NQ4 AI Gen2 Processor

Feel the power of AI in 4K

Samsung's AI-powered 4K processor creates one of our best 4K experiences. Our 4K AI Upscaling technology powered by 20 AI AI neural networks transforms content into near-4K picture quality. Our NQ4 AI Gen2 Processor optimizes both picture and sound to deliver a near-4K experience whether you are streaming movies, playing your favourite video games, or watching live sports. With unique technologies such as perceptional colour mapping and OLED brightness booster, NQ4 AI Gen2 Processor presents incredible brightness, colour, contrast and detail.

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Samsung TV Plus

The best of TV. All for free.

No need to pay for another subscription when you get live TV channels and on demand movies and shows for free. Watch free TV channels that cover diverse genres like news, entertainment, sports and more - without other apps or a cable/set-top box.

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Video Close Playing video The TV Plus home menu displaying live channels, a news program playing live and a personalized program guide showing "Favorites" and "Featured Channels."

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Picture Quality

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Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity.²

Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity. Playing video

4K AI Upscaling

Upscale content into a 4K experience

Our 4K AI Upscaling technology powered by 20 AI neural networks transforms content into near 4K resolution.²

PANTONE Validated

Enjoy authentic color validated by PANTONE

PANTONE validation certifies the accurate expression of 2,030 PANTONE colors and 110 newly added skin tones. So you can enjoy an accurate, true-to-life viewing experience better than ever before.

Real Depth Enhancer

Depth perceived just as a person’s eyes would

Real Depth Enhancer mirrors how human eyes process depth by increasing contrast in the foreground. Feel an enhanced sense of realism, as your TV recreates depth just as a person’s eyes would.³

The TV screen during daylight is bright.The screen is adjusted to be softer on the eyes as day changes into night.⁴

The TV screen during daylight is bright.The screen is adjusted to be softer on the eyes as day changes into night. Playing video

EyeComfort Mode

An intelligent picture optimized for your eyes

Samsung’s unique EyeComfort Mode automatically adjusts your display's brightness and colors according to the time of day. After sunset, the screen settings are softer on your eyes.⁴

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Gaming Experience

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Gaming Hub

Easily discover and access all your games from one screen

Samsung Tizen OS now acts as a convenient hub to your favorite cloud gaming platforms (no console required), console games and standalone apps. It recommends games based on what you already like to play, so you can quickly find your next favorites.⁵

Motion Xcelerator 144Hz

Boost your motion clarity for the game content you love up to 4K 144Hz

With exceptional motion enhancements at 4K 144Hz, Motion Xcelerator 144Hz delivers amazing performance, creating consistently crisp visuals and blazing-fast speeds. Samsung’s unique dynamic refresh technology Motion Xcelerator 144Hz provides differentiated motion performance to support VRR games up to 4K 144 Hz.⁶

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top.⁷

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top. Playing video

Game Bar

Optimize your gaming experience

Bigger and wider TV screens with 21:9 and 32:9 ratios give you expansive views and a heightened gaming experience. Optimize your gameplay even more with Game Bar for easy access to various game settings.⁷

Scattered scenes from games with one main scene front and center. \"RPG\" is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and \"Racing\" is detected as the genre of \"Kart Rider Drift\" as it is also scanned into optimal settings.⁸

Scattered scenes from games with one main scene front and center. \"RPG\" is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and \"Racing\" is detected as the genre of \"Kart Rider Drift\" as it is also scanned into optimal settings. Playing video

AI Auto Game Mode

Experience seamless gaming with AI-driven automatic setting optimization

Let your TV automatically detect the type of games you play, delivering game settings for each game type. Free yourself from the hassle of setting up games and play.⁸

Hue Sync

Enjoy immersive lighting that syncs with your viewing and gaming experiences

Immerse yourself in dynamically tailored environments created by smart lights that automatically sync with any of your onscreen content.⁹

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Sound

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A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature.¹⁰

A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature. Playing video

Dolby Atmos®

A next level Dolby Atmos experience

Enjoy a next-level surround sound experience that immerses you deep inside the action. With Dolby Atmos, OLED delivers multi-dimensional audio for unbelievably realistic sound.¹⁰

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on. Playing video

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Surround yourself with sound from your TV and Soundbar orchestrated in harmony. Q-Symphony technology allows TV and soundbar speakers to operate simultaneously for a better surround sound effect, without muting the TV speakers.

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves.

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves. Playing video

OTS Lite

Immersive virtual sound that tracks the action

3D surround sound with our virtual top channel audio allows you to be immersed in the audio experience.

Active Voice Amplifier Pro

AI-powered voice enhancement lets you catch the dialogue without distractions

AI-powered audio enhancement technology makes dialogue crystal clear by analyzing background sounds, voice clarity and ambient noise to isolate voices from other sounds. Enjoy an unparalleled audio experience with clear dialogue even in distracting environments.¹¹

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed.¹²

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed. Playing video

Adaptive Sound Pro

Authentic sound as the artist intended, remastered with AI audio processing

Adaptive Sound Pro optimizes sound by considering the characteristics of both your room and audio content. Experience improved voice clarity and vivid yet balanced sound just as the creators intended, thanks to AI audio processing that extracts and processes sound objects.¹²

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SmartThings

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Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier.

Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier. Playing video

Built-in SmartThings Hub

Seamlessly connect your smart devices with your TV

With a built-in SmartThings hub in your TV, you can seamlessly connect and control smart devices compatible with Matter and HCA standards, without needing any additional device. You can even get notifications about the status of your smart devices straight from the TV screen.

360 Audio Mode

Spatial 3D sound with Galaxy Buds

Paired with Galaxy Buds, 360 Audio Mode makes sounds from your TV feel more realistic than with headphones. Direct Multi-Channel and enhanced head tracking can even pinpoint the direction of the sound as you move your head for a spatial 3D experience for truly immersive sound.¹³

3D Map View

Your TV as the control center of your home and IoT devices

Better manage your home by intuitively monitoring and controlling your home appliances and IoT devices from a 3D map of your house. Easily view and get notifications on the status of your smart devices on your TV screen.¹⁴

Multi View

See it all on one screen

Watch what's on TV and your mobile on the same screen at the same time. Whether it's live stats for sports or cheat videos for games, simply connect your phone and multi-screen like never before. You can also enjoy optimized multi-tasking and watch content simultaneously.¹⁵

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Samsung Daily+

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Samsung Daily+

Manage your daily activities and lifestyle more easily through Samsung Tizen OS

Through Samsung Tizen OS’s open app ecosystem, Daily+ enables you to easily manage your daily activities and lifestyle from the comfort of your TV. Daily+ includes apps and services like SmartThings and Workspace.¹⁶

SmartThings

Do the SmartThings!

Optimize your home devices into a smart lifestyle tailored to your needs. Enhanced with our built-in SmartThings hub, you can enjoy a customized smart home with various SmartThings-compatible devices that simplify your day-to-day.¹⁷

Samsung Health

Home is where the health is

Discover our new ecosystem on TV for a healthier lifestyle. Master your exercise with camera-powered workout coaching and keep track of your daily stats synced from the Samsung Health app.¹⁸

ScreenVitals

Easily monitor your vital signs at home with your TV

ScreenVitals is a new feature that can help you support your self-care. It enables you to measure your vital signs just by looking into the camera connected to your TV for one minute. It's simple, so you can easily check your stats without needing a smart watch or other devices.¹⁹

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Design

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On a black background, a white laser beam traces the top edge of Samsung OLED. As it traces all four edges, the background reveals the TV in a modern living room.

On a black background, a white laser beam traces the top edge of Samsung OLED. As it traces all four edges, the background reveals the TV in a modern living room. Playing video

LaserSlim Design

Sleek and thin, resembling a laser beam

OLED’s sleek and stylish design combines unique beauty with strong functionality. Featuring a groundbreaking slim form factor and minimalistic bezel, your TV blends seamlessly into any interior.

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Security & Sustainability

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When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night.²⁰

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night. Playing video

AI Energy Mode

Saves energy with intelligent analysis

Energy saving is made easy with SmartThings. By turning on AI Energy Mode, your TV auto-detects surrounding light levels and analyzes usage behaviors to adjust the brightness, which helps in reducing overall energy consumption. It also analyzes TV content scene-by-scene to subtly adjust brightness where possible, to cut down on energy consumption.²⁰

Samsung Knox Security

Your privacy. Secured.

Your privacy is now secured on Samsung TVs. Your sensitive data such as pin codes or passwords are protected by multiple layers of software and hardware. Also, Samsung Knox Security secures the home IoT devices connected to your TV and automatically blocks execution of unauthorized malicious apps or access to phishing sites. Lastly, Samsung’s dedicated security team helps keep your TV safe with regular updates.²¹

SolarCell Remote

A remote control made with recycled materials and charged by sunlight and indoor lighting

With a solar panel on its back that you can use for charging, you no longer need to use disposable batteries for SolarCell Remote, as they are not the best for the environment.²²

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Sound Wow together

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Premium Q-Series Soundbar

Complete Wow theater experience

Ultra Slim Soundbar

Impossibly slim yet powerful

Essential B-Series Soundbar

Elevate sound that powers your TV experience

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