The Frame

QLED technology, a new way of viewing

Explore the world of QLED
Colour Volume 100% by Quantum DotWe want you to enjoy colour the way it's meant to be seen. Enjoy famous works as seen in a gallery and see movies come to life in every scene with true-to-life 100% colour volume and the bold contrast of Dual LED. No matter the angle, you get incredible detail and texture.*
*Measured to DCI-P3 standard, certified by VDE.*Dual LED not available with 32".
Looks its best at any moment
Adaptive PictureWe made sure The Frame reads the room, automatically sensing and adjusting the screen's lighting and contrast based on surrounding light so you can enjoy your content at its best. Whether watching videos as the sun shines through the window or enjoying a movie marathon in the dark, you get a view you'll love.*
*Adaptive Picture powered by Quantum Processor 4K not available with 32".
Technology designed to keep your focus on The Frame. So you won't miss a minute of the action.
Don't miss out on the conversation
Active Voice Amplifier (AVA)When you're watching a show full of great one-liners, you don't need to worry about missing a thing. The Frame senses surrounding sound in real time to adjust volume and clarity, so even through the noise you can hear the voices — and the fun.*
Experience more at once
Multi ViewWant to catch up on last week's episode while fitting in a workout? No need to stop watching one for the other. Set up two streams on the screen so you can watch or even listen to both at once, and adjust the size to help you focus. The Frame gives you freedom to watch it all your way.*
*Compatible smartphone required. Not available with 32".

The Frame bridges the gap between screens and changes your mobile view.
Enjoy what's on your mobile on The Frame
Mobile MirroringWith the SmartThings app, seamlessly mirror and play your favourite videos, music, and photos on The Frame's big beautiful screen. And with AirPlay 2 built-in*, you can effortlessly stream, share and mirror right from your favourite Apple device.
*AirPlay 2 functionality may not available at launch with 32".
*Apple and AirPlay 2 are trademarks of Apple Inc., registered in the U.S. and other countries.
*AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.
Just talk. The Frame does the rest
BixbySimply talk to The Frame with built-in voice assistants. Change channels or adjust the volume by saying the word, and talk to Samsung's Bixby to discover new shows and a new viewing experience. When you talk, The Frame listens.
*This service scenario are subject to change without notice.*Voice command functionality works through the remote control.
Everything you need is in your hands
One Remote Control / SmartThings App / Smart HubLife is easy when you have One Remote Control in your hands, SmartThings App on your mobile, and Smart Hub on-screen. Control all of your connected devices with One Remote Control or SmartThings App, and easily search for movies, TV shows, and browse the web with Smart Hub.
*Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.**Some Smart TV apps may not support 32" Vertical Mode.

Product Lineup
Time to choose your The FrameFind The Frame that's just right for you and your space.

Ready to discover the wonder of QLED?

* Available technology, functions, GUI(Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or TV product, and are subject to change without notice.
* Actual user experience may vary.
* A Samsung Account is required to set up TV.
* Users with models prior to Galaxy S6 or other mobile brands need to download the SmartThings app through Google Play or the App Store.
* Devices compatible with SmartThings may vary by region.
* Compatible devices may vary by region.