55" S95B OLED 4K Smart TV

55" S95B OLED 4K Smart TV

QA55S95BAWXXY

  • Rich blacks and vivid colour reproduction powered by Quantum Dot Technology
  • Exceptional detail unveiled with Quantum HDR OLED
  • True Dolby Atmos® & Object Tracking Sound for an immersive sound experience

Choose size

  • OLED
    OLED
  • ‎Quantum HDR OLED
    Quantum HDR OLED
  • Wireless True Dolby Atmos & Object Tracking Sound
    Wireless True Dolby Atmos & Object Tracking Sound
  • ‎Ultra Wide Viewing Angle
    Ultra Wide Viewing Angle

Experience the difference by Samsung

Over 8 million self-lit pixels & 4K AI processing, the Samsung OLED picture looks so real, it’s surreal. With stunning brightness and colour accuracy, teamed with True Dolby Atmos and Object Tracking Sound you're in for a truly superb viewing experience that will take your breath away.*

* Source content must be Dolby Atmos® enabled for Dolby Atmos® playback. Samsung define 'True Dolby Atmos' as featuring an upwards-firing directional speaker for three dimensional sound.
Wireless Dolby Atmos compatible only for selected Samsung soundbars.
* 16 Years Global No.1 Source - Omdia , Jan 2022. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.

The future of OLED Is here

Samsung OLED Technology

With over 8 million specially engineered self-illuminating pixels, contrast is virtually limitless. At its best in viewing settings with controlled lighting, the Samsung OLED is intensely cinematic.

Turquoise firefly-like lights are moving below a OLED screen, which shows a forest in vivid colors. Turquoise firefly-like lights are moving below a OLED screen, which shows a forest in vivid colors.

Colour and brightness is stunning and life-like with Samsung's OLED pixels powered by Quantum Dot technology.* Each pixel consists of three subpixels (red, green and blue) to optimise brightness, colour accuracy and durability. No white subpixels in sight to compromise colour reproduction.

* Picture quality may vary depending on quality and resolution of source content and viewing conditions.
* Image simulated for illustrative purposes.

Exceptional detail unveiled

Quantum HDR OLED

Hollywood’s HDR movies and streaming shows leap off the OLED screen with unimaginable detail. The Quantum HDR OLED panel allows for HDR10+ content to reveal what you might have missed in particularly dark or light scenes, making them pop with breathtaking colour and contrast.*

* Source content must be HDR10+ format. The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.
* Image simulated for illustrative purposes.

* Source content must be HDR10+ format. The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.
* Image simulated for illustrative purposes.

An incredible Dolby Atmos experience

Wireless True Dolby Atmos

Lose yourself in the breathtaking realism of cinematic sound, right in your own home. Your Samsung TV features inbuilt up firing speakers and True Dolby Atmos support to deliver larger-than-life audio experiences.* In addition, your Samsung TV in a world first, can now wirelessly transmit the Dolby Atmos signal to your compatible Samsung Soundbar for a clean, easy and wonderfully immersive sound experience.

* Source content must be Dolby Atmos® enabled for Dolby Atmos® playback.
* Samsung define 'True Dolby Atmos' as featuring an upwards-firing directional speaker for three dimensional sound. Wireless Dolby Atmos compatible only for selected Samsung soundbars.
* Image simulated for illustrative purposes.

Real impact of directional sound

Object & Voice Tracking Sound (OTS)

From epic car chases to your favourite character whispering 'I love you', you’ll always experience the centre of the action thanks to Samsung’s ground breaking object and voice tracking technology. Dedicated up firing speakers add an extra dimesion to on screen motion to help bring amazing audio into your home.*

* The quality of sound effects may vary depending on the source content, installation and environmental characteristics (e.g. ceiling).

Beautiful from any angle

LaserSlim Design

Daringly discreet, this stylish TV has a profile so thin it was inspired by a laser beam. The groundbreaking LaserSlim Design has a minimal bezel and an ultra-thin side profile.

A OLED TV turns sideways to show its laser-slim design from the side. A OLED TV turns sideways to show its laser-slim design from the side.

* Screen image simulated for illustrative purposes.

Great view from virtually every seat

Ultra Wide Viewing Angle

Ultra Wide Viewing Angle means almost every seat can be the best seat in the room. Delivering vibrant colour while maintaining detail, our screens are designed to optimise your viewing experience from a range of angles.

* Image simulated for illustrative purposes.

Simple and seamless

Smart Connectivity

Samsung Smart Connectivity delivers a simple yet powerful smart TV experience. Connect compatible devices or tap into your favourite games, apps, and services.* Continue your current binge or explore what’s new and on now. It’s the best of everything, all from your home screen.

* Internet required. Data and subscription charges may apply. Apps may be subject to change without notice. Available on Samsung 2022 TVs.

Samsung Smart TV meets the Apple TV app

Watch award-winning Apple Original series and films from Apple TV+. The premium channels you want. Thousands of movies to buy or rent. It’s all expertly curated on the Apple TV app on your Samsung Smart TV. *

* Subscription required for Apple TV+. Internet required. Apple and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries and regions.

* Subscription required for Apple TV+. Internet required. Apple and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries and regions.

Clarity in motion

Motion Rate 200

Keep up with fast-paced sports and action movies. Samsung’s Motion Rate 200 with 1ms pixel response time helps you experience smooth, clear motion through the most dynamic of scenes.

* Image simulated for illustrative purposes.

Easy on the eye

Eye Comfort Mode

EyeComfort optimises the brightness and colour of your TV for a warm and welcoming picture. By detecting local sunset and sunrise times, EyeComfort knows when you need to unwind and automatically adjusts your screen so that it’s softer on the eyes when you most need peace.*

* EyeComfort must be activated in 'Intelligent Mode' settings.

* EyeComfort must be activated in 'Intelligent Mode' settings.

The Intelligence behind the beauty 

Neural Quantum Processor 4K

Behind the OLED TV's awesome picture quality and performance is the powerful Neural Quantum Processor 4K. Responsible for features such as colour tone mapping and image upscaling, it helps ensure your screen delivers movies and shows in incredible detail, for a truly brilliant viewing experience.*

* Viewing experience may vary according to the type of content, format and source. Upscaling may not apply to PC connection and Game Mode.

Various elements of the tennis match including tennis ball, tennis court sidelines, tennis racket and audience are highlighted on screen. It shows the Samsung AI Neural Quantum Processor 4K's ability to improve quality in real-time. Various elements of the tennis match including tennis ball, tennis court sidelines, tennis racket and audience are highlighted on screen. It shows the Samsung AI Neural Quantum Processor 4K's ability to improve quality in real-time.

The TV that adapts to its surrounds

Intelligent Mode

Your OLED TV knows how to help create an amazing entertainment experience. Intelligent Mode uses a combination of smart sensors to fine-tune the audio, picture and brightness so that the action looks and sounds incredible.*

* Picture and sound quality of upscaled content will vary depending on quality and resolution of source content. Performance may vary depending on installation environment and surroundings.

Easy control, greener future

Advanced SolarCell One Remote

Easily control all of your compatible devices with Samsung’s Advanced SolarCell One Remote and get quick access to things like Netflix, YouTube, gaming consoles or a Soundbar with Smart Hub.* And now, the SolarCell One Remote is partially made with recycled plastic** and can be powered by indoor lights. It is even smart enough to harvest power from radio frequencies generated by Wi-Fi routers in your home, so you'll never need disposable batteries again.

* Compatible only with selected devices. Please see samsung.com/au/oneremote. Internet required. Data and subscription charges may apply. Apps may be subject to change.
** Our One Remote Control contains about 24% recycled content.

* Compatible only with selected devices. Please see samsung.com/au/oneremote. Internet required. Data and subscription charges may apply. Apps may be subject to change.
** Our One Remote Control contains about 24% recycled content.

The power of voice

Built-in Voice Assistant

You can ask either Bixby or Alexa to play your favourite content, get answers, and even control your TV and other compatible connected devices - all by using your voice.*

* Content services are subject to change without notice. Voice commands recognise English, French, Spanish, German, Italian, Chinese and Korean. Not all accents, dialects and expressions recognised. Supported languages may differ between Bixby and Alexa. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates.
* Connected devices must be WiFi enabled and compatible with Bixby, or Alexa and their relevant apps. Internet connection and SmartThings app required. Data usage and subscription fees may apply. Limited commands may be supported.

* Content services are subject to change without notice. Voice commands recognise English, French, Spanish, German, Italian, Chinese and Korean. Not all accents, dialects and expressions recognised. Supported languages may differ between Bixby and Alexa. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates.
* Connected devices must be WiFi enabled and compatible with Bixby, or Alexa and their relevant apps. Internet connection and SmartThings app required. Data usage and subscription fees may apply. Limited commands may be supported.

Synchronised sound from your TV and Soundbar*

Q-Symphony

Experience groundbreaking audio from Q-Symphony, which synchronises sound between your TV and compatible Samsung Q-Series Home Theatre Soundbar. Discover truly immersive surround sound that helps put you right in the middle of the action.*

Match your S95B with the Q-Series Home Theatre Soundbar Q930B.

* Feature only available on S95B, BU8000, QLED and Neo QLED 2022 & 2021 TVs when used with a Samsung Q-Series Soundbar. Soundbars sold separately. Audio quality varies based on source content, installation and environmental characteristics (e.g. ceiling).

* Feature only available on S95B, BU8000, QLED and Neo QLED 2022 & 2021 TVs when used with a Samsung Q-Series Soundbar. Soundbars sold separately. Audio quality varies based on source content, installation and environmental characteristics (e.g. ceiling).

Take your gaming to the next level

Advanced Game Mode

Enjoy the ultimate gaming advantage, with features and settings that help make your TV and compatible console an unbeatable team. See deep into the shadows, move fast, take control of the action, and perform at your peak.

No console? No problem

Xbox Game Pass

Stream Xbox games straight to your Samsung TV. Xbox Game Pass app is now available on Samsung 2022 TVs, all you need is a controller.* Enjoy over 100 blockbuster games such as Halo, Minecraft and Forza – victory is yours.

*Available on 2022 Samsung Smart TVs. Internet connection, Xbox Game Pass Ultimate subscription and compatible controller required.

*Available on 2022 Samsung Smart TVs. Internet connection, Xbox Game Pass Ultimate subscription and compatible controller required.

Sound for your space

SpaceFit Sound

Enjoy tailored TV sound, for audio that suits your listening space. By testing room reverberations, SpaceFit Sound helps ensure your TV is always delivering an immersive performance.*

* Audio quality varies based on source content, installation and environmental characteristics (e.g. ceiling).

* Audio quality varies based on source content, installation and environmental characteristics (e.g. ceiling).

Never miss a thing

Freeview

Find out what’s on now, next or over the next 7 days with the easy-to-use TV guide. Looking for your favourite show? Use Search for quick access to on-demand programs from ABC iView, SBS On Demand, 7+, 9Now and 10 Play. All in one place, all for free.*

* Freeview uses HbbTV technology which combines broadcast and broadband. Internet connection is required. Data usage charges and conditions apply. Screen images simulated for illustration purposes only.

* Freeview uses HbbTV technology which combines broadcast and broadband. Internet connection is required. Data usage charges and conditions apply. Screen images simulated for illustration purposes only.

Free TV, no strings attached*

Samsung TV Plus

Enjoy free live streaming TV with Samsung TV Plus.* Choose from a variety of channels offering content for all interests that are currently in trend.

* Internet connection required. Available content subject to change.

* Internet connection required. Available content subject to change.

Hangs beautifully on the wall

Slim Fit Wall Mount (Sold Separately)

Slim Fit Wall-Mount accessory (sold separately) helps your TV to hang beautifully on the wall, leaving minimal space between.* Gorgeous from all angles, your TV can fit elegantly into your living room.

* Compatible model WMN-B50EB/XY
* The gap may differ based on the installation and wall type. Compatible with 43-85" 2022 Samsung Q Series (except Q80B) and Crystal UHD series.

* Compatible model WMN-B50EB/XY
* The gap may differ based on the installation and wall type. Compatible with 43-85" 2022 Samsung Q Series (except Q80B) and Crystal UHD series.

Out of the box thinking

Eco-Packaging

Samsung Eco packaging is not like usual packaging. It comes with easy-to-follow DIY instructions on how to transform the cardboard into a standalone shelf, a table or even a cat house.

Product Specs

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Specifications

  • Display 55"
  • Resolution 3,840 x 2,160
  • Video Neural Quantum Processor 4K
  • One Billion Colour One Billion Colour
  • Ambient Mode Ambient Mode
  • Game Motion Plus Game Motion Plus

Support

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User manual & Downloads
  • e-Manual
    ENGLISH
  • User Manual
    ENGLISH
  • Quick Guide
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  • Remote control
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* Samsung Care Premium will not be available on purchases from 1st of January 2024. Purchases made on or before 31st of December 2023 are still eligible for Samsung Care Premium offerings. Learn more

^ Free delivery is available in selected areas within Australia.

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¹ Viewing experience may vary according to the type of content, format and source. Upscaling may not apply to PC connection and Game Mode.

³ Offer available with Samsung TVs on 2018 to 2022 models. Offer ends November 28th, 2022. Valid only for new subscribers to Apple TV+ in your region, age 13+. Limit one offer per TV and Apple ID. Plan automatically renews at your region’s price per month until cancelled. Requires Apple ID with payment method on file. Terms and Apple Privacy Policy apply; see the applicable terms at https://www.apple.com/legal/internet-services/itunes/us/terms.html. Compatible products and services required. Cannot be combined with other offers providing access to the same service. Apple TV+ is a registered trademark of Apple Inc. Apple is not a participant or sponsor of this promotion.