55" Class The Serif QLED 4K UHD HDR Smart TV (2020)
55" Class The Serif QLED 4K UHD HDR Smart TV (2020)


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- • The Serif with QLED Technology and unique design adds another level of sophistication to your space.
- • Ambient Mode and unique stand lets you transform your TV and use it in new ways. Stand included with purchase.

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Frequently Bought Together
Iconic I-shaped Design
100% Color Volume with Quantum Dot
Serif Ambient Mode+
NFC Technology on TV
Unconditionally Beautiful
Designed for every place, at every moment, from every angle

World's No.1 TV
brand
14 years running

"Beautifully Designed + World Class Technology… If you have a keen sense of design like myself, then this is the TV for you. Beautiful form meets pragmatic function...“
Your home, unlimited possibilties
360 All Round Design
Enjoy the view of your TV from all angles—and we don’t just mean the screen. The Serif looks beautiful from front to back, side to side, and can elegantly decorate any space.

Unlike conventional TVs, it doesn't belong next to the wall
Detachable Floor Stand
Place The Serif anywhere in the room. It comes with an elegant easel stand that perfectly pairs with its stylish frame. Perfect for smaller spaces, the option to remove its legs makes it all the more versatile.


New ways to enjoy content
NFC on TV
When you need some music, just tap and listen.


Bring more than a billion colors to life
100% Color Volume with Quantum Dot*
With 100% Color Volume*, Quantum Dot Technology delivers over a billion shades of color that stay true-to-life without washing out at any level of brightness.
*QLED have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume.
*Compatibility with all HDR content is not guaranteed.
*The range of HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.
Fits perfectly wherever you put it


Timeless, versatile design
'I' Shaped Design
The iconic “I’ shaped design, packaged in a slim frame turns The Serif into a statement piece in a way that no other TV can. The capital ‘I’ presents a bold look that’s certain to catch the eyes of any beholder.
Here's how to install it
Here's how to install it
No tools? No problem
Transform the Serif by simply attaching or detaching the stand with just your hands.


Plus, some tips to hide the cables
Neatly manage all your cords for a clean look behind the back cover.
Exclusive Patterns
Specially created for The Serif by Ronan & Erwan Bouroullec, the new Ambient Mode+™ features two patterns inspired by the beauty of the natural world around us—a beautiful leaf and a textured fabric.

Beyond the black screen
Ambient Mode+™
Watch your TV virtually disappear into the walls of your home. Ambient Mode+ mimics the wall behind it and elevates your space by turning the screen into décor, artwork, the weather, today's headlines, and more.


Seamless connections
The Serif can be the center of a more convenient, connected lifestyle. It integrates seamlessly with smart speakers and mobile devices.
* A Samsung Account is required to set up the TV.
* Actual user experience may vary.
* Some features and functions provided by connected devices may not be supported or limited to use.
* Turn-on TV feature support may vary by model.


Mirrors all your experiences
All your devices, connected in seconds and in simpler way.
Tap to mirror content
Tap View
Whatever you were watching on your mobile phone can be shown on your TV screen with just a quick tap on The Serif.
* When using NFC on TV, Bluetooth on your mobile will automatically activate.
* This service only works when mobile is on.

Second screen on your big screen
Multi View
Multi View lets you watch TV and mobile mirrored content at the same time. Watch workout videos, check sports stats and more while watching your favorite show or game.
* Compatible devices only

How to use NFC on TV
* When using NFC on TV, Bluetooth on your mobile will automatically activate.
-
Step 1
With the TV screen off, place your mobile device on top of The Serif.
-
Step 2
Your mobile will connect to the TV via NFC.
-
Step 3
Now you can stream music from your mobile on The Serif.
-
Step 4
You can enjoy your content quickly with the fast connection.
Choose your voice assistant
Multiple Voice Assistants
Catch every word without distractions
Active Voice Amplifier
Background noise from your home can disrupt your viewing experience. Active Voice Amplifier analyzes the ambient noise and enhances the voices in the scene so you can hear the dialogue clearly.
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Download SmartThings App
Download SmartThings App
The Serif
Home Gallery
-
Product Type
QLED 4K TV
-
Series Series
Lifestyle
-
Design Design
Serif Design
Color
CLOUD WHITE
Stand Type
FLOOR
-
Video Screen Size
54.6" Measured Diagonally
Resolution
3,840 x 2,160
Motion Rate
240
Color
100% Color Volume with Quantum Dot
HDR (High-Dynamic Range)
Quantum HDR
Picture Processor
Quantum Processor 4K
Viewing Angle
Wide Viewing Angle
Film Mode
Yes
Adaptive Picture
Yes
Backlighting
Q Contrast
-
Audio Dolby
Yes
Sound Output (RMS)
40W
Speaker Type
4CH
Multiroom Link
Yes
Active Voice Amplifier
Yes
Bluetooth Headset Support
Yes
-
Wireless Connectivity Wi-Fi Connectivity
Yes
Wi-Fi Direct
Yes
Bluetooth
Yes
-
Features Smart Hub
Yes (incl. Sports, Music and TV Plus)
Processor
Quad-Core
Apps Platform
Smart TV with Bixby Voice, Apps and Full Web Browser
AI Upscale
4K Upscaling
Bixby
Yes
Works with Google Assistant
Yes
Voice Assistants
Built-in Amazon Alexa, Google Assistant and Bixby
Digital Clean View
Yes
Game Mode
Yes (Real Game Enhancer+)
USB HID Support
Yes
Eco Sensor
Yes
TV to Mobile - Mirroring
Yes
Mobile to TV - Mirroring, DLNA
Yes
AI Upscale
4K AI Upscaling
SmartThings App Support
Yes
SmartThings
Yes
Iconic I Shaped Design
Yes
-
Inputs & Outputs HDMI Connections
4
USB
2
Terrestrial / RF input
1/1(Common Use for Terrestrial)/0
Digital Audio Out (Optical)
1
Audio Return Channel Support (via HDMI port)
Yes
RS232C
1
-
Dimensions Product Size (W x H x D) Without Stand
49.4" x 29.5" x 8.7"
Product Size (W x H x D) With Stand
49.4" x 48.7" x 19"
Stand Size (WxHxD)
41.4" x 39.2" x 19"
Shipping Size (W x H x D)
55.2" x 35.2" x 12.1"
-
Weight Product Weight Without Stand
58.4 lb.
Product Weight With Stand
60.8 lb.
Shipping Weight
77.8 lb.
-
Power Power Supply (V)
AC110-120V 50/60Hz
Typical Power Consumption
68
Maximum Power Consumption
160
Standby Power Consumption
0.5
-
System DTV Tuner
ATSC/ClearQAM
Digital Broadcasting
ATSC/ClearQAM
Analog Tuner
Yes
-
Accessory Remote
TM2050A (White)
Remote Control Battery
Yes
Power Cable
Yes
User Manual
Yes
E-Manual
Yes
-
Key Features Smart TV
Smart TV Powered by Tizen™
4K UHD Resolution
Yes
360 Design
Yes
Global Download Center
SAMSUNG assumes no responsibility, and shall not be liable, in connection with whether any such products or services will be appropriate, functional or supported for the SAMSUNG products or services available in your location.
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Features and specifications are subject to change without prior notification. All images are dramatizations for demo purposes.


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