Best seller

77" OLED 4K S89CB

QN77S89CBFXZC

5.0 ( 1 )

Choose your size

77" OLED 4K S89CB
77"

{{item.name}}

{{item.summaryPrice}}

{{price.priceWrapper.info.totalPrice}} {{price.priceWrapper.info.vatText}}

{{price.priceWrapper.info.orignalPriceAddText}}

{{price.priceWrapper.info.lowestWasPricetext}}

{{price.priceWrapper.info.walkoutQtyText}}

{{price.priceWrapper.info.homeDeliveryQtyText}}

{{price.priceWrapper.info.salesPitch}}

{{price.priceWrapper.info.text}}

{{price.priceWrapper.info.text2}}

{{price.priceWrapper.info.text3}}

{{price.priceWrapper.info.shippingOrBack}}

{{price.priceWrapper.info.savingInformation}}

not for sale
{{price.bespokeAttr.text}} {{price.containedAttr.text}} {{price.reserveInStoreAttr.text}} {{price.outlinedAttr.text}} {{price.wtbAttr.text}}

Sorry! This product is no longer available

{{calculator.emiAttr.text}}

{{upgrade.title}}

{{upgrade.learnMoreCta.text}}

{{upgrade.description}}

{{upgradeResult.displayModelName}}

{{upgradeResult.discountText1}}

{{upgradeResult.description1}}

{{upgradeResult.description2}}

{{offerFinance.title}}

{{offerFinance.learnMoreCta.text}}

{{offerFinance.description}}

{{galaxyForever.title}}

{{galaxyForever.learnMoreCta.text}}

{{galaxyForever.description}}

{{galaxyForeverResult.displayModelName}}

{{galaxyForeverResult.discountText1}}

{{galaxyForeverResult.description1}}

{{galaxyForeverResult.description2}}

Choose your colour

Customizable bezels sold separately

Choose your skin colour

Customizable skin sold separately

  • {{item.name}}

    Out Of Stock

Modern style

  • {{item.name}}

    Out Of Stock

Beveled style

  • {{item.name}}

    Out Of Stock

Skin colour

  • {{item.name}}

    Out Of Stock

{{shippingOrBack.shippingOrBack}}
{{deliveryMessage.deliveryMessage}}

{{tradeIn.title}}

{{tradeIn.learnMoreCta.text}}

{{tradeIn.description}}

You have maximum number of Trade-in in cart already. If you wish to add in Trade-in, please remove from cart.

{{tradeInResult.displayModelName}}

{{tradeInResult.discountText1}}

{{tradeInResult.discountText2}}

{{tradeInResult.discountText3}}

{{tradeInResult.discountText4}}

{{tradeInResult.discountText5}}

{{tradeInResult.discountText6}}

{{tradeInResult.specialDiscountText}}

{{tradeInResult.description}}

{{tradeInResult.contentText}}

Dealer stock quantity

You can check the stock quantity for each region

Please select city

Only {0} left in stock.

Sorry, this product is not currently available in selected city.

{{assuredBuyBack.title}}

{{newAssuredBuyBack.title}}

{{newAssuredBuyBack.learnMoreCta.text}}

{{newAssuredBuyBack.description}}

Please select Samsung Assured Buyback or no coverage

{{care.title}}

{{care.learnMoreCta.text}}

{{care.description}}

  • {{item.specialText}}

{{warranty.title}}

{{warranty.learnMoreCta.text}}

{{warranty.description}}

{{warrantyResult.displayModelName}}

{{warrantyResult.discountText1}}

{{warrantyResult.description1}}

{{warrantyVd.title}}

{{warrantyVd.learnMoreCta.learnMoreText}}

{{warrantyVd.description}}

{{warrantyVdResult.title}}

{{warrantyVdResult.priceDisplay}}

{{delivery.headline}}

{{delivery.errorMessage}}

Apply

{{deliveryResult.priorityText}}

{{deliveryResult.mainText}}

{{deliveryResult.subText}}
Standard installation charges may apply.Click here for more details.

{{deliveryResult.decText}}

{{item.disclaimer}}

{{tariffOption.headline}}

Learn more

{{tariffOption.description}}

{{tariffOptionResult.displayModelName}}

{{tariffOptionResult.discountText1}}

{{tariffOptionResult.description1}}

{{tariffOptionResult.description2}}

{{tariffOptionResult.description}}

{{tariffOptionResult.price}}

{{tariffOptionResult.disclaimer}}

{{embedAddon.title}}

{{embedAddon.description}}

  • {{item.imgAlt}} {{item.imgAlt}}
    {{item.iconTitle}}

    {{item.name}}

    {{item.modelCode}}

    {{item.description}}

    {{item.finalPrice}}

    {{item.originalPrice}} {{item.savePrice}} Out Of Stock
  • {{item.imgAlt}} {{item.imgAlt}}
    {{item.iconTitle}}

    {{item.name}}

    {{item.description}}

    • {{item.dotList1}}
    • {{item.dotList2}}
    • {{item.dotList3}}

    {{item.finalPrice}}

    {{item.originalPrice}} {{item.savePrice}} Out Of Stock
{{offerItem.title}}

{{offerItem.offerText}}

{{offerItem.linkText}}
{{bundle.imgAttr.alt}} {{bundle.imgAttr.alt}}
{{bundle.title}}
{{bundle.price.original}} {{bundle.price.save}} {{bundle.price.now}}
{{bogo.item.headline}}

{{decmain.text}}

{{bogo.item.description.sub}}

{{bogo.item.description.date}}

{{bogo.item.price.original}} {{bogo.item.price.save}} {{bogo.item.price.now}}
{{gift.item.headline}}

{{decmain.text}}

{{gift.item.description.date}}

{{gift.item.learnMoreCta.text}}
{{combo.item.headline}}

{{decmain.text}}

{{combo.item.description.date}}

{{combo.item.learnMoreCta.text}}
{{delightDelivery.item.imgAttr.alt}} {{delightDelivery.item.imgAttr.alt}}
{{delightDelivery.item.headline}}

{{decmain.text}}

Learn more
{{finance.item.iconAttr.alt}} {{finance.item.iconAttr.alt}}
{{finance.item.description.text}}
{{finance.item.emiText}}
{{message.item.iconAttr.alt}} {{message.item.iconAttr.alt}}

{{decmain.text}}

{{offer.headline}}

Highlights

OLED

OLED

Neural Quantum Processor 4K

Neural Quantum Processor 4K

 LaserSlim Design

LaserSlim Design

Motion Xcelerator Turbo Pro

Motion Xcelerator Turbo Pro

Features

Experience the difference of Samsung OLED

Top 4 Features

OLED

OLED

Deep blacks, clean whites and lively colours
Neural Quantum Processor 4K

Neural Quantum Processor 4K

Witness unrivaled brightness and superior picture
LaserSlim Design

LaserSlim Design

Thin profile that resembles a laser beam
Motion Xcelerator Turbo Pro

Motion Xcelerator Turbo Pro

Exceptional motion enhancements with 4K 144Hz

OLED

Deep blacks and lively colours driven by Quantum Dot

Samsung’s innovative OLED offers deep blacks, clean whites and full shades of colours thanks to cutting-edge self-illuminating pixels driven by Quantum Dot.

Neural Quantum Processor 4K

Feel the full power of AI in 4K

Samsung's unique multi intelligent processor creates an amazing viewing experience. Brilliant 4K AI Upscaling completed by 20 different neural networks ensures you feel the full power of 4K. Like chefs who cook signature dishes with their respective expertise, 20 neural networks perform the respective upscaling. Automatically learning scene by scene, the processor optimizes to any viewing condition and improves your content.

A woman is playing tennis in front of a large crowd. The Neural Quantum Processor 4K processes the many objects on display and enhances the entire scene. Neural Quantum Processor 4K is on display in the lower lefthand corner. A woman is playing tennis in front of a large crowd. The Neural Quantum Processor 4K processes the many objects on display and enhances the entire scene. Neural Quantum Processor 4K is on display in the lower lefthand corner.
* 4K Upscaling enhances content to near-4K picture quality. Based on laboratory testing. Viewing experience may vary according to types of content and format. 4K AI Upscaling may not apply to PC connection, and certain conditions of Game Mode.
** Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.

LaserSlim Design

Laser-beam slim fit design for any interior styles

OLED brings out a whole new level of Samsung's signature ultra-slim fit design with powerful functionality. Featuring a slim form resembling a laser beam, its minimalist bezel and thin flat-back profile including a Flush-fit wallmount solution is a dream for minimalism lovers.

An OLED TV displaying nature flips sideways to show its laserslim design. An OLED TV displaying nature flips sideways to show its laserslim design.

Motion Xcelerator Turbo Pro

More winning games, rendered with exceptional motion processing.

With the innovative 4K 144 Hz feature on your TV screen, Motion Xcelerator Turbo Pro delivers peak performance, creating consistently crisp visuals at blazing fast speeds.

* 4K 144hz is only available with PC connected content. Requires certain graphic card on PC and performance may vary depending on content type.

Picture Quality

Quantum HDR OLED

Powerful brightness and deep contrast

Enjoy powerful brightness and a deep range of contrast enabled by self-illuminating pixels.

PANTONE Validated

Authentic colour display validated by PANTONE

Validated on accurate expressions of 2,030 PANTONE colours and newly added 110 skin tone shades.

Real Depth Enhancer

Depth perceived just as a person's eyes would

Real Depth Enhancer increases foreground contrast by mirrorring how human eyes typically focus.

* Viewing experience may vary according to types of content and format.

EyeComfort Mode

Intelligent brightness optimized for your eyes

EyeComfort Mode automatically adjusts the brightness and colours of your display after sunset, making it easier to unwind and rest.

* Automatic preload services are subject to change without prior notice and may vary by regions.

Gaming Experience

Gaming Hub

Where gaming comes together

Save time and speed up the game selection process with Gaming Hub that grants access to your favourite cloud & console games as well as standalone apps.

* Supported features and games can vary by countries and models.
** A controller maybe required depending on the specific game you are playing on the Gaming Hub.
*** You may need to download apps depending on the game or service.
**** Internet connection, additional gaming service subscription maybe required.
***** Content services are subject to change without notifications.
****** Requires Samsung account.
******* Only available in US/CA/UK/FR/DE/ES/IT/BR/KR.
******** UI is subject to change without prior notice.

Super UltraWide GameView & Game Bar

Amplify your gaming excitement

21:9 and 32:9 screen ratios gives you the extra viewing to maximize the gaming experience and Game Bar lets you make real-time setting adjustments to help you win the game.

* Super Ultrawide GameView is available for ultra wide supported games and PC games only.
** Some game titles may not support or be limited in the use of this function.
*** Screen resolution change from external device may be required.
**** Zoom-in mode is not supported in some refresh rates.

Auto Low Latency Mode (ALLM)

Instantly reacts to your commands

Experience smooth gaming without motion blur and judder. ALLM optimizes your screen, so you have more control with barely noticeable input lag.

Sound

Dolby Atmos®

Dolby Atmos experience with top channel speakers

Top channel speakers immerse viewers inside the action with multi-dimensional sound.

Object Tracking Sound Lite (OTS Lite)

Virtual sound that tracks the action

A 3D surround sound with our virtual top channel audio will allow you to be fully immersed in the audio experience.

OTS

Sound that moves with the action

Experience realistic 3D sound with dedicated up-firing speakers that tracks all motions and catches the nuance in any scene.

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously without muting TV speakers for a more harmonious sound.

* Check for Q-Symphony compatibility on soundbar product specifications.
** Soundbar sold separately.

Smart Features

Smart Hub

Discover your favourite content in one place

Optimize content curation and discovery, so you spend less time searching and more time streaming movies, games and shows you love.

* Content services and recommendation may vary by regions.
** Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use.
*** Some services are available to watch after registration and subscription.
**** Requires Samsung account.
***** UI is subject to change without prior notice.

SmartThings

Your best home buttler

Relax and let SmartThings seamlessly connect to, monitor and control all your smart devices to intuitively control your home via a built-in hub.

* Available technology, functions and features may vary by country, service provider, network environment or product, and are subject to change without notice.
** Requires a Wi-Fi, Bluetooth or other wireless network connection and login to Samsung account.
*** Connected devices are sold separately.
**** Use of calm technology requires agreement from both SmartThings privacy notice and auto registered device.
***** UI is subject to change without prior notice.

Samsung TV Plus

Free TV Content

All the entertainment you want at zero cost. Choose from 80+ free live TV channels.

* Channels may vary by country and are subject to change without notification. Supported Samsung devices may vary by country. Requires Samsung account.

Multi View

See it all on one screen

Multitasking just got easier with Multi View. Watch what's on your TV and on your smartphone on the same screen simultaneously.

* Supports Android OS based smartphone only.
** The actual UI may differ from the image shown.
*** Multi View is available only on Android 4.2 versions or higher.

Why Samsung TV

Samsung Knox

Your privacy. Secured. On Samsung TVs (Check the availability for your region)

Feel at ease with a multi-layered security solution shielding your data, such as pin codes and passwords. Even Home IoT devices connected to your TV are secured. Regular updates continues to protect your TV from harmful attacks.

* UI is subject to change without prior notice.
** Samsung Knox applies to Samsung TVs powered by Tizen®, launched since 2015.
*** Security software update is guaranteed for at least three years from TV product launch.
**** Latest TV software update is required.

AI Energy Mode

Energy savings with AI Energy mode and SmartThings

With AI Energy Mode, you can conserve power and track your savings. Surrounding light levels are automatically detected and analyzed to adjust the brightness, reducing overall power consumption.

* AI Energy Mode is exclusive to 2023 new models of CU7000↑ and 32" LS03C. The actual power reduction may vary by model and is based on internal testing. It is supported only in certain regions. The SmartThings app is required to utilize AI Energy Mode. Please note that AI Energy Mode does not support Game, Intelligent, Art, Screen Mirroring, Ambient or Retail Mode. For NA, LATAM, KR, SE Asia, SW Asia: In environments where the surrounding light exceeds 120 lux, certain aspects of the AI energy-saving feature may not function, resulting in reduced energy savings. For EU, CIS, Africa: In environments where the surrounding light exceeds 80 lux, certain aspects of the AI energy-saving feature may not function, resulting in reduced energy savings. Energy saving rate may vary according to regions, models, sizes, viewing conditions or types of content.

SolarCell Remote

Remote controller charged with sunlight and indoor lighting

With a solar panel on its back that you can use for charging, now you don’t need to use disposable batteries as they are not the best for the environment.

* To charge the remote with solar energy, set the TV remote down with the solar panel facing up.
** Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight.
*** If SolarCell Remote’s battery is drained, it would need to be charged with a USB-C cable.
**** The battery level of SolarCell Remote can be checked through the pop up guide on TV screen.
***** The design and button layout of the SolarCell remote may vary by regions.

Specifications

  • Series

    9

  • Resolution

    3,840 x 2,160

  • HDR (High Dynamic Range)

    Quantum HDR OLED

  • HDMI

    4

  • OLED

  • 9

  • Screen Size

    77"

  • Diagonal Screen Size

    76.8"

  • Resolution

    3,840 x 2,160

  • Refresh Rate

    120 Hz (Up to 144 Hz)

  • Anti Reflection

    Yes

  • Picture Engine

    Neural Quantum Processor 4K

  • One Billion Colour

    Yes

  • HDR (High Dynamic Range)

    Quantum HDR OLED

  • Compatible with HDR 10+

    Yes (ADAPTIVE/ GAMING)

  • Contrast

    Self-illuminating pixels

  • Colour

    Perceptional Color Mapping

  • Viewing Angle

    Ultra Viewing Angle

  • Motion Technology

    Motion Xcelerator Turbo Pro

  • Picture Clarity

    Yes

  • Film Mode

    Yes

  • Smart Calibration

    Basic

  • AI Upscale

    Yes

  • Filmmaker Mode (FMM)

    Yes

  • Dolby Atmos

    Yes

  • Object Tracking Sound

    OTS Lite

  • Q-Symphony

    Yes

  • Sound Output (RMS)

    40 W

  • Speaker Type

    2.1 CH

  • Woofer

    Yes

  • Bluetooth Audio

    Yes

  • Active Voice Amplifier

    Yes

  • Dual Audio Support (Bluetooth)

    Yes

  • Operating System

    Tizen™ Smart TV

  • Bixby

    US English, UK English, India English, Korean, French, German, Italian, Spanish, BR Portuguese (features vary by language)

  • Far-Field Voice Interaction

    Yes

  • Built-in Voice Assistant

    Alexa

  • Samsung TV Plus

    Yes

  • Works with AI Speaker

    Alexa, Google Assistant

  • SmartThings Hub / Matter Hub / IoT-Sensor Functionality / Quick Remote

    Yes

  • Samsung Health

    Yes

  • Universal Guide

    Yes

  • Media Home

    Yes

  • Multi Device Experience

    TV to Mobile, Mobile to TV, TV initiate mirroring, Sound Mirroring, Tap View, Wireless TV On

  • Video Communication

    Google Meet

  • Tap View

    Yes

  • Multi-View

    up to 2 videos

  • Ambient Mode

    Ambient Mode+

  • Wireless Dex

    Yes

  • Cloud Service

    Microsoft 365

  • Auto Game Mode (ALLM)

    Yes

  • Game Motion Plus

    Yes

  • Dynamic Black EQ

    Yes

  • Surround Sound

    Yes

  • Super Ultra Wide Game View

    Yes

  • Mini Map Zoom

    Yes

  • FreeSync

    FreeSync Premium

  • HGiG

    Yes

  • Gaming Hub

    Yes 

  • Digital Broadcasting

    ATSC/ClearQAM

  • Analog Tuner

    Yes

  • HDMI

    4

  • HDMI (High Frame Rate)

    4K 144 Hz (for HDMI 1/2/3/4)

  • USB

    2

  • Ethernet (LAN)

    Yes

  • Digital Audio Out (Optical)

    1

  • RF In (Terrestrial / Cable input / Satellite input)

    1/1 (Common Use for Terrestrial) / 0

  • Ex-Link ( RS-232C )

    1

  • HDMI Audio Return Channel

    eARC

  • Wi-Fi

    Yes (WiFi5)

  • Bluetooth

    Yes (BT5.2)

  • Design

    Laser Slim

  • Bezel Type

    4 Bezel-less

  • Front Colour

    Titan Black

  • Stand

    SIMPLE

  • Stand Colour

    Titan Black

  • ConnectShare™

    Yes

  • Accessibillity - Voice Guide

    US English, Mexico Spanish, Canada French, Finnish, German, Greek, Hungarian, Italian, Norwegian, Polish, Portugal Portuguese, Romanian, Slovak, Swedish, Czech, Danish, Dutch, Korean

  • Accessibility - Learn TV Remote / Learn Menu Screen

    US English, Mexico Spanish, Canada French

  • Low Vision Support

    Magnification, Audio Description, Zoom Menu and Text, High Contrast, SeeColors, Color Inversion, Grayscale, Picture Off

  • Hearing Impaired Support

    Closed Caption, Multi-output Audio, Caption Position, Sign Language Zoom, Separate Closed Caption

  • Motor Impaired Support

    Slow Button Repeat

  • Power Supply

    AC110-120 V~50/60 Hz

  • Power Consumption (Max)

    440 W

  • Power Consumption (Stand-by)

    0.5 W

  • Power Consumption (Typical)

    136 W

  • Eco Sensor

    Yes

  • Auto Power Saving

    Yes

  • Auto Power Off

    Yes

  • Package Size (WxHxD)

    1890.0 x 1182.0 x 192.0 mm

  • Set Size with Stand (WxHxD)

    1718.5 x 1058.7 x 333.3 mm

  • Set Size without Stand (WxHxD)

    1718.5 x 987.6 x 44.9 mm

  • Stand (Basic) (WxD)

    366.1 x 333.3 mm

  • VESA Spec

    400.0 x 300.0 mm

  • Package Weight

    47.8 kg

  • Set Weight with Stand

    36.0 kg

  • Set Weight without Stand

    35.1 kg

  • Remote Controller Model

    TM2360E

  • Vesa Wall Mount Compatible

    Yes

  • Full Motion Slim Wall Mount Compatible (Y22)

    Yes

  • SlimFit Cam Compatible

    Yes

  • Zigbee / Thread Module

    Built-In

  • User Manual

    Yes

  • E-Manual

    Yes

  • Power Cable

    Yes

User manual & downloads

e-Manual

ver 5.0.0 | 3.84 MB

Jul 09. 2025

ENGLISH

Download

e-Manual

ver 5.0.0 | 3.93 MB

Jul 09. 2025

FRENCH

Download

User Manual

ver 2406070 | 0.4 MB

Jun 29. 2024

ENGLISH, FRENCH
Download

Quick Setup Guide

ver 2308210 | 0.91 MB

Oct 11. 2023

ENGLISH

Download
See more content

Product support

Find answers to the questions you have about the product

Product support

Get the most from Samsung device and services.

Learn more

Recently viewed

* Key feature may be different from Key Spec