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43" The Frame LS03HE 4K Samsung Vision AI Smart TV (2026)

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43" The Frame LS03HE 4K Samsung Vision AI Smart TV (2026)
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Customisable frames sold separately

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Highlights

Timeless design with a built in installation solution

Modern Frame Design with Built-in Solution

Timeless design with a built in installation solution

Transforms your TV into an Art Gallery

Art Mode

Transforms your TV into an Art Gallery

For art almost as real as the canvas with  QLED, enhanced by Certified Glare Free.

Glare Free with QLED

For art almost as real as the canvas with QLED, enhanced by Certified Glare Free.

Ask your companion. Samsung Vision AI is here.

Samsung Vision AI Companion

Ask your companion. Samsung Vision AI is here.

20 Years Global No. 1TV Brand*

20 Years Global No. 1TV Brand*

* Source – Omdia, Feb 2026. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

Canstar Innovation Excellence 2025

Canstar Innovation Excellence 2025

“Samsung’s Glare Free display technology, validated by UL certification, stands out for its innovation.”

2025 Finder Award

2025 Finder Award

Highly commended in the Recommended Brand, Love Brand & Trust Brand categories

2019-2025 Roy Morgan Most Trusted Brand

2019-2025 Roy Morgan Most Trusted Brand

“Samsung has top-tier products across many categories and are always striving for excellence.”

Features

The answer to your artistic style

Key features at a glance

Design

What makes art on The Frame look like real art?

Timeless design with a built in installation solution

Modern Frame Design with Built-in Solution

With a sleek, modern design, The Frame is a masterpiece in itself. Designed to sit flush to the wall & created with a built in connection solution. It's never been easier to keep your space looking minimalist.

We do not provide installation services for the built-in solution.

Hangs beautifully on the wall, with virtually no gap.*

Slim Fit Wall Mount

Slim Fit Wall-Mount allows your TV to hang close to the wall, to achieve the minimalist interior design look you've always wanted.*

Perspective view of The Frame TV displaying a traditional painting while floating in the air. The Frame then mounts flush to the wall by itself. The angle pivots to a full front view, showcasing The Frame hanging like a masterpiece in an elegant, minimalist living room. Perspective view of The Frame TV displaying a traditional painting while floating in the air. The Frame then mounts flush to the wall by itself. The angle pivots to a full front view, showcasing The Frame hanging like a masterpiece in an elegant, minimalist living room.
Perspective view of The Frame TV displaying a traditional painting while floating in the air. The Frame then mounts flush to the wall by itself. The angle pivots to a full front view, showcasing The Frame hanging like a masterpiece in an elegant, minimalist living room. Perspective view of The Frame TV displaying a traditional painting while floating in the air. The Frame then mounts flush to the wall by itself. The angle pivots to a full front view, showcasing The Frame hanging like a masterpiece in an elegant, minimalist living room.

*The gap may differ based on the installation and wall type.

Frame it your way

Customisable Frame

The Frame can be customised to match the style of your home. With a choice of colour options and bezel shapes, you can find the perfect complement to your space and watch your TV seamlessly blend in.*

Customisable Frame sold separately.

Customisable Frame sold separately.

Height that fits your space

Height-adjustable Stand

Set The Frame to your preferred height with the Height Adjustable Stand. You can raise it up to make room for a soundbar and other devices.*

* Soundbar sold separately. The product may differ from image depending on the Soundbar model. The height adjustment range is 25 mm. Detailed dimensions can be found in the specifications. (Set Size with Stand, Set Size without Stand.)
*Image depicts The Frame 85" model (Put this disclaimer if associated with the PDP image asset)

* Soundbar sold separately. The product may differ from image depending on the Soundbar model. The height adjustment range is 25 mm. Detailed dimensions can be found in the specifications. (Set Size with Stand, Set Size without Stand.)
*Image depicts The Frame 85" model (Put this disclaimer if associated with the PDP image asset)

Art

How does The Frame create a personalised art gallery at home?

Transforms your TV into an Art Gallery

Art Mode

Transform The Frame into art when you're not watching TV. Pick your masterpiece from Samsung Art Store's curated collection of over 5,000+ world famous artworks*.

Five The Frame TVs are mounted on a gallery-style wall, each displaying a different artwork. The center TV remains fixed, while the other four detach from the wall and float into the air. They then slide behind the center TV and disappear. In the spaces where the TVs once hung, logos of world-famous art institutions and brands appear, including Magnum Photos, Liberty, Belvedere, TOILETPAPER, Vogue, V&A, the Art Institute of Chicago, Art Basel, Museo Nacional del Prado, Musée d’Orsay, MoMA, Tate, The Met. Five The Frame TVs are mounted on a gallery-style wall, each displaying a different artwork. The center TV remains fixed, while the other four detach from the wall and float into the air. They then slide behind the center TV and disappear. In the spaces where the TVs once hung, logos of world-famous art institutions and brands appear, including Magnum Photos, Liberty, Belvedere, TOILETPAPER, Vogue, V&A, the Art Institute of Chicago, Art Basel, Museo Nacional del Prado, Musée d’Orsay, MoMA, Tate, The Met.
Five The Frame TVs are mounted on a gallery-style wall, each displaying a different artwork. The center TV remains fixed, while the other four detach from the wall and float into the air. They then slide behind the center TV and disappear. In the spaces where the TVs once hung, logos of world-famous art institutions and brands appear, including Magnum Photos, Liberty, Belvedere, TOILETPAPER, Vogue, V&A, the Art Institute of Chicago, Art Basel, Museo Nacional del Prado, Musée d’Orsay, MoMA, Tate, The Met. Five The Frame TVs are mounted on a gallery-style wall, each displaying a different artwork. The center TV remains fixed, while the other four detach from the wall and float into the air. They then slide behind the center TV and disappear. In the spaces where the TVs once hung, logos of world-famous art institutions and brands appear, including Magnum Photos, Liberty, Belvedere, TOILETPAPER, Vogue, V&A, the Art Institute of Chicago, Art Basel, Museo Nacional del Prado, Musée d’Orsay, MoMA, Tate, The Met.

* Stream complimentary curated art or additional artworks available via subscription. Internet connection required.

Explore curated streaming art for free

Art Store Streams

Dive into the world of art and discover new favourite pieces through your TV. With The Frame, you get access to a regularly updated collection of artwork curated from leading artists and institutions.*

The Frame TV displaying classic paintings from Art Store Streams. The artwork updates every few seconds, transitioning smoothly as if swiped left. The Frame TV displaying classic paintings from Art Store Streams. The artwork updates every few seconds, transitioning smoothly as if swiped left.
The Frame TV displaying classic paintings from Art Store Streams. The artwork updates every few seconds, transitioning smoothly as if swiped left. The Frame TV displaying classic paintings from Art Store Streams. The artwork updates every few seconds, transitioning smoothly as if swiped left.

* Stream complimentary curated art or additional artworks available via subscription. Internet connection required. Offering 30 refreshed artworks monthly through Art Store Streams supported complimentary throughout the year.

World-famous galleries in your home

Samsung Art Store

Curate your personal art gallery from the Samsung Art Store with over 5,000 options from world-famous artists and institutions. You can easily find the right pieces to show off your style.

Five rows of thumbnails display renowned artworks, scrolling up and down to reveal the breadth of the collection. A few of them are selected and merge into a palette within the interface. One piece is chosen and expands to full screen, before the scene zooms out to show the artwork displayed on The Frame in a living room. Five rows of thumbnails display renowned artworks, scrolling up and down to reveal the breadth of the collection. A few of them are selected and merge into a palette within the interface. One piece is chosen and expands to full screen, before the scene zooms out to show the artwork displayed on The Frame in a living room.
Five rows of thumbnails display renowned artworks, scrolling up and down to reveal the breadth of the collection. A few of them are selected and merge into a palette within the interface. One piece is chosen and expands to full screen, before the scene zooms out to show the artwork displayed on The Frame in a living room. Five rows of thumbnails display renowned artworks, scrolling up and down to reveal the breadth of the collection. A few of them are selected and merge into a palette within the interface. One piece is chosen and expands to full screen, before the scene zooms out to show the artwork displayed on The Frame in a living room.

* Stream complimentary curated art or additional artworks available via subscription. Internet connection required. Offering 30 refreshed artworks monthly through Art Store Streams.

Where your artistic journey begins

Art Home

Expand your creative palate with ease and convenience. Explore expert art curations, regularly updated so you can constantly discover more. Art Home is more than just a gallery, it’s your personal gateway to a world of creativity and inspiration.*

* Art Home UI may vary by region and is subject to change without notice.
* Though the curations are updated regularly, the updates for the selection of available artwork may vary.
* Studio Stand sold separately.

* Art Home UI may vary by region and is subject to change without notice.
* Though the curations are updated regularly, the updates for the selection of available artwork may vary.
* Studio Stand sold separately.

Relive your favourite memories on your TV

Google Photos for Samsung TV

Google Photos is the home for all your life’s memories. Rediscover the people, trips, and life moments that matter most with daily curated memories from Google Photos, now on your Samsung TV. View your photos and videos on your TV with music, bringing your favourite highlights to life in a more immersive way.

* Requires user log in to Google Photos on the device
* Options to hide memories and enhance content filter provided
* Feature availability may vary by region and models
* Google Photos™ is a trademark of Google LLC.

Picture Quality

How does The Frame's picture quality elevate the art it displays?

For art almost as real as the canvas with QLED, enhanced by Certified Glare Free.

Glare Free with QLED

The Frame delivers incredile picture quality and lifelike colour with PANTONE Validated® certification*. Powered by our most advanced Glare Free technology*, it is designed to reduce reflections while minimising visual discomfort, even in bright indoor lighting. Combined with QLED, it helps ensure great clarity and art quality, so virtually every image looks focused and beautifully true to life.*

* The LS03HE meets the requirements of PANTONE® Validated: Certificate dated 20/02/2026. Picture quality may vary depending on quality and resolution of source content and viewing conditions. Screen image simulated for illustrative purposes.
* The LS03HE has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2026.

Enjoy your art with less distractions

Glare Free Technology

Display your artwork to a gallery standard. The anti-glare display spectacularly scatters light to help create a premium matte finish that looks almost as good as a real canvas whilst reducing distractions when you're watching TV.*

The Frame TV is turned off, its screen reflecting the room’s lighting. The TV turns on to display a classic artwork as a vertical white line sweeps from left to right, wiping away the visible glare on the screen. Once the reflection disappears, the words ‘Anti-Glare Technology’ appear. UL Verified Glare Free logo. Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR < 34, V166045 The Frame TV is turned off, its screen reflecting the room’s lighting. The TV turns on to display a classic artwork as a vertical white line sweeps from left to right, wiping away the visible glare on the screen. Once the reflection disappears, the words ‘Anti-Glare Technology’ appear. UL Verified Glare Free logo. Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR < 34, V166045
The Frame TV is turned off, its screen reflecting the room’s lighting. The TV turns on to display a classic artwork as a vertical white line sweeps from left to right, wiping away the visible glare on the screen. Once the reflection disappears, the words ‘Anti-Glare Technology’ appear. UL Verified Glare Free logo. Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR < 34, V166045 The Frame TV is turned off, its screen reflecting the room’s lighting. The TV turns on to display a classic artwork as a vertical white line sweeps from left to right, wiping away the visible glare on the screen. Once the reflection disappears, the words ‘Anti-Glare Technology’ appear. UL Verified Glare Free logo. Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR < 34, V166045

* The LS03HE has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2026.

Enjoy ArtfulColour validated by PANTONE

Pantone Validated - ArtfulColour

Meet fully authentic colour representation, validated by PANTONE. The Frame reproduces the rich and diverse colours you would expect to see in gallery lighting, made to look realistic with the matte texture of the canvas.*

* Validation for TV colour accuracy that expresses the same colour under standard light source (D65 based) with paper texture. (Error within ΔE ≤ 3.0 level that a person cannot feel colour difference).
* Picture quality may vary depending on quality and resolution of source content and viewing conditions. Screen image simulated for illustrative purposes.

Control multiple devices with a remote charged by sunlight and indoor lighting

SolarCell Remote

Control your compatible devices easily with Samsung’s SolarCell One Remote.* Powered by sunlight and indoor lighting, it helps eliminate the need for disposable batteries. With a built-in microphone for voice assistant control, it’s smart, convenient, and designed with sustainability in mind.

* Compatible only with selected devices. Please see samsung.com/au/oneremote.
** To charge the remote using solar energy, place the TV remote down with the solar panel facing up. It can be positioned in your living room while the lights are turned on, or near a window to absorb natural sunlight. Alternatively, you can charge it using a USB-C cable. To check the remaining the battery level of the remote control, refer to the settings on your TV Menu.



How does Samsung Vision AI elevate your experience with The Frame?

Ask your companion. Samsung Vision AI is here.

Samsung Vision AI Companion

Samsung Vision AI Companion acts as a private guide for The Frame, helping you quickly find artworks that match your personal taste. By understanding on-screen context and style preferences, it curates art and inspiration with ease — making discovery faster, simpler and uniquely yours.

Information based on current viewing available on Samsung TV Plus channels only. Provides AI created content, with accuracy not guaranteed.
Voice commands recognise English, French, Spanish, Portuguese, German, Italian, and Korean, but not all accents, dialects, and expressions are recognised.
Availability of features may vary, depending on the source content and privacy settings. Requires internet connection.
Available on features on 2025 Q7F and above TVs. Feature accessible by the AI button 2026 TVs, or by the Home button (long press) on the remote control without an AI button for remote controls on 2025 TVs (Q7F and above) and 2026 Crystal UHD TVs.

Discover the art you love, just by asking

Bixby

Find the artwork you want on The Frame with simple voice commands. Simply say the artist or style, and Bixby brings up matching pieces instantly. No typing or menus — just clear, precise voice search that helps you discover the right art, faster.

Information based on current viewing available on Samsung TV Plus channels only. Provides AI created content, with accuracy not guaranteed.
Voice commands recognise English, French, Spanish, Portuguese, German, Italian, and Korean, but not all accents, dialects, and expressions are recognised.
Availability of features may vary, depending on the source content and privacy settings. Requires internet connection.
Available on features on 2025 Q7F and above TVs. Feature accessible by the AI button 2026 TVs, or by the Home button (long press) on the remote control without an AI button for remote controls on 2025 TVs (Q7F and above) and 2026 Crystal UHD TVs.

Optimise your gaming experience

Game Bar

Easily take control and quickly access and navigate settings that can take your game to the next level from the Game Bar.*

* Super Ultrawide GameView (21:9, 32:9) is available for certain PC and console games supporting ultrawide screens. Screen resolution change from external device may be required. Some game titles may not support this feature. Game Bar's Zoom-in mode is not supported in some refresh rates. Game Bar UI is subject to change without prior notice.

Enjoy 7 years of new TV experiences

* Internet connection and Samsung Account required. Data and subscription charges may apply. Apps and UI may be subject to change without notice. Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use. Kayo & BINGE not available for use in Very Remote regions of Australia.
*Tizen OS upgrades will be provided for 7 years, starting from release year 2025.

Specifications

  • Product Category

    QLED

  • Display

    43"

  • Native Refresh Rate

    50 Hz

  • Resolution

    3840 x 2160

  • QLED

  • Screen Size

    43"

  • Native Refresh Rate

    50 Hz

  • Resolution

    3840 x 2160

  • Anti Reflection

    Glare Free

  • Picture Engine

    NQ4 AI Gen2 Processor

  • AI Picture

    AI Optimised / AI Customisation

  • HDR (High Dynamic Range)

    Quantum HDR

  • HDR 10+

    Yes (Adaptive)

  • Picture Upscale

    4K AI Upscaling

  • Contrast

    Dual LED

  • Viewing Angle

    Wide Viewing Angle

  • Micro Dimming

    Supreme UHD Dimming

  • Contrast Enhancer

    Real Depth Enhancer

  • Motion Technology

    Motion Xcelerator

  • Smart Calibration

    Basic

  • HDR Brightness Optimiser

    Yes

  • Colour Booster

    Colour Booster Pro

  • Filmmaker Mode

    Yes

  • AI HDR Remastering

    Auto HDR Remastering

  • EyeComfort Mode

    Yes

  • Adaptive Sound

    Adaptive Sound Pro

  • Object Tracking Sound

    OTS Lite

  • Q-Symphony

    Yes

  • Sound Output (RMS)

    20 W

  • Speaker Type

    2ch

  • Active Voice Amplifier

    Active Voice Amplifier Pro

  • Dolby Atmos

    Yes

  • 360 Audio

    Yes

  • AI Sound Controller

    AI Sound Controller

  • Operating System

    Tizen™ Smart TV

  • Bixby

    Yes

  • Built-in Voice Assistant

    Alexa

  • Samsung TV Plus

    Yes

  • Web Browser

    Yes

  • Works with AI Speaker

    Alexa, Google Assistant

  • SmartThings Hub / Matter Hub / IoT-Sensor Functionality / Quick Remote

    Yes

  • Universal Guide

    Yes

  • Multi Device Experience

    Mobile to TV, TV initiate mirroring, Sound Mirroring, Wireless TV On

  • Multi-View

    up to 2 Videos

  • Apple AirPlay 2

    Yes

  • Storage Share

    Yes

  • Generative Wallpaper

    Yes

  • Karaoke Mic

    Yes

  • Google Cast

    Yes

  • Vision AI Companion

    Yes (AU, VN, TH, MM, KH, LA, PH, SG)

  • Soccer Mode

    AI Soccer / Football Mode

  • Auto Game Mode (ALLM)

    Yes

  • Game Motion Plus

    Yes

  • Dynamic Black EQ

    Yes

  • VRR

    Yes

  • Surround Sound

    Yes

  • Ultra Wide Game View

    Yes

  • Game Bar

    Yes

  • MiniMap Zoom

    Yes

  • HGiG

    Yes

  • Hue Sync

    Yes

  • Gaming Hub

    Yes (KR, US, CA, BR, GB, FR, DE, IT, ES, MX, AU)

  • AI Auto Game Mode

    Yes

  • AI Gaming Optimiser

    Yes

  • Digital Broadcasting

    DVB-T (T2 Ready)

  • Analog Tuner

    Yes

  • HDMI

    3

  • USB

    2 x USB-A

  • HDMI Maximum Input Rate

    4K 60 Hz (for HDMI 1/2/3)

  • Ethernet (LAN)

    1

  • Digital Audio Out (Optical)

    1

  • RF In (Terrestrial / Cable input / Satellite input)

    1 / 1(Common Use for Terrestrial) / 0

  • Ex-Link ( RS-232C )

    1

  • Wi-Fi

    Yes (Wi-Fi 6E)

  • Bluetooth

    Yes (5.3)

  • Anynet+ (HDMI-CEC)

    Yes

  • HDMI Audio Return Channel

    eARC

  • Design

    Frame Design

  • Bezel Type

    VNB

  • Front Colour

    Black

  • Stand Type

    Round Feet

  • Stand Colour

    Black

  • Art Mode

    Yes

  • Art Store

    Yes

  • Motion Detection

    Yes

  • Embeded POP

    Yes

  • EPG

    Yes

  • Extended PVR

    Yes

  • IP Control

    Yes

  • OSD Language

    Local Languages

  • Voice Guide

    Chinese (China),English (Australia),French (France),German (Germany),Italian (Italy),Korean (Korea),Malay (Malaysia),Spanish (Spain)

  • Audio Description

    Yes

  • High Contrast

    Yes

  • Zoom Menu and Text

    Yes

  • SeeColours

    Yes

  • Colours Inversion

    Yes

  • Grayscale

    Yes

  • Auto Picture Off

    Yes

  • Magnification

    Yes

  • Relumino

    Yes

  • Audio Subtitles

    Yes

  • Audio Phone Number

    Yes

  • Closed Caption (Subtitle)

    Yes

  • Multi-output Audio

    Yes

  • Sign Language Zoom

    Yes

  • Slow Button Repeat

    Yes

  • Accessibility Remote

    Yes

  • Learn TV Remote

    Yes

  • Learn Menu Screen

    Yes

  • Accessibility Shortcuts Edit

    Yes

  • Auto Menu Sort

    Yes

  • Eco Sensor

    Yes

  • Power Supply

    AC220-240 V~ 50/60 Hz

  • Power Consumption (Max)

    135 W

  • Energy Efficiency Class

    4

  • Power Consumption (Stand-by)

    0.5 W

  • Power Consumption (Typical)

    69.0 W

  • Yearly Power Consumption (EU standard)

    255 kWh

  • Auto Power Off

    Yes

  • Auto Power Saving

    Yes

  • Package Size (WxHxD)

    1080 x 647 x 132 mm

  • Set Size with Stand (WxHxD)

    969.5 x 593.3 x 184.0 mm

  • Set Size without Stand (WxHxD)

    969.5 x 557.8 x 27.5 mm

  • Stand (Basic) (WxD)

    683 x 184.0 mm

  • VESA Spec

    200 x 200 mm

  • Package Weight

    12.5 kg

  • Set Weight with Stand

    8.6 kg

  • Set Weight without Stand

    8.4 kg

  • Slim Fit Wall-mount Support

    Included

  • Customisable Frame Support

    Yes

  • User Manual

    Yes

  • Full Motion Slim Wall Mount Support

    Yes

  • Power Cable

    Yes

  • SlimFit Cam Support

    Yes

  • Zigbee / Thread Module

    Dongle Support

  • Security Update Period (At least 5 years)

    31 December 2031

Reviews

43" The Frame LS03HE 4K Samsung Vision AI Smart TV (2026)

4.3

Recommended by 81% of customers.

Write a review
5 stars 68%
4 stars 11%
3 stars 5%
2 stars 11%
1 stars 5%
Features 4.5
Performance 4.7
Design 4.1
Value 4.3
AI Functionality 4.8

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Relevancy sort puts the best reviews at the top. We look at things like helpfulness votes, latest review, pictures and other traits that readers look for in their reviews.

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19 Reviews

DimT
1 (9,999)

2026-06-15

size : 43"
1 (9,999)
without One connect this is an impossible TV to manage if you are to flush wall mount it. I purchased this TV to have a flush mount to the wall in my bedroom. the 2026 design means you have to run all the cables to the tv which defeats the purpose of getting the frame you may as well get another TV that's cheaper if you aren't after clean line. I feel this is a major over site because to remove a cable to add a new connection you have to remove the TV from the wall to do so. I have returned the purchase. I have been trying my best to find a 43 inch 2025 or even a 2024 model but I'm unable to find one. terrible interface for wall mounting.

Features

2 (9,999)

Performance

3 (9,999)

Design

1 (9,999)

Value

1 (9,999)
Response from Samsung:
2026-06-15

SamsungAU

Hi there, we appreciate you sharing your experience with us and we will pass your feedback onto the relevant team. We will use this feedback to better our services for a better experience in the future. If you require any assistance, please reach out to our support team here for further assistance - https://www.samsung.com/au/support/contact

nzwebb
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-06-22

size : 65"
5 (9,999)
We purchased this TV to replace our last Samsung 55' after ten years. It was a wish a flat to the wall TV with a separate box for the TV internals which was connected by a small cable. The Frame is amazing at it's just as thin, but all the internals are built into the TV. The picture quality is amazing, with chrisp brilliant pictures. The best if all when you turn it off it becomes a picture frame which is a really neat feature. If you don't want that you can simply turn the TV off by pressing the off button again. Very happy with our old Samsung which is why we went again with the brand - The Frame is on another level - love it.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-06-23

Samsung AU

Hi, thank you for your detailed review and for your continued loyalty to Samsung. We're delighted to hear that The Frame has impressed you with its slim design, picture quality, and Art Mode functionality. It's especially rewarding to know that your positive experience with your previous Samsung TV helped guide your decision. Thank you for sharing your experience and for choosing Samsung again.

Sonia04
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-14

size : 65"
5 (9,999)
Absolutely love our new Samsung The Frame 85” it has completely transformed the look of our living room. The picture quality is stunning, and when it switches to Art Mode, it genuinely looks like a beautiful framed artwork on the wall. The slim design, customisable bezels, and elegant finish make the whole space feel more modern and stylish. It’s not just a TV; it’s a statement piece. We’re so impressed with how seamlessly it blends into our décor, and every guest who walks in compliments it. Highly recommend worth every bit of the upgrade!

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-14

Samsung AU

Thank you for your amazing feedback on The Frame. We’re thrilled to hear that your new 85-inch TV has transformed your living room and that you’re enjoying the stunning picture quality, Art Mode, slim design, and customisation options. We hope it continues to bring both style and entertainment to your home.

Seals
2 (9,999)

2026-06-07

size : 75"
2 (9,999)
Warning to anyone wanting to wall mount!!!! This is our 3rd The Frame TV and to be honest they need the One Connect Box if you want to wall mount. It is impossible to get the TV to sit flush on the wall if you want to use a HDMI cable (high quality extra length ultra HDMI are quite thick). The cable channel is also positioned in the middle of the TV, so if you have mounted the 2 brackets to studs the cable channel will hit another stud between them (stud spacing at 600mm) - so very poor design. We have had to knock a large channel in the wall just to get the TV to sit kind of flush but will never be flush because of the centre wall stud. TBH I had just a assumed Samsung kept the similar design with the One Connect Box and I feel like I have wasted 2 days extra $100s of dollars on equipment (recessed wall plates and pass throughs) to mount in a less than satisfactory way. Very disappointed 😞 For the extra money I spent and time wasted I should have just bought the Pro.

Features

2 (9,999)

Performance

5 (9,999)

Design

1 (9,999)

Value

3 (9,999)
Response from Samsung:
2026-06-09

Samsung AU

Thank you for taking the time to provide such detailed feedback about your installation experience. We're sorry to hear that wall mounting the TV was more difficult than expected and that the cable management design did not meet your needs. We understand how frustrating it would be to invest additional time, effort and expense only to achieve a result you're not satisfied with. Your comments regarding the cable channel placement and the absence of a One Connect Box have been noted and will be shared with the relevant teams for consideration. We appreciate your honest feedback and thank you for being a repeat Samsung customer.

The Artist Down Under
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-05-11

size : 65"
5 (9,999)
I am a designer and artist, so creativity is important to me and I have purchased 4 of The Frame TVs over the last 6 years for 2 residences. Aside from outstanding viewing including picture quality and sound, I love that The Frame becomes an art gallery offering a plethora of photographic and painterley options from which to choose when no one is watching TV, which are triggered by movement. A black rectangle on the wall is no longer. Thank you Samsung for such thoughtful, considerate, creative, practical design for such a reasonable price.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)
Response from Samsung:
2026-05-11

Samsung AU

Hi there, thank you for your thoughtful and detailed review of the 65" The Frame LS03HE 4K Samsung Vision AI Smart TV (2026). We’re honoured to hear how much The Frame complements your creative spaces and lifestyle. It’s wonderful to know the Art Mode and overall design continue to inspire you across multiple residences. Thank you for your continued loyalty and support over the years.

TV98
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-14

size : 65"
5 (9,999)
We’ve only just installed this 98inch Frame TV a few days ago. It’s been great. We bought it due to the matte screen finish for our bright sunlit room. It’s a pleasure watching TV in this room now. Previously we’d move rooms as watching some shows was extremely difficult. Not now. The bonus art work display is enjoyable too. It stops the wall from being purely dominated by a blank tv screen.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)
Response from Samsung:
2026-07-15

Samsung AU

Thank you for your wonderful review. We're delighted to hear the matte display has made such a difference in your bright living space and that you're now able to comfortably enjoy watching TV without needing to move to another room.

Disappointed1000
2 (9,999)

2026-06-15

size : 43"
2 (9,999)
This model no longer comes with a One Connect box, meaning wireless is not an option if you want to connect anything, like a console or DVD player. The promo is so misleading and there is a lack of information available about this. The store that sold me this TV also didn't realise the One Connect box had been phased out. Overall poor experience buying this TV.

Features

3 (9,999)

Performance

3 (9,999)

Design

1 (9,999)

Value

1 (9,999)
Response from Samsung:
2026-06-16

Samsung AU

Thank you for taking the time to provide your feedback. We're sorry to hear that your purchasing experience did not meet your expectations. We understand your frustration regarding the absence of the One Connect Box and the difficulty in obtaining clear information prior to purchase. We appreciate you sharing these concerns, as feedback like yours helps us identify opportunities to improve product communication and customer awareness. Your comments have been noted and will be shared with the relevant teams. Thank you for your review. Kind regards, Samsung Australia

AjJm
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-05

size : 65"
5 (9,999)
Just had my new 75 inches Samsung The Frame TV installed and I'm thoroughly impressed with its aesthetic integration. The ability to showcase art has completely transformed the look of the room. Installation was straightforward, and it now sits flush against the wall, appearing more like a framed picture than a television. The picture quality is exceptional, offering vibrant colors and crisp details for both art and standard viewing. Overall, this purchase has exceeded my expectations for a blend of technology and home decor.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-07

Samsung AU

Hi, thank you for your fantastic review! We're delighted to hear your new The Frame TV has blended so beautifully into your home. It's wonderful to know you're enjoying the Art Mode, flush wall installation, and overall design. We hope it continues to be both a stunning feature and an outstanding entertainment experience.

Jellul
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-14

size : 65"
5 (9,999)
After having our new 75-inch Samsung Frame (2026) for only a little while now, I can honestly say it's exceeded my expectations. We chose it because we wanted a TV that looked good in our living room, but I didn't expect it to blend in as well as it does. When it's in Art Mode, visitors genuinely don't realise it's a TV until we turn it on. The picture quality has been incredible too. Whether it's movie nights with the family, watching the footy, or even just the kids' shows, everything looks sharp, bright and natural. The matte screen is probably my favourite feature because it cuts down reflections so well, even during the day. Setup was quick, the menus are easy to use, and the whole experience just feels premium. It's one of those purchases where you know you spent a bit more, but every time you walk into the room you're reminded why it was worth it. We're absolutely loving it and wouldn't hesitate to recommend it to anyone looking for a TV that combines great technology with beautiful design.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)
Response from Samsung:
2026-07-14

Samsung AU

Thank you for sharing your wonderful experience with The Frame. We’re delighted to hear that the matte display, Art Mode, and slim design have helped your TV blend beautifully into your living space. It’s fantastic to know that it has exceeded your expectations and become both an entertainment device and a piece of décor in your home.

Jenobel
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-06

size : 65"
5 (9,999)
The matt screen is perfect to display our own photos when the TV is not turned on. It's so much nicer than a big black square on the wall. The picture is clear and the setup was very simple. We love our new Samsung The Frame Smart TV. Our only problem is that the ports are on the back of the TV, which sits flush with the wall. Not sure how we are expected to access the ports. We have actually inserted extensions that we can plug into but this does seem to be a design weakness.

Features

5 (9,999)

Performance

5 (9,999)

Design

3 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-07

Samsung AU

Hi, thank you for your thoughtful review! We're so pleased to hear you're enjoying The Frame TV, especially the Matte Display for showcasing your own photos and the beautiful picture quality. We also appreciate your feedback regarding the One Connect Box ports. Your comments are valuable and will be shared with the relevant team as we continue improving our products.

JACK10
Incentivised review Rewarded for feedback, but gave honest & objective review.
4 (9,999)

2026-07-13

size : 65"
4 (9,999)
I was skeptical at first but the experience and quality of the operating softwares and interfaces hash been amazing. Only issue so far has been ball clarity in some sports on the AI setting, but slowly adjusting to get this better.

Features

5 (9,999)

Performance

4 (9,999)

Design

5 (9,999)

Value

4 (9,999)

AI Functionality

3 (9,999)
Response from Samsung:
2026-07-14

Samsung AU

Thank you for sharing your experience! We're delighted to hear you've been impressed with the artwork feature and overall software experience. We also appreciate your feedback regarding sports clarity when using AI settings, and we'll share your comments with our team. We hope you continue enjoying your TV.

Frame 2
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-13

size : 65"
5 (9,999)
I bought this a month ago. And it works really well. Easy to setup. Brilliant bride and fast refresh. Excellent TV. Thank you.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-14

Samsung AU

Thank you for your wonderful review! We're so pleased to hear your TV was easy to set up and that you're enjoying the quick transition between Art Mode and TV, along with the bright display and smooth performance. We appreciate your kind words and hope you continue enjoying it.

Love tv in the evening
Incentivised review Rewarded for feedback, but gave honest & objective review.
4 (9,999)

2026-06-14

size : 65"
4 (9,999)
The TV is great, found the interface a bit confusing for things like turning down the brightness, have to turn off auto features and scroll through dub menus. Great picture and sound is good and clear for tv only speakers. Sometimes find the aspect does not automatically fill the screen which probably is more true to original aspect but a bit ugly on screen.

Features

4 (9,999)

Performance

5 (9,999)

Design

4 (9,999)

Value

4 (9,999)
Response from Samsung:
2026-06-14

Samsung AU

Thank you for sharing your feedback on The Frame TV. We're pleased to hear you're enjoying the picture quality and that the built-in speakers are delivering clear sound for your viewing experience. We also appreciate your comments regarding the menu navigation and brightness controls. Feedback like yours helps us understand where the user experience can be improved, particularly when it comes to accessing settings and managing automatic picture adjustments. Thank you for choosing Samsung and for taking the time to share both the positives and areas where we can do better.

Nicholas H
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-09

size : 65"
5 (9,999)
I purchased the 2026 (55 inch) The Frame three weeks ago. This is the third purchase of this range to complete our house with what can only be described as the ultimate style statement with unbelievable viewing quality . We wanted to have televisions that blended with our house and complimented our wall spaces without “sticking out” as televisions. The 2026 The Frame delivers outstanding brightness , contrast and picture quality. It looks absolutely stunning on our wall and when not operating, genuinely looks like a piece of art. The included wall mount, which hugs the wall, is easy to install and incredibly user friendly. The definition and detail in 4K movies must be seen to be believed and watching sport … well, let’s just say it gets a good work out from me when I can convince the children it’s dads time to watch the footy!! We now have the 43, 75 and 55 inch The Frame televisions and I can honestly say this is the best television I have ever owned.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-14

Samsung AU

Thank you for your wonderful review and for choosing The Frame for multiple rooms in your home. We're delighted to hear it complements your décor so well while delivering an exceptional viewing experience. Your continued support means a great deal to us, and we hope you continue enjoying your TVs for many years to come.

Ray Ray
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-07-09

size : 65"
5 (9,999)
Honestly, feels like I’m in the tv! The details and the way you set it up is really seamless and easy and it helps since it’s been a while with setting up such a new system, definitely recommend it! It’s brought a lot of life into the home and it’s not shy on quality, you see it the moment you open it!

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)

AI Functionality

5 (9,999)
Response from Samsung:
2026-07-09

Samsung AU

Thank you for your fantastic review! We're delighted to hear your new TV has brought so much enjoyment to your home. It's wonderful to know you found the setup simple and are loving the picture quality and immersive viewing experience. We truly appreciate your recommendation and hope you continue enjoying every moment.

Marka
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-06-11

size : 65"
5 (9,999)
I just bought this TV after admiring it at a friends for ages. I am so happy with it. It looks great and really does give you the no tv vibe if that is what you are after. It takes a little to figure out how to best put an image on the screen but I cannot recommend it more if this is what you are looking for.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)
Response from Samsung:
2026-06-12

Samsung AU

Hi, thank you for your wonderful review! We're thrilled to hear that you're loving The Frame and that it delivers the aesthetic you were hoping for. It's great to know that it blends seamlessly into your space while providing the functionality you wanted. We appreciate your recommendation and thank you for choosing Samsung.

Manderz
3 (9,999)

2026-05-18

size : 43"
3 (9,999)
I've had the tv for about 2.5 years now and it has me wanting to no longer have smart tv features in future televisions. Image quality: Absolutely fantastic! The matte screen is great for watching in sunny environments, and the frame mode is a lot of fun. Many frame features are hidden behind a paywall however. As a gamer, the image quality has been great for the image resolution. Gaming: Annoying sometimes. I had to disable game mode due to the screen blacking out and loading and it rendered, causing many interruptions to online performance and quick reaction moments. Interface: I disabled as much as I could. Regardless of configuring the settings properly, the television refused to comply and would auto-run apps, shows, etc. I am extremely tech literate, worked with customer support, reset the tv and settings, and it would still auto-run apps that I have never opened and used myself, thus my statement of not wanting smart features on future tvs. Overall - mid tier tv. Variety of features available, great quality image, but frustrating to use for what I'd like out of it.
Response from Samsung:
2026-05-18

Samsung CS

Hello, We appreciate you taking time out of your day to provide us product feedback. We will pass this to our relevant teams. For additional product feature feedback or troubleshooting support, please connect with our experts via Live Chat at https://www.samsung.com/ca/support/live-chat-support Thank you, Samsung Customer Care.

Hannes
Incentivised review Rewarded for feedback, but gave honest & objective review.
5 (9,999)

2026-06-05

size : 65"
5 (9,999)
Bought this TV 3 weeks ago. Picture quality is amazing, compared with my old Samsung TV.

Features

5 (9,999)

Performance

5 (9,999)

Design

5 (9,999)

Value

5 (9,999)
Response from Samsung:
2026-06-09

Samsung AU

Hi there, thank you for your wonderful review! We're delighted to hear that the picture quality of your new The Frame TV has impressed you and provided a noticeable upgrade from your previous Samsung TV. We hope you continue to enjoy your viewing experience for years to come. Thank you for your continued support of Samsung!

Taj's TV
5 (9,999)

2026-05-16

size : 43"
5 (9,999)
My brother bought this TV. Its amazing and the picture clarity is just so real

User manual & downloads

Installation Guide

ver 2602200 | 0.47 MB

Apr 11. 2026

ENGLISH

Remote control

ver 2601090 | 0.12 MB

Apr 11. 2026

ENGLISH

Simple User Guide

ver 2512290 | 0.18 MB

Apr 11. 2026

ENGLISH

Statement of Compliance

ver 20260115 | 0.68 MB

Apr 11. 2026

ENGLISH

Product support

Find answers to your questions about the product

Product support

Get the most from Samsung device and services.

Live Chat

See how products work and get advice on which models fit your needs.

** Delivery available in select areas within Australia. Free delivery in Australia is available for mobile, tablet, wearable, and memory products only. Delivery charges apply to all other products (TV, Soundbar, Home Appliances, and Monitor) for all areas within Australia. Terms & Conditions apply. Visit Samsung.com for further information.

⊕ Certain Samsung products with Wi-Fi or Bluetooth connectivity have been manufactured in compliance with the requirements of Part 1 of Schedule 1 of the Cyber Security (Security Standards for Smart Devices) Rules 2025. For more information, please click here to find out how you can report potential security vulnerabilities found in Samsung products and services.

* Samsung Care Premium will not be available on purchases from 1st of January 2024. Purchases made on or before 31st of December 2023 are still eligible for Samsung Care Premium offerings. Learn more

* Key features may differ from key specifications.

Latitude Finance: Approved customers only. Minimum spend applies. Equal monthly payments required. T&Cs, fees and charges apply. Exclusions may apply. Available on participating Latitude credit cards only. If there is an outstanding balance after the interest free period ends, interest will be charged at the Expired Promotional Purchase Rate currently 29.99% p.a. (subject to change). Account service fee per month applies (subject to change). Interest may also apply to other credit card transactions or if you do not comply with the T&C’s. Conditions of use set out the T&C’s of the Latitude Gem Visa credit card. Credit is provided by Latitude Finance Australia ABN 42 008 583 588 Australian Credit Licence number 392145. Learn more

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PayPal Pay in 4 offers no interest and no late fees. You can divide your eligible purchases between $30 - $2,000 into 4 interest-free instalments. The first payment at checkout, then three repayments, one every two weeks. Learn more

Customers who purchase an eligible 2026 Range TV between 12:00am (AEST) 14 May 2026 and 11:59pm (AEST) 27 May 2026 will receive free Standard Delivery on eligible 2026 TVs with a screen size above 75". To receive the applicable offer, the eligible delivery method must be selected at checkout. Once the eligible delivery method is selected with an eligible product in the cart, the cost of that delivery method will be reduced to $0. Purchase must be made from the Samsung Online Store (and excludes the Samsung Education StoreSamsung BusinessSamsung Government and Samsung Enhanced Partnership Portals). Not available in conjunction with any other offer unless otherwise advised. Delivery is available in select areas within Australia. Free Delivery applies to eligible products only. Delivery T&Cs apply. Not available in conjunction with any other offer unless otherwise advised. Subject to stock availability at time of purchase. Discounts are not transferable, exchangeable or redeemable for cash. Offer subject to Samsung Online Store Terms & Conditions of Sale.