A TV is more than just a screen — it’s where entertainment comes alive, blending intelligence and experience into every moment. Smart, sharp and seamlessly connected, that's the essence of Samsung TVs.

Manifesto

Enjoy 7 years of OS updates

Maximize your entertainment with updated apps, services and AI-powered features.⁶ For the first time ever, get 7 years of Tizen OS updates.⁷

Samsung Vision AI ★ is here

Smarter Bixby

Intelligence begins with a chat. Smarter Bixby* understands you and makes it easy and intuitive to find
answers to everything through your TV. It recognizes your exact needs, thanks to real time contextual understanding,
and intelligently answers anything you ask.

Click to Search

Find out more about what you're watching with just a click on your remote's AI button. Or choose voice interaction
using Smarter Bixby. Plus, discover details about the actors on screen, and get recommendations for similar select content.

Live Translate

You can also enjoy your favorite international content with ease. Break language barriers with Live Translate.¹⁰ On-
device AI detects the language of your content and instantly displays subtitles in your preferred language.

What's your mood for the day?

Generative Wallpaper

There’s even a new way to express yourself. Just answer a few questions about your vibe and
Generative Wallpaper¹¹ will create stunning backgrounds to match your mood.

A man and a boy play basketball. AI detects several points in the scene for upscaling. Waves of tiny diamonds appear from these points and sweep across the screen. The scene becomes clearer and more vivid. The view zooms out to reveal that it's a scene being played on a Samsung TV screen.

AI Upscaling

Samsung Vision AI¹ makes your everyday content feel cinematic. AI Picture enhances resolution for breathtaking
sharpness and detail, while AI Sound fine tunes the audio, delivering crystal-clear dialogue and immersive sound.
Plus, AI Optimization intelligently adjusts settings to match your content and environment.⁸

The best of TV entertainment

Enjoy an endless stream of entertainment right on your Samsung Smart TV.
Immerse yourself in movies, shows and more with 2,700+ free channels — including Samsung TV Plus.² Play your favorite games from a wide range of streaming apps. Let your TV showcase stunning artwork. Choose from 3,000+ masterpieces by
leading museums and artists in the Art Store.¹²

Your privacy. Secured.

Simulated for demonstration purpose. Limited to certain pin codes or passwords. Animated character G-nusmas selects its profile on Samsung TV and enters its PIN number. Your passwords and data? No worries!! They are protected by multi-layered security. Supports data protection and encryption only when devices are connected to Samsung TV via SmartThings. TV with Knox Security logo is connected to devices like the refrigerator, robot vacuum, oven, air conditioner and washer to show smart home security. Phishing site blocker protects your login info. Samsung Knox Security is active throughout the day and regularly updated. Security software update is guaranteed for at least three years from product launch. Latest software update is required. Samsung TVs are protected by Samsung Knox!

Samsung Knox Security

Rest easy behind Samsung’s state-of-the-art security. Sensitive data like passwords are protected, connected
devices are monitored and malicious activity is automatically blocked. Plus, our security team provides
updates to protect against the latest threats.⁴

Cutting-edge innovation in slim design

Slim Design

Samsung's line-up leads the way in bringing you the most advanced technology with the most advanced design.

Connectivity through SmartThings

Samsung smart TV connected to various devices shown by icons. Samsung SmartThings and Matter logos. Zoom in on TV with SmartThings UI. The real light turns on when the button goes from off to on. Next the real blind opens when the button goes from off to opened. Zoom out to living room. 3D Map View is now displayed.

Samsung SmartThings

With new Samsung SmartThings Hub⁵ features, Samsung TVs provide interactive
and personalized experiences that enhance your everyday life.

Pet Care

A man sititng outdoors watching his pet at home via his phone. A dog at home watching another dog on a Samsung TV. A man sititng outdoors watching his pet at home via his phone. A dog at home watching another dog on a Samsung TV.

Be there for furry friends, even when you’re away. Receive alerts from your connected TV about unusual activity, and soothe your buddy by turning on a favorite show.¹⁶

Universal Gestures

A woman controlling her Samsung TV with her Galaxy Watch. Four different shots showing how Galaxy Watch Universal Gestures can be used. A woman controlling her Samsung TV with her Galaxy Watch. Four different shots showing how Galaxy Watch Universal Gestures can be used.

Control your TV with a wave of your hand. Select Samsung AI TVs recognize Galaxy Watch’s Universal Gestures¹⁷ for fast actions, like returning to the previous screen.

Workout Tracker

A woman practicing yoga, watching a trainer on TV, while Galaxy Watch displays her workout progress on the TV screen. A woman practicing yoga, watching a trainer on TV, while Galaxy Watch displays her workout progress on the TV screen.

Efficiently track your workout progress while watching content. Real-time data such as heart rate and calories burned is displayed when you connect your Galaxy Watch to your TV.¹⁸

Find your Samsung TV

  • Global No.1 TV: – Source – Omdia, Feb-2025. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.
  • ΔExcludes Crystal UHD, FHD and HD TV models.

    1Samsung Vision Al is only available on 2025 Neo QLED 8K, Neo QLED, OLED, QLED (Q7 and above), and The Frame TV models. Samsung Vision Al features vary by TV model. Al Upscaling utilizes Al-based formulas.

    2Samsung Account required for network-based smart services, including streaming apps and other smart features. Additional apps required. A computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and

    create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.

    3High speed Internet connection, additional gaming service subscriptions and compatible controller required.

    4Personal data includes directly input PIN-codes and passwords, and IoT device information shared through the SmartThings App. The latest software update is required.

    5Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account

    log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.

    6Samsung Account required for network-based smart services, including streaming apps and other smart features. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account.

    log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.

    7Based on model year; requires Internet connection and does not cover hardware-related performance, features, or durability.

    8Samsung Vision AI and associated features vary by 2025 TV model (not available on Q6F, Crystal and select special models). Al Upscaling utilizes Al-based formulas. See individual TV model product page on this website for details.

    9Click to Search Who's On feature only works with terrestrial, cable TV and Samsung TV Plus; Click to Search Watch Next feature utilizes AI based algorithms . **Smarter Bixby may record inputs and share queries with 3rd party AI providers. Requires Samsung account and consent to Viewing Information Service; must be 18 years or older. Accuracy not guaranteed. Check results.

    10Works with antenna broadcast only. Available languages vary and may require download. Translation accuracy not guaranteed.

    11The number of generation attempts is limited by user per day.

    12Samsung Account log-in and Wi-Fi connection are required. Includes free 30 refreshed artworks monthly through Art Store Streams and over 70 ambient content supported complimentary throughout the year. Paid subscription required to enjoy all the art from the Art Store.

    13Samsung Account required for network-based smart services, including streaming apps and other smart features. Separate computer, mobile, or other device may be necessary to create/log in to Samsung Account (free to download and create). Without

    Samsung Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) are available. Each device must be signed into same Samsung Account and must have both Wi-Fi. It only works when the TV is turned off. Utilizes AI-based formulas. Camera sold separately.

    14Samsung Account required. Computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. Channels may vary by location and are subject to change.

    15Samsung Account log-in and Wi-Fi connection are required. Includes free 30 refreshed artworks monthly through Art Store Streams and over 70 ambient content supported complimentary throughout the year. Paid subscription required to enjoy all the art from the Art Store.

    16Real-time streaming on mobile devices is supported on mobile devices with Android OS 11.0 and higher versions or iOS 16.0 and higher versions, and Q8F TV model and above. It only works when the TV is turned off. TV must be connected to a power

    source to use this feature. TV and mobile device must be connected to SmartThings by same Samsung account to send and receive notifications. Sound sensor should be activated either on TV SmartThings or Mobile SmartThings app.

    17Available apps and services may vary and are subject to change without notice. Only supported on Galaxy Watch4 and later models, with Wear OS 5 and higher versions.

    18Supported devices are Galaxy Watch4 and later models with Galaxy Mobile (One UI 4.1.1 and above) with latest software version. Devices must be logged into the same Samsung account. Place your watch and mobile device near your screen to use

    Workout Tracker.

    1. Smarter Bixby may record inputs and share queries with 3rd party AI providers. Requires Samsung account and consent to Viewing Information Service; must be 18 years or older. Accuracy not guaranteed. Check results.