Explore the artistry that goes into The Frame

Masterpieces shouldn’t hide behind reflections

Matte Display

Enjoy more screen visibility with no light reflection, night or day. Anti-Reflection technology and the Matte Display Film premium matte finish limit light distraction on your screen by reducing the effects of glare.1

Masterpieces shouldn’t hide behind reflections Masterpieces shouldn’t hide behind reflections

Express Yourself

An art collection, all in one frame

Art Store

Samsung Art Store brings the experience of an art gallery directly into your home². Shop professionally curated, meticulously organized collections to find your inspiration.

Discover your favorite content

Smart TV Powered by Tizenᵀᴹ

Do all you enjoy with Smart TV Powered by Tizen. Discover your must-have apps and streaming services, all just a few clicks away.

Enrich your viewing experience

Over a billion shades of color

Quantum Dot Technology

Bask in a billion shades of brilliant color at 100% Color Volume.4 Quantum Dot technology brings you a gorgeous picture by transforming light into vivid color that stays true for bold detail, even as the scene brightens.

Over a billion shades of color Over a billion shades of color

Immerse yourself in a new era of contrast and detail

Quantum HDR

Go beyond HDTV with Quantum HDR that delivers an expanded range of color and contrast. Step up to the brilliant possibilities of what your picture can bring you.

Elevate your sound experience

TV & Soundbar synchronized in perfect harmony


Play the speakers from The Frame and the Q Series soundbar at the same time for maximum surround sound effect. This rich theater sound fills the room for a truly immersive audio experience.5

Brilliant 3D surround sound

Object Tracking Sound and Dolby Atmos®

The Frame is packed with dedicated up-firing speakers and, for the first time, supports Dolby Atmos technology – bringing you truly cinematic surround sound. Paired with Object Tracking Sound, you’ll get thrilling 3D audio that moves with the on-screen action.6

Brilliant 3D surround sound Brilliant 3D surround sound

Big sound in a super slim package

Ultra Slim Soundbar

Our unbelievably sleek, low-profile soundbar gives you exceptional sound while blending into your room’s décor.

Work smarter from home

Full HD Virtual Meetings

Slim Fit Camera

Take your work video calls on the big screen. The Slim Fit cam is designed to complement your TV frame and attaches by magnet so it's easy to position properly.11

Let our intelligent sensors do all the work

Ready to buy The Frame?

Choose from a variety of screen sizes.

Buy on Samsung.com and
enjoy additional benefits

Free delivery

Get free delivery on all orders with no minimum spend.

Free returns

Free, easy and convenient returns.

28 days to return

Change your mind? Just let us know and return your order within 28 days.

24/7 parcel tracking

Once you've placed your order with us, you can track when it’s coming.

1 Measured against Unified Glare Rating (UGR), certified as glare-free (reflection, discomfort and disability glare) by UL.
2 Art store fees apply for subscription service.
3 Personal photos uploaded to The Frame will be displayed at the original resolution. 1200 image storage is based on a file size of 5MB per stored photo. For best results when displaying personal photos we recommend image resolution of 4K (3840*2160) or higher. Connecting phone to The Frame requires both TV and phone device to be connected to the same Wi-Fi network. Compatible devices only.
4 QLED televisions can produce 100% Color Volume in the DCIP3 color space, the format for most cinema screens and HDR movies for television.
5 Q-Symphony is available only with compatible Samsung soundbar. Soundbar sold separately.
6 50" and 43” The Frame support Dolby Atmos® with virtual top speakers and OTS Lite. 32" The Frame features OTS Lite only.
7 External webcam required. Remote connection to a PC is only supported for Windows 10 Professional or higher edition and Mac OS 10.5 or later. Auto-recognition of office PC requires Easy Connection App installation on a PC (Not supported on Mac OS). Easy Connection App feature support may differ according to model type and date. Please refer to the product specifications of each model for availability. Connecting smartphone with Samsung Dex requires a compatible mobile device. Availability of services is subject to change without prior notice. Internet connection on TV and PC is required.
8 Mobile mirroring functionality requires internet connection and Android or iOS device.
9 Internet connection, compatible smartphone and Samsung SmartThings app required.
10 Samsung may at any time and in its sole discretion without prior warning or notice change the voice assistant services or suspend and/or cease providing the voice assistant services or any part of the voice assistant services. Content, TV services and capabilities pictured may not be available in all regions and territories. Bixby voice commands recognize English (US/UK), French, Spanish, German, Italian, Chinese and Korean. Not all accents, dialects and expressions recognized. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Google is a trademark of Google LLC.
11 The Samsung Slim Fit Cam is sold separately. The multi-party call screen may vary depending on each TV model. Please see the TV model's product detail page in detail. Please note that the Slim Fit Cam may fall if the TV is tilted, rotated or not installed properly. This may cause damage to the product.
12 Motion Sensor operates only in Art Mode. Performance may vary depending on the lighting condition.

0% APR for 12, 18, 24, 36, 40 or 48 Months with Equal Payments: Available on purchases of select products charged to a Samsung Financing account. Minimum purchase: $50. 0% APR from date of eligible purchase until paid in full. Estimated monthly payment equals the eligible purchase amount multiplied by a repayment factor and rounded down to the nearest penny (repayment factors: .08333 for 12 month, .05556 for 18 month, .04167 for 24 month, .02778 for 36 month, .02500 for 40 month, .02083 for 48 month). Last payment may vary due to rounding. Total amount of payments will not exceed eligible purchase amount. Other transactions and fees affect overall minimum payment amount. Advertised payment amount, if any, is an estimate and may change once taxes, delivery or other charges are added. Limited time offer. Regular account terms apply to non-promo purchases. Standard Purchase APR: 29.99%. Minimum interest charge: $1. Prior purchases excluded. Account must be in good standing. Subject to credit approval. Samsung Financing account issued by TD Bank, N.A.

 ∆ Samsung Account required for network-based smart services, including streaming apps and other smart features. Separate [connected] computer, mobile or other device may be necessary to create/log in to Samsung Account. Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. If you do not have a Samsung Account, you can easily create one here: https://account.samsung.com/membership/intro - it’s free to sign up; terms apply.