Learn more Buy now
Galaxy S21 FE 5G

Learn more Buy now
There is a big eco package on the grass, and a train is coming out from an arch of the center of the box. There is a big eco package on the grass, and a train is coming out from an arch of the center of the box.

Learn more Buy now
Bespoke Bespoke

Participate now
Smart Monitor M8 Smart Monitor M8

This Month’s Picks

Ready for wherever
the season takes you Ready for wherever
the season takes you
Get up to 53% off and enjoy exclusive gifts. Get up to 53% off and enjoy exclusive gifts.
Get up to 53% off and enjoy exclusive gifts. Get up to 53% off and enjoy exclusive gifts.
Buy now
Celebrate
every game Celebrate
every game
Let the games come to life with
a complimentary Dolby Atmos Soundbar. Let the games come to life with
a complimentary Dolby Atmos Soundbar.
Let the games come to life with a complimentary Dolby Atmos Soundbar. Let the games come to life with a complimentary Dolby Atmos Soundbar.
Buy now
All the care
for three years All the care
for three years
Now get 2 years of additional warranty on our appliances. For a limited time only. Now get 2 years of additional warranty on our appliances. For a limited time only.
all the care for three years all the care for three years
Learn more
On TV and home appliances with the code PAYDAY. On TV and home appliances with the code PAYDAY.
Every last week of the month. Every last week of the month.
Every last week of the month. Every last week of the month.
Buy now
Galaxy S22 Series Galaxy S22 Series
Get free gifts worth AED 1,038 and more.
1-year subscription to Microsoft 365® Personal with Galaxy S22 Ultra. Get free gifts worth AED 1,038 and more.
1-year subscription to Microsoft 365® Personal with Galaxy S22 Ultra.
Get free gifts worth AED 1,038 and more. 1-year subscription to Microsoft 365® Personal with Galaxy S22 Ultra. Get free gifts worth AED 1,038 and more. 1-year subscription to Microsoft 365® Personal with Galaxy S22 Ultra.
Buy now
Share your epic shots to win trip of a lifetime and more Share your epic shots to win trip of a lifetime and more
Participate now
New
Galaxy S22 Ultra Galaxy S22 Ultra
Get free gifts worth AED 1,038 and more.
Also get a 1-year to Microsoft 365® Subscription. Get free gifts worth AED 1,038 and more.
Also get a 1-year to Microsoft 365® Subscription.
Buy now
Get AED 550 off
on Galaxy Z Fold3 5G Get AED 550 off
on Galaxy Z Fold3 5G
Enjoy free and fast delivery. Enjoy free and fast delivery.
Galaxy Z Fold3 5G, standing upright and folded slightly, with a colorful wallpaper on the Main Screen. Galaxy Z Fold3 5G, standing upright and folded slightly, with a colorful wallpaper on the Main Screen.
Buy now
Galaxy A73 5G Galaxy A73 5G
Enjoy 1-year Samsung Care+ and awesome benefits Enjoy 1-year Samsung Care+ and awesome benefits
Enjoy 1-year Samsung Care+ and awesome benefits Enjoy 1-year Samsung Care+ and awesome benefits
Buy now
Trade-in and Save Trade-in and Save
Save up to AED 3,300 and get cash at your doorstep. Save up to AED 3,300 and get cash at your doorstep.
Save up to AED 3,300 and get cash at your doorstep. Save up to AED 3,300 and get cash at your doorstep.
Trade-in now
Celebrate
every game Celebrate
every game
Let the games come to life with
a complimentary Dolby Atmos Soundbar. Let the games come to life with
a complimentary Dolby Atmos Soundbar.
Let the games come to life with a complimentary Dolby Atmos Soundbar. Let the games come to life with a complimentary Dolby Atmos Soundbar.
Buy now
Let's Do
Neo QLED 8K Let's Do
Neo QLED 8K
Incredible picture that pops Get complimentary bezel + 2 months Art Store subscription
enjoy 1,500+ world-class art works on the frame enjoy 1,500+ world-class art works on the frame
Buy now
On TV and home appliances with the code PAYDAY. On TV and home appliances with the code PAYDAY.
Every last week of the month. Every last week of the month.
Every last week of the month. Every last week of the month.
Buy now
The Frame The Frame
Get complimentary bezel + 2 months Art Store subscription Get complimentary bezel + 2 months Art Store subscription
Get complimentary bezel + 2 months Art Store subscription Get complimentary bezel + 2 months Art Store subscription
Buy now
The Frame
Make your own TV The Frame
Make your own TV
Get your special offer with
The frame to receive a bezel of your choice. Get your special offer with
The frame to receive a bezel of your choice.
Get The Freestyle case and power bank worth AED 500 Get The Freestyle case and power bank worth AED 500
Buy now

All the care
for three years

All the care
for three years

Now get 2 years of additional warranty on our appliances. For a limited time only.

Now get 2 years of additional warranty on our appliances. For a limited time only.
all the care for three years all the care for three years
Learn more
On TV and home appliances with the code PAYDAY. On TV and home appliances with the code PAYDAY.
Every last week of the month. Every last week of the month.
Every last week of the month. Every last week of the month.
Buy now
WindFree™ WindFree™
Powerful cooling with no direct wind Powerful cooling with no direct wind
Powerful cooling with no direct wind Powerful cooling with no direct wind
Buy now
Samsung Jet™ 90 complete Samsung Jet™ 90 complete
Get complimentary Cleaning Station worth AED 599 Get complimentary Cleaning Station worth AED 599
Samsung Jet™ Samsung Jet™
Buy now
Bespoke Bespoke
Buy Bespoke refrigerator & get free set of panels
along with a cleaning bundle*, all worth AED 3,397 Buy Bespoke refrigerator & get free set of panels
along with a cleaning bundle*, all worth AED 3,397
BESPOKE BESPOKE
Buy now
Smart Monitor M8 Smart Monitor M8
Watch, play, live in style.
Everything you need is right in your screen. Watch, play, live in style.
Everything you need is right in your screen.
Effortless entertainment with Smart Monitor M7 43" Get 25% off only for 48 hours! Effortless entertainment with Smart Monitor M7 43" Get 25% off only for 48 hours!
Buy now
The view only gets better The view only gets better
Switch on a new monitor with up to 12% off Switch on a new monitor with up to 12% off
The view only gets better The view only gets better
Buy now
Odyssey Neo G9 Odyssey Neo G9
Enter a new era of immersion Enter a new era of immersion
Odyssey Neo G9 Odyssey Neo G9
Buy now
Connect to infinite possibilities with
34" Thunderbolt™ 3 curved display Connect to infinite possibilities with
34" Thunderbolt™ 3 curved display
Connect to infinite possibilities with 34" Thunderbolt™ 3 curved display Connect to infinite possibilities with 34" Thunderbolt™ 3 curved display
Buy now
Premium curved business monitor with 34" of screen space Premium curved business monitor with 34" of screen space
Watch, play, live in style.<br/>Everything you need is right in your screen. Watch, play, live in style.<br/>Everything you need is right in your screen.
Buy now

Mobile

Galaxy S22 | S22+

Get free Galaxy Buds Pro and 1-year Samsung Care+ worth AED 1,038 with every purchase.

Upper half of Galaxy S22+ in Phantom White seen from the rear, balancing on one corner. Upper half of Galaxy S22+ in Phantom White seen from the rear, balancing on one corner.
Learn more Buy now

Galaxy A33 | A53 | A73 5G

Unpack the awesome benefits with Galaxy A Series

galaxy a53 5g galaxy a53 5g
Learn more Buy now

Galaxy Tab S8 | S8+ | S8 Ultra

Receive free Book Cover and 1-year M/S Office worth AED 678.*

A close-up of Galaxy Tab S8 Series with a planet in space onscreen to emphasize the ultra wide screen. S Pen is touching the ultra wide screen to show that it comes included in Galaxy Tab S8 Series. Then, there is a dramatic zoom into the planet in space. A close-up of Galaxy Tab S8 Series with a planet in space onscreen to emphasize the ultra wide screen. S Pen is touching the ultra wide screen to show that it comes included in Galaxy Tab S8 Series. Then, there is a dramatic zoom into the planet in space.
Learn more Buy now

Galaxy S21 FE 5G

Get free gifts worth up to AED 808

Five Galaxy S21 FE 5G phones, four seen from the rear in Lavender, White, Olive and Graphite and one in Lavender seen from the front. The one seen from the front has a woman taking a selfie on the screen. Five Galaxy S21 FE 5G phones, four seen from the rear in Lavender, White, Olive and Graphite and one in Lavender seen from the front. The one seen from the front has a woman taking a selfie on the screen.
Learn more Buy now

Galaxy Z Fold3 | Flip3

Buy now for AED 550 off. From AED 260.37 mo. and save up to AED 3,300* when you trade-in up to 3 old devices.

Four scenes with Galaxy Z Fold3 and Galaxy Z Flip3. The first scene, Galaxy Z Fold3 is slightly folded in Flex Mode with a video on the Main Screen. A hand is tapping the lower half of the screen. Scene two, Galaxy Z Flip3 is folded in Flex Mode with a Google Duo video call on the Main Screen. Scene three, Galaxy Z Flip3 is folded in Flex Mode with a playlist on the Main Screen. The fourth scene shows Galaxy Z Fold3 folded in Flex Mode, multitasking with three apps on the Main Screen. One is Samsung Notes with a sketch displayed, the second is the Gallery with thumbnails displayed and the final app is the browser with a website displayed. Four scenes with Galaxy Z Fold3 and Galaxy Z Flip3. The first scene, Galaxy Z Fold3 is slightly folded in Flex Mode with a video on the Main Screen. A hand is tapping the lower half of the screen. Scene two, Galaxy Z Flip3 is folded in Flex Mode with a Google Duo video call on the Main Screen. Scene three, Galaxy Z Flip3 is folded in Flex Mode with a playlist on the Main Screen. The fourth scene shows Galaxy Z Fold3 folded in Flex Mode, multitasking with three apps on the Main Screen. One is Samsung Notes with a sketch displayed, the second is the Gallery with thumbnails displayed and the final app is the browser with a website displayed.
Learn more Buy now

TV & Sound

Greatness never ends, but evolves

Learn more Buy now
Neo QLED with an artistic blue image on the screen in the center of a gray room. Neo QLED with an artistic blue image on the screen in the center of a gray room.

Everlasting brilliance, colorful possibilities

Learn more Buy now
QLED QLED

More than just a TV

Learn more Buy now
Lifestyle TVs Lifestyle TVs

The best-in-class, crystal clear choice

Learn more Buy now
Crystal UHD Crystal UHD

The Freestyle

Get complimentary The Freestyle skin and case worth AED 298 with every purchase.

Learn more Buy now
The Freestyle The Freestyle

Home Appliances

BESPOKE

Buy Bespoke refrigerator & get free set of panels
along with a cleaning bundle*, all worth AED 3,397

Learn more Buy now
BESPOKE BESPOKE

Efficient Clean, Intelligent wash

Our full line of washer and dryers

Learn more Buy now

AirDresser

Refresh your clothes everyday. Deodorize. Sanitize. Steam.

Learn more Buy now
AirDresser AirDresser

Air Purifier

Purify the air you breathe

Learn more Buy now
Air Purifier Air Purifier

Samsung Jet™

The ability to control everything

Learn more Buy now
The ability to control everything The ability to control everything

Explore #DoWhatYouCant

01
We Asked, You Answered, We Delivered
Learn more
A collage of three selfies, showing a woman with dark curly hair trying different poses and facial expressions, smiling for the camera while sitting on her living room floor. A collage of three selfies, showing a woman with dark curly hair trying different poses and facial expressions, smiling for the camera while sitting on her living room floor.
02
Why I don't miss the movie theaters
Learn more
A woman watches a movie in her home cinema with an expression of wonder. A woman watches a movie in her home cinema with an expression of wonder.
03
How Bespoke Suits Every Lifestyle
Learn more
Samsung Bespoke fridges are in three other types of kitchen. Cream colored fridge in a purple kitchen, double door Bespoke fridge which is blue on the left and white on the right is in a white kitchen. Light blue Bespoke fridge is in a green kitchen. Samsung Bespoke fridges are in three other types of kitchen. Cream colored fridge in a purple kitchen, double door Bespoke fridge which is blue on the left and white on the right is in a white kitchen. Light blue Bespoke fridge is in a green kitchen.
04
Together for tomorrow at CES 2022
Learn more
together for tomorrow at ces 2022 together for tomorrow at ces 2022

Looking for something else?

*Image simulated for illustrative purpose. 

**Color and model availability may vary depending on country or carrier.

***Galaxy A53 5G is rated as IP67. Based on test conditions for submersion in up to 1 meter of fresh water for up to 30 minutes. Safe against low water pressure only.

* Features Galaxy S22+

*Image simulated. Color availability may vary depending on country or carrier.

*Image of Galaxy Z Fold3 5G, Galaxy Z Flip3 5G and S Pen Fold Edition simulated for illustration purposes.

* Based on internal testing and independently verified by Intertek. Individual results may vary.

* Image of Galaxy Z Fold2 unfolded and seen from the front with the butterfly graphic wallpaper onscreen simulated for illustration purposes.