Samsung

Learn more Buy
The screen is black and wipes away to reveal unfolded Galaxy Z Fold8 Ultra in Violet Shadow and Galaxy Z Fold8 in Lavender. The expansive main screens turn from black to colourful wallpapers. The phones turn then fold to show the back of the phones with the rear cameras. Hands enter the frame from opposite sides, reaching for the phones. One hand holds Galaxy Z Fold8 Ultra and the other hand holds Galaxy Z Fold8. The all-new Galaxy Z Fold8 Ultra and Fold8.
The screen is black and wipes away to reveal unfolded Galaxy Z Fold8 Ultra in Violet Shadow and Galaxy Z Fold8 in Lavender. The expansive main screens turn from black to colourful wallpapers. The phones turn then fold to show the back of the phones with the rear cameras. Hands enter the frame from opposite sides, reaching for the phones. One hand holds Galaxy Z Fold8 Ultra and the other hand holds Galaxy Z Fold8. The all-new Galaxy Z Fold8 Ultra and Fold8. The screen is black and wipes away to reveal unfolded Galaxy Z Fold8 Ultra in Violet Shadow and Galaxy Z Fold8 in Lavender. The expansive main screens turn from black to colourful wallpapers. The phones turn then fold to show the back of the phones with the rear cameras. Hands enter the frame from opposite sides, reaching for the phones. One hand holds Galaxy Z Fold8 Ultra and the other hand holds Galaxy Z Fold8. The all-new Galaxy Z Fold8 Ultra and Fold8.

#PlaySamsung

Discover our complete gaming line up
for gamescom2026

Learn more Buy

Galaxy Z Fold8

Learn more

Galaxy Z Flip8

Learn more

Galaxy Watch Ultra2

Buy

Galaxy S26 FE

Learn more


Answering your passions

Learn more View all
Vision AI Vision AI
Micro RGB

Micro RGB

Buy
The Frame

The Frame

Buy
Q-Series Soundbar

Q-Series Soundbar

Buy
Odyssey OLED G8

Odyssey OLED G8

Buy

The Most Preferred

The most preferred refrigerator brand in the UK*

View all Buy
Home living made simple Home living made simple
Bespoke AI Laundry

Bespoke AI Laundry

Buy
Bespoke AI Oven

Bespoke AI Oven

Buy
Bespoke AI Jet

Bespoke AI Jet

Buy
Bespoke AI Jet Bot Steam

Bespoke AI Jet Bot Steam

Buy

Recommended for you

Explore the Stories

One UI

Switch to Galaxy

Smart Switch

Buy Direct Get More

* Source – Omdia, For general information only; not an endorsement/certification/recommendation; no liability for reliance.

*Image simulated. Samsung account login may be required for certain AI features.

*Image simulated. Actual UX/UI may differ. Availability of colours may vary by country or carrier. Products sold separately.

*Operates as a price discount: Buy the larger storage variant (512GB) by 10/03/26 and pay the future price of the smaller storage variant (256GB).

*Stadium background, screenfills and grass in foreground generated using artificial intelligence.

© 2018 / International Olympic Committee (IOC) / CHAVEZ, Nelson - All rights reserved.  The athlete featured in the imagery is a national of Hungary.