
Yes
-
VRR
Yes
-
Surround Sound
Yes
-
Super Ultra Wide Game View
Yes
-
Mini Map Zoom
Yes
-
FreeSync
FreeSync Premium Pro
-
Light-sync
Yes (AE only)
-
HGiG
Yes
-
AI Auto Game Mode
Yes
-
Digital Broadcasting
DVB-T2CS2
-
Analog Tuner
Yes
-
TV Key
Yes
-
HDMI
5
-
USB
3 x USB-A, 1 x USB-C
-
HDMI Maximum Input Rate
8K 120Hz, 4K 120Hz (for HDMI 1/2/3/4/5)
-
Ethernet (LAN)
1
-
Digital Audio Out (Optical)
1
-
RF In (Terrestrial / Cable input / Satellite input)
1/1(Common Use for Terrestrial)/1
-
Wi-Fi
Yes (Wi-Fi 6E)
-
Bluetooth
Yes(5.3)
-
Anynet+ (HDMI-CEC)
Yes
-
HDMI Audio Return Channel
eARC
-
One Connect Box
Wireless One Connect (Y25 8K)
-
Design
Infinity One
-
Bezel Type
4 Bezel-less
-
Front Colour
GRAPHITE BLACK
-
Stand Type
SLIM OC STAND
-
Stand Color
TITAN BLACK
-
Art Store
Yes
-
Knox Vault
Yes
-
Embeded POP
Yes
-
EPG
Yes
-
Extended PVR
Yes
-
IP Control
Yes
-
OSD Language
Local Languages
-
Accessibillity - Voice Guide
English (UK),French (France),Hindi (India),Korean (Korea),Russian (Russia)
-
Low Vision Support
Relumino, Magnification, Audio Description, Zoom Menu and Text, High Contrast, SeeColors, Color Inversion, Grayscale, Auto Picture Off
-
Hearing Impaired Support
Closed Caption (Subtitle), Multi-output Audio, Sign Language Zoom
-
Motor Impaired Support
Slow Button Repeat, Remote Control App. for All
-
Eco Sensor
Yes
-
Power Supply
AC100-240V~ 50/60Hz
-
Power Consumption (Max)
610 W
-
Auto Power Off
Yes
-
Auto Power Saving
Yes
-
Package Size (WxHxD, mm)
2370.0 x 1420.0 x 230.0 mm
-
Set Size with Stand (WxHxD, mm)
2179.0 x 1316.4 x 369.6 mm
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Set Size without Stand (WxHxD, mm)
2179.0 x 1240.3 x 19.9 mm
-
Stand (Basic) (WxD, mm)
420.0 x 369.6 mm
-
VESA Spec
600 x 400 mm
-
Package Weight
112.4 kg
-
Set Weight with Stand (kg)
86.5 kg
-
Set Weight without Stand (kg)
68.0 kg
-
Remote Controller Model
TM2360E(Others), TM2360F(HC)
-
Slim Fit Wall-mount Support
Included
-
User Manual
Yes
-
Full Motion Slim Wall Mount (Y22)
Yes
-
Webcam Support
Yes
-
Zigbee / Thread Module
Built-In
-
Power Cable
Yes
Reviews
98" Neo QLED QN990F 8K Samsung Vision AI Smart TV (2025)
- Customers praise the 8K resolution and AI upscaling for transforming all content into remarkably sharp, detailed images with exceptional clarity
- Reviewers highlight the Object Tracking Sound and immersive audio as delivering a theater-like experience without external speakers
- Gamers appreciate the 120Hz refresh rate, low input lag, and HDMI 2.1 support for smooth, responsive gameplay
- Most find the intuitive interface lightning-fast with quick app loading and reliable voice assistant functionality
- Customers consistently describe the sleek, premium design and overall experience as exceptional and highly recommend the television
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Relevancy sort puts the best reviews at the top. We look at things like helpfulness votes, latest review, pictures and other traits that readers look for in their reviews.
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990 Reviews
2025-10-30
2026-05-02
Houston, TX
2025-09-25
2025-11-15
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Wa
Samsung Specialist
Sanand, Thank you for sharing your experience with your QN990F TV and Wireless One Connect. If you're seeing a message that says "Wireless One Connect is disconnected" while watching content from an external source (such as a set-top box, game console, or antenna), this typically means the TV has lost its wireless connection to the Wireless One Connect Box. To resolve this issue, please try the following steps: 1. Check that the Wireless One Connect Box is powered on. If it’s turned off, power it back on. Once powered, the TV should automatically reconnect when the signal is strong enough. 2. If the unit is powered on but still disconnected, you may need to adjust the alignment: o Go to: Home > left directional key > Settings > All Settings > Connections > Wireless One Connect > Wireless One Connect Status > Adjust o Carefully adjust the Wireless One Connect Box’s position until the antenna icon turns blue, which indicates a strong signal and a successful connection. If the issue continues after these steps, please contact Samsung Support at 1-800-SAMSUNG (8AM – 9PM EST Mon – Fri, 8AM – 6PM Sat – Sun). LiveChat with an agent and additional support resources are also available on the Samsung website under the ‘Support’ section. ~ Samsung Specialist
2025-08-22
2026-02-18
2025-05-13
Idaho Falls
2026-07-05
2026-04-20
Detroit mi
2026-07-10
2026-02-13
2025-10-15
2026-07-14
2026-06-26
Edison, NJ
2026-04-20
2026-02-08
2025-08-22
2025-07-23
2026-01-22
Samsung Specialist
AngSam, We appreciate your input on the picture quality of Samsung’s QN990F TV. If the image isn’t meeting your expectations, there are several adjustments you can make to improve your viewing experience. First, please ensure your TV is running the latest firmware, as updates may include important picture quality enhancements. Go to: Home > Left directional button > Settings > Support > Software Update > Update Now Then, select a Picture Mode that best fits your environment: Home > Home > left directional key > Settings > All Settings > Picture > Picture Mode 1. Standard – Default mode for general viewing 2. Dynamic – Brighter and clearer in well-lit rooms 3. Eco – Optimized for energy saving 4. Movie – Best for watching in dark environments 5. Filmmaker Mode – Preserves content exactly as intended by creators You can also enhance your experience by enabling AI Mode, which automatically adjusts picture and sound based on your surroundings and usage patterns: Settings > All Settings > Advanced Features > AI Mode Settings > AI Mode If these adjustments don’t improve your picture quality, feel free to contact Samsung Customer Support at 1-800-SAMSUNG, available 8AM – 12AM EST, 7 days a week. You can also LiveChat with an agent or find helpful guides by visiting the ‘Support’ section of our website. ~ Samsung Specialist
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