Consumer Electronics

Consumer Electronics

Brilliant innovation
you never expected

Brilliant innovation
you never expected

Dreams are boundless. Samsung Electronics constantly reinvents tomorrow to
pursue happier and richer lives. We explore the territory of the unknown to discover
potential and fulfill greater promise.

Dreams are boundless. Samsung Electronics
constantly reinvents tomorrow to pursue
happier and richer lives. We explore the
territory of the unknown to discover
potential and fulfill greater promise.

We continuously develop and expand strategic products in our consumer electronics division. Since we first won top global market share in 2006, exceptional technology and innovative design have strengthened our unrivaled leadership in flat-panel TVs and monitors. In the digital appliances business, we achieved remarkable growth by debuting inventive new products and differentiated design in the premium market.

Visual Displays

With our new Lifestyle TVs, we unlock the freedom to place your screen anywhere at home.

Digital Appliances

With our vision to be home & lifestyle creator, we will deliver truly consumer centric innovation that will deeply satisfy diverse consumers' lifestyle.

Health & Medical Equipment

With Relentless Innovation as our core vision, we aim to deliver products and solutions that enable healthcare professionals enhance their diagnostic confidence.