As the new year begins, we reflect and set small resolutions for better days ahead.
We want to run again, eat healthier at home, and make progress in our own growth.

This campaign focuses on those everyday moments.
Samsung aims to be your companion—helping you build steady routines, make healthier choices easier, and begin again with confidence.
When motivation fades, we help you regain rhythm and turn small efforts into lasting habits.
Your story continues this year, and Samsung is by your side.

A woman in casual athletic wear runs through a city while wearing a Galaxy Watch8 and holding a Galaxy Z Fold7. Circular lines and sparkle icons appear around the watch. Around her, illustrated icons such as winged running shoes, a medal, a tree, and a running figure surround her, along with a long curved line wrapping around her as a decorative element. On the right side of the scene, two product cards display the Galaxy Z Fold7 and Galaxy Watch8. A woman in casual athletic wear runs through a city while wearing a Galaxy Watch8 and holding a Galaxy Z Fold7. Circular lines and sparkle icons appear around the watch. Around her, illustrated icons such as winged running shoes, a medal, a tree, and a running figure surround her, along with a long curved line wrapping around her as a decorative element. On the right side of the scene, two product cards display the Galaxy Z Fold7 and Galaxy Watch8.

For your perfect pace

Smart coaching for your every step

The back view of a man sitting at a desk is shown as he works on charts using a Galaxy Tab S11 Ultra with an S Pen. In front of him on the desk is a Smart Monitor M9, which displays the same charts along with a video conference screen showing multiple participants. Papers are scattered on the desk, and around the monitor are illustrated elements including a long curved line, money icons, a rising rocket icon, and a sun icon. On the right side, two product cards feature the Smart Monitor M9 and the Galaxy Tab S11 Ultra with S Pen. The back view of a man sitting at a desk is shown as he works on charts using a Galaxy Tab S11 Ultra with an S Pen. In front of him on the desk is a Smart Monitor M9, which displays the same charts along with a video conference screen showing multiple participants. Papers are scattered on the desk, and around the monitor are illustrated elements including a long curved line, money icons, a rising rocket icon, and a sun icon. On the right side, two product cards feature the Smart Monitor M9 and the Galaxy Tab S11 Ultra with S Pen.

For smarter workdays

Boost productivity in every task

A father and son cook together with The Frame Pro mounted on the wall displaying a recipe. Nearby, the Bespoke AI Refrigerator shows ingredient and recipe images on its door screen. Illustration icons of chef hats and neckties appear on the father and son, and additional illustrated elements such as sparkles, various vegetable icons, and soft curved lines surround them. On the right side of the scene, two product cards display the Bespoke AI Refrigerator and The Frame Pro. A father and son cook together with The Frame Pro mounted on the wall displaying a recipe. Nearby, the Bespoke AI Refrigerator shows ingredient and recipe images on its door screen. Illustration icons of chef hats and neckties appear on the father and son, and additional illustrated elements such as sparkles, various vegetable icons, and soft curved lines surround them. On the right side of the scene, two product cards display the Bespoke AI Refrigerator and The Frame Pro.

For everyday freshness

Bring nutritious choices to life

Explore more to elevate your new year

Build your everyday wellness

Galaxy S25

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Galaxy S25 Galaxy S25

Galaxy Watch Ultra

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Galaxy Watch Ultra Galaxy Watch Ultra

Galaxy Watch8 Classic

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Galaxy Watch8 Classic Galaxy Watch8 Classic

Galaxy Buds3 Pro

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Galaxy Buds3 Pro Galaxy Buds3 Pro

Productivity that fits your space

Galaxy Book5 Pro 360

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Galaxy Book5 Pro 360 Galaxy Book5 Pro 360

Odyssey OLED G8

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Odyssey OLED G8 Odyssey OLED G8

Galaxy Tab S11 Ultra

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Galaxy Tab S11 Ultra Galaxy Tab S11 Ultra

Galaxy S25 Ultra

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Galaxy S25 Ultra Galaxy S25 Ultra

Bring comfort to your home

OLED

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OLED OLED

Bespoke AI Combo

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Bespoke AI Combo Bespoke AI Combo

Bespoke AI Oven

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Bespoke AI Oven Bespoke AI Oven

Bespoke AI Jet Ultra

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Bespoke AI Jet Ultra Bespoke AI Jet Ultra

Recommended picks tailored for you

Frequently Asked Questions

  • What is the New year, new you campaign, and why should I shop on Samsung.com?

    New year, new you is a campaign for anyone who wants to build small but steady habits for the new year.
    We’ll show you ways to stay motivated and cared for as your resolutions become reality with Samsung.
    You can also check out product recommendations tailored just for you.

     

    Plus, shop on Samsung.com and get these exclusive benefits:

     

    • - Samsung Rewards: Earn up to x% Samsung Rewards points on your purchase.
    • - Samsung Care+: Certified care by Samsung experts.
    • - Free next day delivery: Sign in / Sign up for free next day delivery.

     

    Don’t miss out on this chance to start the new year smarter and more efficiently with Samsung.

  • Before running, check the daily Now Brief at a glance on your Galaxy Z Fold7.
    You can check whether you slept well, whether the weather is good for running, and other daily conditions.

     

    Set up a running plan according to your condition.
    Train at your own pace and make steady progress with Galaxy Watch8’s Running Coach program tailored to you.

  • Are you working on a challenging project? If you have any questions, just ask your Smart Monitor.
    Samsung Vision AI on the monitor will gather relevant resources and insights for you.

     

    You can also visualize your ideas—from charts to mock-ups—in seconds using Drawing Assist on Galaxy Tab S11 Ultra, and share them with your team.
    During the meeting, it can even automatically take notes, finding the keywords with Transcript Assist.

  • With the Bespoke AI Refrigerator, you no longer have to worry about what’s for dinner.
    AI Vision Inside recognizes the ingredients in your refrigerator and suggests dishes you can make.

     

    Not sure how to cook? Just pick a dish and tell your The Frame Pro TV with Click to Search. The TV will find the recipe and related content for you and show it on the big screen.

     

    Dinner prep becomes much easier and more fun!

  • Samsung Trade-in enables customers to exchange their old devices for either an instant discount on a new Galaxy device purchase, or for Samsung Credit to spend later on Samsung.com.

     

    Two options for Trade-in benefits:

     

    • - Instant Discount (For Galaxy smartphone, TV, appliance, monitor): Your trade-in discount is immediately applied to your new device at checkout.
    • - Samsung Credit (For Galaxy smartphone): You can spend Samsung Credit on any of our products on Samsung.com later.

  • Yes, eligible customers can use Samsung financing during the New Year, New You promotion. Flexible monthly payment options can make upgrading your tech more manageable. Minimum purchase required. APR offered is based on creditworthiness and subject to an eligibility check.

     

    Payment options depend on your purchase amount and may not be available in all provinces/territories. Financing offers may vary for customers in the Province of Quebec. Financing is available on select products and may change, be amended, or cancelled at any time.

     

    Full terms: https://www.samsung.com/ca/affirm-financing/

  • Yes. Items purchased during Samsung’s New Year, New You promotion can be returned or exchanged if they meet Samsung’s standard return policy. Some exclusions apply, and select products may include a restocking or return-delivery fee.

     

    Full details: https://www.samsung.com/ca/customer-reviews/terms/

  • Yes. If you find a lower advertised price online from an authorized Canadian Samsung Retail Partner, Samsung will match it under its Price Match Policy. This helps ensure you get competitive pricing during the New Year, New You promotion.

     

    Full details: https://www.samsung.com/ca/offer/price-match-policy/

  • Shopping New Year, New You deals on Samsung.com gives you access to exclusive online savings and upgrade perks available only through Samsung:

     

    • Bundle & Save: With Buy More, Save More, the more you bundle, the bigger your total discount.
    • Instant Trade-In/Up Discounts: Trade in your current smartphone for an instant discount on premium AI-powered models.
    • Exclusive online offers: Enjoy perks and promotions not available in-store.