98” Neo QLED 4K QN90D Smart AI TV (2024)

98” Neo QLED 4K QN90D Smart AI TV (2024)

QE98QN90DATXXU

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  • Supersize Picture Enhancer: our most intelligent 4K AI processor optimises your content for the big screen
  • Ultra Viewing Angle with Anti-Reflection Screen*: Experience the brilliant picture from every angle, with minimised glare
  • Quantum Matrix Technology: Precisely controlled Mini LEDs create an incredibly sharp picture
  • Object Tracking Sound Plus* & Dolby Atmos®: Immersive sound that follows the action on screen with 8 TV speakers

Choose your size

  •  NQ4 AI Gen2 Processor
    NQ4 AI Gen2 Processor
  • Quantum Matrix Technology
    Quantum Matrix Technology
  • Supersize Picture Enhancer
    Supersize Picture Enhancer
  • Endless Free Content
    Endless Free Content

Supersize your entertainment

*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.

Top 4 Features

NQ4 AI Gen2 Processor Icon

NQ4 AI Gen2 Processor

Our most intelligent 4K processor

Quantum Matrix Technology Icon

Quantum Matrix Technology

Every detail enabled by ultra-fine light control

Supersize Picture Enhancer Icon

Supersize Picture Enhancer

AI optimises your content for the big screen

Endless Free Content

Endless Free Content

Access free channels with Samsung TV Plus and more

NQ4 AI Gen2 Processor

Our most intelligent 4K processor

Think of the processor as the brain of the TV, and this is our most intelligent 4K processor. Using AI and 20 AI neural networks, it elevates content to near 4K quality. From streaming to gaming, it optimises both picture and sound, enhancing brightness, contrast, motion, sound and resolution - for a truly exceptional 4K experience.

NQ4 AI Gen2 Processor chip descends on the TV's main board and it lights up with waves of power surging from the chip to the rest of the TV. NQ4 AI Gen2 Processor chip descends on the TV's main board and it lights up with waves of power surging from the chip to the rest of the TV.
*Upscaling may not apply to PC connection and Game Mode.

Performance compared to 2024 QLED

*Compared to 2024 Q70D QLED. **4K upscaling may not apply to PC Connection and Game Mode.

Supersize Picture Enhancer

Our most intelligent 4K AI processor optimises your content for the big screen

Our most intelligent 4K AI processor boosts sharpness, deepens blacks and upscales* your content for immersive picture quality on your big screen.

A child is marveling at a 98" TV. The NQ4 AI Gen2 Processor appears in the center of the screen. Lines point to a tree labeled "Noise Reduction", while another set of lines indicates "Sharpness". A circle also highlights a dark area of a rock labeled "Black Expression". A child is marveling at a 98" TV. The NQ4 AI Gen2 Processor appears in the center of the screen. Lines point to a tree labeled "Noise Reduction", while another set of lines indicates "Sharpness". A circle also highlights a dark area of a rock labeled "Black Expression".
*Upscaling may not apply to PC connection and Game Mode.

Quantum Matrix Technology

Mini LEDs create an incredibly sharp picture

Samsung’s Neo QLED range uses Quantum Mini LEDs – lights that are 1/40th the size of conventional LEDs and approximately the size of a grain of sand. They are precisely controlled to create deep blacks, boosted brightness levels, and intense detail and contrast in every aspect of the picture.

A surfer on the screen is displayed in detail through the Quantum Mini LEDs in the back that are accurately controlling light. A surfer on the screen is displayed in detail through the Quantum Mini LEDs in the back that are accurately controlling light.

Smart TV powered by Tizen*

Your favourite apps on the best-selling Samsung Smart TV**

Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, BBC iPlayer, Disney+, Apple TV and NOW apps*** - all in one place. Not sure what to watch? Our easy-to-use and customizable Smart Hub platform gives you personalized recommendations.

*Samsung account required to access our network-based smart services and apps.
**Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.
***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

Endless Free Content

Access over 800+ free channels

Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added,
there’s always more to explore.

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*Channel number correct as of May, 2024. Downloading apps, signing up, and logging in may be required to access channels provided by third-parties.
*Requires Samsung account.

Samsung TV Plus

Entertainment for every day. Always for free.

Watch 1000s of TV shows and movies, for free, with Samsung TV Plus. Get instant access to live and on demand entertainment like The Graham Norton Show, Narcos, and Mad Men. Stream the latest news on CNN and catch-up on kids shows, sports highlights and more with no strings attached.

Samsung TV Plus Samsung TV Plus
*Samsung account and internet connection required.

Picture Quality

4K AI Upscaling

Watch in glorious 4K, even if it wasn't filmed that way*

From news to classics, our most powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. With AI and 20 neural networks, our TV intelligently analyses images and restores detail for a stunning visual experience.

*Upscaling may not apply to PC connection and Game Mode.

Ultra Viewing Angle with Anti-Reflection Screen

Minimise distracting glare

No need to close the curtains for the mid-day match. Samsung's technology absorbs reflections to reduce glare, so you're not distracted from the action on screen. Plus, with an Ultra Viewing Angle, you'll still enjoy a brilliant picture when you're not directly in front of the TV.

*Wide Viewing Angle with Anti-Reflection applicable to 43", 50" and 98".

Neo Quantum HDR+

Spectacular detail and exceptional contrast

From gloomy shadows to sun-scorched scenes – see the previously hidden detail in every scene, exactly as you’re meant to. Thanks to remarkable HDR brightness, watch in true-to-life quality with rich colour and remarkable contrast.

Real Depth Enhancer Pro

Adjusts the depth - just as you would see in real life

Real Depth Enhancer Pro detects areas where a person's eye would typically focus and precisely enhances the depth and foreground contrast. So when you are watching a nature documentary, it enhances an elephant's wrinkles while leaving the background as it is - just like a person's eyes would.

Auto HDR Remastering

Transform SDR content into HDR-like picture quality

Enjoy HDR-like picture quality, even with SDR content. Using AI, your TV learns the difference between SDR and HDR content and transforms it into vibrant HDR-like visuals. Experience brighter highlights, more vibrant colours and clearer details.

Gaming Experience

Motion Xcelerator 120Hz*

Experience ultra-smooth TV gaming with up to 4K 120Hz motion*

Designed for next-gen consoles, it guarantees ultra-smooth visuals and ultra-low input lag for responsive gameplay. Become the greatest of all time with lightning-quick motion.

*Supports VRR/4K@120Hz as specified in HDMI 2.1. Not applicable to 50".

Gaming Hub

Where gaming comes together. No console required.*

Samsung Gaming Hub brings together the biggest console and streaming games from Xbox and other industry-leading partners, all in on one place.* With no downloads, storage limits or console required, just turn on your TV and play.

*Samsung account, internet connection, additional gaming service subscription and compatible controller required. Gaming Hub not available in Republic of Ireland.

AI Auto Game Mode

Game settings automatically adjusted by AI

Get the edge over your competition. AI Auto Game Mode recognises the genre of game you are playing, and automatically adjusts the settings. RPG? Witness incredible graphics. Racing? Experience ultra-smooth motion. So all you need to do is turn on your game and play.

* Availability may vary according to game content and format.

Game Bar

Optimise your gaming experience

The advanced Game Bar* lets you quickly optimise your gameplay—whether that’s switching aspect ratios, checking input lag, activating virtual aim point or minimap zoom. Choose to play at wide 21:9 or ultrawide 32:9 aspect ratios and see more of your surroundings at once.

*Applicable to console and PC Gaming only. Some titles may not support this feature.

FreeSync Premium Pro*

HDR Gaming without screen tearing and stuttering

AMD FreeSync Premium Pro works with your next gen console to give you an exceptional gaming experience: combining reduced screen tearing and stuttering with exceptional High Dynamic Range (HDR) visuals*. Watch your games come to life in spectacular colour and vivid detail.

*Compatible games and consoles only.

Sound

Dolby Atmos®

Cinematic sound reimagined with Dolby Atmos and your TV's 8 speakers

Dolby Atmos delivers a sound experience that you can feel all around you. It works with the TVs 8 built-in speakers to create an incredibly immersive and realistic impression of sound. When a helicopter flies overhead in your favourite blockbuster, it feels like it is actually flying over you.

*43” and 50” support Dolby Atmos with virtual top speakers.

Object Tracking Sound+

8 dedicated speakers follow the action on-screen

An immersive TV surround sound experience that puts you in the heart of the action. 8 speakers built-in to the four sides of the TV make the sound follow the action on screen. Hear a car zoom along the screen, the crowd cheer all around you, or the dialogue come from where the character is standing.

*Object Tracking Sound Lite applicable to 43” and 50”.

AI Sound

Sound optimised for your room and content

Using AI and 20 neural networks, the TV optimises the sound for what you’re watching and where you’re watching it. It automatically tailors the sound to your space; clarifies voices over background noise; and adapts the sound to match the type of content you’re watching. You'll hear every detail.

*Adaptive Sound Pro and Active Voice Amplifier can be activated in the TV settings. The default setting is that these features are off.

Samsung Q-Symphony

Samsung TVs and soundbars play together in perfect harmony

Enhance your Samsung TV experience with a Samsung Soundbar. Designed to work in perfect harmony, enjoy exceptional sound from both your TV and soundbar speakers – at the same time. Get the audio experience your Samsung TV deserves.

*Compatible Samsung Soundbar required.

Elevate your sound experience

Design

NeoSlim Design

A gorgeous TV, anywhere you’re watching

From the middle of the sofa to the armchair in the corner, this TV has been delicately crafted to look beautiful from any angle.

Tizen OS

SmartThings

Control your smart home from your TV

From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who’s at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.

*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.

Multi View

See it all at once, on the big screen

Never miss another moment. With Multi View, you can play your mobile content alongside the TV, all at once, on the same screen. Simply pair your smartphone to your TV with screen mirroring to split the big TV screen *. Handy if you want to keep an eye on the football score whilst watching a movie.

*Samsung account, internet connection and compatible mobile device required.

Samsung Daily+

Manage your daily activities

Samsung Daily+ brings together apps such as SmartThings, Workspace and Samsung Health so that you can easily manage your daily activities and lifestyle from the comfort of your TV.

*Samsung account and internet connection required.

Security & Conscious Living

Samsung Knox Security

Your privacy. Secured.

Samsung Knox ensures that confidential and sensitive data stays safe, with multi-layered security; automatic blocking of harmful attacks; and constant audits, updates and monitoring*. It even protects all the Home IoT devices connected to your TV**. It's your privacy, secured.

*Security software update is guaranteed for at least three years from product launch. Latest software update is required.
**Must be connected to Samsung TV via SmartThings.

SolarCell One Remote

Control all your devices with one solar-powered remote

Consciously crafted, the universal remote can control all of your compatible devices. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries*.

*Must be charged via USB C cable (sold separately) if battery is fully drained.

AI Energy Mode

Monitor and reduce your energy consumption*.

Save energy* with AI Energy Mode and SmartThings**. With AI Energy Mode, your TV adjusts the brightness depending on the content you are watching and the surrounding light levels in your room*** to reduce overall energy consumption. Then, you can monitor the energy usage of your TV and other compatible devices through Map View on your TV.

*Energy saving may vary according to model, viewing conditions or types of content. Does not work with gameplay or viewing priority modes. Energy savings based on internal test results and may vary.
**Requires SmartThings app, Internet connection, and SmartThings enabled devices.
***Adaptive Brightness will not operate in environments exceeding 80 lux.

Relumino mode

Entertainment made accessible

Relumino Mode improves the clarity of images by outlining objects, boosting the contrast and adjusting the colour, making the content clearer and easier to enjoy for people with low vision.

*Available on sources provided through DTV and HDMI only.

Specifications

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