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‘All in’ on AI: Your Personal Guide Helps Find Your New Favorite TV Show
Samsung Electronics has introduced Universal Guide to its 2018 smart TVs as a way of helping users find content that fits their tastes. The clever AI deployed as part of the functionality can make suggestions of shows the viewer might like. Universal Guide is an advanced program guide unlike any that came before. It learns a user’s preferences by watching for patterns over the space of a few weeks. It then uses the last two weeks of data to suggest suitable content on the smart TV including live channels. Although similar services have been available before, this is the first to use the power of AI to make intelligent content recommendations. There are five tabs on the Universal Guide: For You, TV Shows, Movies, Sports, and Music. For You is the service that automatically recommends shows it thinks the user will like based on machine learning analysis of previous viewing habits. On the TV Shows, Movie, Sports, and Music tabs, the Universal Guide offers the latest trending content including Over the Top (OTT) content separate from the personalized recommendations on the For You tab. -
[NEXT for QLED] Part 1: Samsung Dominates the Large Screen TV Market
2018 has been a breakthrough year for Samsung and QLED TV, with this year’s lineup now bigger, more beautiful and convenient than ever. Since the debut of Samsung’s new lineup of QLED TVs in New York in March, QLED TV has been leading the market for extra-large, ultra-high definition TVs. In this special series, entitled 'NEXT for QLED' , Samsung Newsroom explores the different avenues of innovation that QLED TV technology is pursuing, as well as how QLED is helping dream the future of TV displays. When it comes to the state of the current TV market, it’s clear that consumers are after larger screens, a trend driven by rising income levels and changing consumer expectations. Recent years have seen the standard for what constitutes a large screen TV change. Whereas previously, large screen TVs were classified as measuring 55-inch. Now, that classification has crept up to TVs over 65- or 75- inch in size, with the super large category also now a category in its own right. -
Samsung’s 2018 QLED TVs Take Immersion to New Heights
The 2018 QLED TVs’ clean-cut design enables users to be utterly immersed in their favorite content. Because convoluted cables are distracting, the TVs feature the One Invisible Connection, which combines the AV and power lines, along with the cables of peripheral devices (via the One Connect Box), into a single, transparent cable that eliminates visual distractions and keeps the area around the TV tidy. This first-of-its-kind innovation can also be extended up to 15 meters, so users may freely position their TV without worrying about its proximity to a power source. -
The Evolution of QLED: 5 Ways That Samsung Enhanced Its Latest QLED TVs
The 2018 Samsung QLED TV has evolved again. This year’s models take QLED innovation and versatility to new heights, thanks to enhancements that have made the TVs that much more immersive, intelligent and in tune with users’ lifestyles. Let’s take a closer look at the 2018 QLED TVs that redefine expectations for immersion, utility and design. -
What’s New in the 2018 QLED TVs
Samsung’s QLED TVs, which introduced the world’s first cadmium-free Quantum Dot technology, were unveiled at a First Look event in New York on March 7. The 2018 QLED TVs feature improved picture quality, design, connectivity and intelligence, creating a truly limitless TV. To create even more stunning picture quality, the TVs feature new <b>Direct Full Array</b> backlighting technology that ensures that the screen is illuminated accurately. This reduces blooming and halo effects and enables deeper contrast, with inky blacks and brilliant whites. Advanced <b>Anti-reflection</b> technology ensures that the TVs’ spectacular picture quality can be enjoyed from almost any angle, and also helps boost contrast. Aligned with the new products, which include models wider than 75 inches, <b>Q Engine</b> technology automatically upscales on-screen content to UHD levels to further enhance viewers’ immersion. Samsung’s 2018 QLED TVs’ style changes based on innovative technologies are also noticeable. <b>Ambient Mode</b> is an energy-saving function that allows the TV to elegantly display images as well as real-time information such as the weather or news. Samsung has also introduced a simple solution to eliminate cable clutter, called the <b>One Invisible Connection</b>, which integrates power cables and data lines that were previously separated to allow the TVs to harmonize with their surrounding aesthetic. Samsung’s intelligence platform, Bixby, is making its TV debut in the 2018 QLED lineup. <b>Bixby<sup>1</sup></b> allows users to use their voice to ask Bixby a question, issue a command, and activate a range of useful functions including simple controls over their TV and smart home appliances. The new QLED TVs are also designed to seamlessly connect with <b>SmartThings</b>-compatible devices to offer users even greater control over their home’s smart technology. In addition, the TVs’ <b>Universal Guide</b> service curates content from the TV and connected sources to offer users a customized viewing experience that they can enjoy at any time. Check out the infographic below to learn all about the 2018 QLED TV lineup’s exciting new features. -
Samsung Announces New 2018 Home Entertainment Lineup
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New 2018 QLED TVs to be unveiled in New York
Samsung Electronics’ newest QLED TVs will offer an unrivalled viewing experience when they are revealed in New York, USA. The First Look in New York will take place on March 7 at the American Stock Exchange in Manhattan and will form part of Samsung’s global launch event for its 2018 QLED TV lineup. Throughout the continuous evolution of its technology, Samsung always designs its products around the lifestyles of its customers. The new QLED TVs will do this in brand new ways for 2018. Samsung will mark the launch of the 2018 QLED TVs at 11 a.m. EST on March 7, 2018. Real-time content sharing of the First Look in New York will be available at <b><a href="https://news.samsung.com/global/" target="_blank">news.samsung.com</a></b>, <b><a href="https://www.instagram.com/samsungtv/" target="_blank">instagram.com/samsungtv</a></b> and <b><a href="http://facebook.com/SamsungTV" target="_blank">facebook.com/SamsungTV.</a></b> -
Samsung Electronics' 2018 Smart TVs First to Become Industry-Certified for Enhanced Security
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Life in Full Color with Samsung’s SeeColors App
Photo: Professor Klara Wenzel -
The Science of QLED TV – for Non-Scientists
Photo: quantum dot, a nano sized man made crystal -
The Challenge of Living with Color Blindness
Most color blindness is genetic. Around 80 percent of people with color vision deficiencies are male. Many people aren't even aware they have the condition until they start to compare how they see color with someone else. So, what is it like to live with color vision deficiency? How do you cope with day-to-day tasks that involve color recognition? “The first thing to understand is what color vision deficiency is and isn’t,” said Dr. Paul Harris, who practices at the Southern College of Optometry in Memphis, Tennessee. “Usually, color blindness is considered a red-green problem, but that’s not entirely correct. People with color deficiencies often confuse red and green because of an inability to identify one or the other. There are three types of color blindness - red, green or blue/yellow, although the latter is rare.” Dr. Paul Harris, Southern College of Optometry “We know that most color vision deficiencies are inherited. They come along with the gene that determines male or female. Usually, color blindness is considered a red-green problem, but that's not entirely correct. People with color deficiencies often confuse red and green because of an inability to identify one or the other. There are three types of color blindness - red, green or blue/yellow, although the latter is rare.” “For example, a person who has a problem detecting red has something wrong with the sensory parts at the back of the retina that would pick up the red. Those people can see green just fine –can label different greens and even see the richness of greens. But when a red comes along, the different shades of red get confused with the greens.” -
Samsung Smart TVs Enhances Home Entertainment with New Berliner Philharmoniker App
Concert performances from the Berliner Philharmoniker are now available to more people than ever thanks to an updated version of the Digital Concert Hall app on Samsung Smart TVs. The Digital Concert Hall app on Samsung Smart TVs will be updated in time for the Berlin Philharmoniker orchestra’s Asia Tour. The updated version of the app offers an improved user experience and an enhanced feature set, which includes curated playlists and work overviews of concerts. Additionally, the Digital Concert Hall will be available in the Korean language for the first time. It will be available for 2015-2017 Smart TVs. -
6 Features to Consider Before Buying Your Next Premium TV
What it is: A <b><a href="https://news.samsung.com/global/color-volume-what-it-is-and-why-it-matters-for-tv" target="_blank">standard</a></b> for evaluating a TV’s ability to produce accurate colors at all luminance levels. The higher the color volume, the better the TV will be at expressing vivid, accurate colors. Why it matters: Manufacturers in the fiercely competitive TV industry are constantly exploring ways to deliver standout picture quality. The color volume measurement emerged as a way to evaluate a UHD (or 4K) TV’s ability to produce immersive viewing experiences, focusing on how the TV performs under various lighting conditions. Color volume matters because if a depicted image exceeds a TV’s peak luminance, it may appear washed out or faded, and the quality of the viewing experience suffers. How Samsung’s innovating with it: Samsung’s QLED TVs, which feature a peak brightness of 1,500 to 2,000 nits, are the first displays to reaches 100 percent color volume. This means that in typical viewing environments, the TVs produce brighter and deeper colors that allow content to be displayed in the manner that producers intended. In addition, QLED TV’s screen-coating technology reduces reflection by 98.5 percent, providing a more comfortable viewing experience even under strong sunlight or lighting. -
Samsung’s Advanced T-Commerce Services Expand What’s Possible for TV
In Portugal, Samsung is advancing the T-commerce experience even a step further, with Samsung Smart TV users there able to order various goods including food such as sushi, pizza and wine from the comfort of their TV screen. The service has been made possible with Samsung’s partnership with a local cloud-based platform yubuy®, which provides T-Commerce solutions and has partnered with more than 20 domestic Portuguese and international brands like Pizza Hut. For Samsung Smart TV users in Portugal, the yubuy® app is the most convenient way to shop from a distance, from ordering to delivery, with its simple and intuitive interface and secure and contextualized solution that runs on Samsung Smart TVs. In terms of payment options, the yubuy® app offers several modes, ranging from cash on delivery, electronic bill payment, credit card and payment service via a mobile app. yubuy® already has a reach of two million households (or six million people) via cable TV, which is more than 60 percent of the Portuguese population. Samsung Checkout on TV, and Samsung’s local partnership with yubuy® in Portugal, highlight the continuous efforts that Samsung is making to advance T-Commerce solutions and evolve the TV experience. -
THIS IS QLED TV, Part 7: QLED TV – How Samsung Achieved Dominance in the Premium TV Market
The TV industry is now witnessing an era of fierce rivalry among premium TVs with many companies promoting ultra-large UHD screens, advanced smart TV functions and sleek designs. Despite the competition, Samsung Electronics’ 2017 QLED TV demonstrated strong growth in the second quarter to secure first place in the overall flat-panel TV market, as well as in the above-$$1,500 global premium TV market. As discussed in an earlier edition of the THIS IS QLED TV series (<b><a href="http://www.samsung.com/global/tv/news/this-is-qled-tv-part-2-winning-the-top-5.html" target="_blank">Part 2</a></b>), premium TVs worth more than $1,500 account for just five percent of total TV sales, but have a much larger business impact, accounting for 20 percent of sales revenue and 40 percent of profits. -
THIS IS QLED TV, Part 6: The Convergence of TV and AI
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THIS IS QLED TV, Part 5: Spearheading the Big Screen TV Trend
What size will your next TV be? That was the survey question posed in May to members of the <b><a href="http://www.avsforum.com/forum/166-lcd-flat-panel-displays/2851642-poll-what-size-will-your-next-4k-tv.html" target="_blank">AVS forum</a></b>, an online community and platform for display device professionals. Out of seven hundred respondents, 38 percent chose 70 to 79-inch, while 29 percent selected 60 to 69-inch TVs. More than 90% of the total participants, including these two groups, said they are willing to purchase 60-inch and larger TVs. A big screen TV is one of the most talked-about items among Korean consumers as well. On Korean online communities, many consumers show excitement for home theater and indicate that they would prefer to stay home and watch 4K movies, instead of going to a movie theater. Others think that construction companies will soon start to sell apartments with a 100-inch or larger TV installed on a wall. -
THIS IS QLED TV, Part 4: Burn-In Free QLED TVs, the Solution for Video Game Enthusiasts
In recent years, there have been huge advances in gaming. Console manufacturers are producing systems that support 4K graphics and High Dynamic Range (HDR), taking gaming to a new level. In line with this trend, TV makers have also been producing new TVs to come alongside these consoles in producing the crisp, bright and colorful images expected by gamers, and ultimately elevate the gaming experience. Samsung Electronics’ new QLED TVs provide insight what makes for a great gaming TV, for example being free from the troublesome issue of image retention (commonly referred to as “burn-in”) which can occur after longtime game play. Here are the specific requirements that make for a great gaming TV: -
THIS IS QLED TV, Part 2: Winning the Top 5%
Although premium TVs account for just five percent of global sales, for many manufacturers they are a golden goose, accounting for roughly 20 percent of total revenue and 40 percent of total profits. In other words, if a manufacturer was to lose ground in premium TVs, it would most likely lose out on the entire market. Just three years ago, most TVs targeted at the premium sector carried price tags of over $1,500. Today, fierce competition has lowered prices, which means consumers can easily find premium TVs at a base price for $1,200. Don’t let the markdowns fool you, though; premium TVs are still, on average, more than twice the price of most TVs on the market. -
THIS IS QLED TV, Part 3: Optimized for the Typical TV Viewing Environment
Furthermore, a 2013 study conducted by performance management company <b><a href="http://www.marketingcharts.com/television/how-much-tv-do-people-watch-during-the-day-28359/" target="_blank">Neilsen</a></b> shows that while TV viewers watch around two hours of TV in the evening between 8PM and 11PM, they also spend more than one-and-a-half hours watching during the daytime hours of 11AM to 3PM. In other words, people are watching TV in rather bright environments. Therefore, a premium TV should be able to provide the best picture quality in viewing environments where lighting levels are high. -
THIS IS QLED TV, Part 1: 2017 QLED TV Sales Getting into Full-swing
This year’s global TV market sales are heating up. Now in the second quarter of 2017, global TV manufacturers are vying for the attention of consumers by showcasing their latest premium TVs – products that are presently driving the entire television market. Among them, Samsung Electronics, the world’s No. 1 TV maker for 11 consecutive years, is looking to yet again take the lead with its 2017 QLED TV. In the first segment of the “THIS IS QLED TV” series, Samsung Newsroom will illustrate how the company is working to lead the premium TV market with the QLED TV. -
Samsung QLED TVs Become the World’s First ‘CalMAN ready’ Series of TVs That Provide Autocalibration for HDR
A Portrait Displays expert explains the autocalibration feature for 2017 Samsung QLED TVs at the recent launching event in Paris, France -
Is Your Television Smart?
In the past, picture quality, price and screen size were the foremost factors considered by consumers when buying a television. According to a survey on the usage and attitude (U&A) of American consumers conducted by Samsung Electronics in 2014 and 2016, the significance of the aforementioned factors decreased whereas the importance of smart function doubled from 15.1 percent to 29.6 percent within the two years. On a separate survey<sup>*</sup> conducted in June 2015, American consumers were asked the question “Why do you want to upgrade your television?” The options ‘picture quality’ and ‘smart function’ tied at 46 percent, followed by ‘screen size’. -
The Frame by Samsung Electronics Dazzles at La Biennale di Venezia’s 57th International Art Exhibition
Modern artist Lee Wan stands before an array of Samsung’s The Frame lifestyle TVs displaying his ‘Made In’ film series, which explores how contemporary society has been shaped by capitalism and materialism. -
Samsung and Amazon Video Deliver Next Generation HDR Video Experience with Updated Open Standard HDR10+
HDR10+ incorporates dynamic metadata that allows a high dynamic range (HDR) TV to adjust brightness levels on a scene-by-scene or even frame-by-frame basis. With the ability to display outstanding contrast with detailed highlights and a richer range of colors, HDR10+ produces images that are much closer to the director’s intent. All of Samsung’s 2017 UHD TVs, including its premium QLED TV lineup, support HDR10+. In the second half of this year, Samsung’s 2016 UHD TVs will gain HDR10+ support through a firmware update. “As an advanced HDR10 technology, HDR10+ offers an unparalleled HDR viewing experience — vivid picture, better contrast and accurate colors — that brings HDR video to life,” said Kyoungwon Lim, Vice President of Visual Display Division at Samsung Electronics. “We’re excited to work with world-class industry partners, including Amazon Video, to bring more amazing HDR content directly to our 2017 UHD TVs, including our QLED TV lineup.” “Together with Samsung, we are excited to offer customers an enhanced viewing experience on a broad range of devices,” said Greg Hart, Vice President of Amazon Video, worldwide. “At Amazon, we are constantly innovating on behalf of customers and are thrilled to be the first streaming service provider to work with Samsung to make HDR10+ available on Prime Video globally later this year.” -
Appraising Diamonds and Assessing QLED TV Picture Quality—What Do They Have in Common?
Light and color. These are two of the most important factors determining the quality of diamonds. Because colorless diamonds are extremely rare, they command a much higher value compared to yellow or brown diamonds. And as the price of diamonds depend on extremely subtle differences in color and clarity, the level of scrutiny diamond appraisers apply to diamonds are often extraordinary. When it comes to evaluating a product based on its light and color, assessing a TV’s picture quality isn’t too different. -
Samsung’s New QLED TV Campaign Allows Users to Find Their “Perfect Color”
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Samsung’s 2017 QLED TV Line-up Awarded UHD Alliance Premium Certification
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2017 QLED TV Global Launch Event Spotlights the Next Innovation in TV
HS Kim, President of Samsung Electronics’ Visual Display Business, explains how the launch of QLED TV offers "a TV experience beyond the TV." -
Smart TV Service Update Streamlines Users’ Connection to Their Favorite Content
This year, Samsung is taking that convenience a step further, bringing Smart TV users access to their favorite Smart Hub features directly through their smartphones. Compatible with both iOS and Android, the Smart View app looks very much like what you see on the TV which makes it intuitive and easy to use. The app also makes accessing such content simple, allowing users to type the names of their favorite titles using their smartphone’s keyboard. In short, the popular elements of Smart Hub on TV is combined with the familiar smartphone interface for a totally new kind of virtual remote experience. Together with the Smart Remote’s enhanced voice control across more Smart TV features and One Remote support for a greater range of devices, these enhancements ensure that each user’s content is always easily accessible. -
Samsung Electronics Ushers In a New Era in Home Entertainment with QLED TV Ahead of CES 2017
Samsung Electronics today announced its new QLED TV series – Q9, Q8, and Q7 – during the company’s 2017 product unveiling, held at the Keep Memory Alive Event Center in Las Vegas. "2017 will mark a major paradigm shift in the visual display industry, ushering in the era of QLED," said HyunSuk Kim, President of the Visual Display Business at Samsung Electronics. "With the advent of QLED TV, we provide the most true-to-life picture on screen. We have been successful in solving for past inconsistencies in the viewing experience and consumer pain points while redefining the fundamental value of TV." -
Samsung Gives World First Look at its New QLED TVs
"Samsung’s QLED TVs deliver today’s most remarkable picture, with stunning brightness, the deepest black levels, and most of all, pure and rich colors, thanks to our new Quantum dot technology," Kim said. Along with showcasing exciting enhancements in picture quality and color performance, Samsung also used the product unveil to highlight the TV’s new design features and customized services that further integrate how the TV fits into consumers’ lifestyles and homes. -
A Brighter, Crystal-infused Future
A quantum dot (QD) is a nanometer-scale crystal so minuscule it can't be seen by the naked eye. One QD is less than just 15 atoms in diameter and is extremely energy efficient due to photoactive properties that allow it to both absorb and emit light with less energy. So, what does a QD have to do with creating sustainable energy supplies? Solar is potentially the best solution to the energy problem. The sun ensures we have plenty of free and readily available sunlight for solar panels to soak up. The only issue lies in the inefficient power generation of solar cells. But according to Dr. Sohee Jeong of Korea Institute of Machinery and Materials (KIMM), quantum dots, "could be applied to the next generation of solar cells." "Quantum dots can easily control the area where sunlight is absorbed, in accordance with the particle size. Because it is in liquid form, which has lower production cost, it can be easily applied to a mass manufacturing process," says Sohee. "With quantum dots and a new way of capturing the energy, we can produce more efficient and economical solar cells." -
Samsung and YouTube Expand Global HDR Content Offerings on all 2016 Quantum dot TVs
Samsung Electronics today announced that it will support YouTube’s global HDR playback on television for the first time, through an expanded version of the YouTube application. The YouTube Application is available on all 2016 Samsung Quantum dot TVs and UHD TVs and will launch progressively throughout the world from December. YouTube will support High Dynamic Range (HDR) video streaming, offering a wide range of HDR content. Launched through an automatic software update, consumers who use all 2016 Samsung Quantum dot TV and UHD TVs can access HDR content simply by visiting the HDR category within the YouTube application on <b><a href="https://www.youtube.com/4k" target="_blank" title="new window open">YouTube’s 4K</a></b> channel, providing an easy way to navigate and enjoy premium content. "With the global availability of YouTube’s HDR, we at Samsung are thrilled to support the best HDR viewing experience and a wide range of HDR content for users to enjoy," said Seline Han, Vice President of Visual Display Business at Samsung Electronics. "We are confident that our TVs will bring to life an immersive HDR viewing experience — all from the comfort of our users’ homes." To coincide with the launch, the YouTube application will feature new HDR videos from popular YouTube content creators, such as <b><a href="https://www.youtube.com/user/MysteryGuitarMan" target="_blank" title="new window open">MysteryGuitarMan</a></b> and <b><a href="https://www.youtube.com/user/jacobschwarz" target="_blank" title="new window open">Jacob + Katie Schwarz.</a></b> To ensure the proliferation of new HDR content, additional YouTube creators will be able to utilize the YouTube Spaces LA and NYC, which provide HDR production resources to content creators. With a growing number of HDR content providers, as well as the numerous creators already producing HDR video content, YouTube’s HDR support is expected to introduce more genre offerings in the coming year and satisfy user demand for a true-to-life viewing experience on the content they enjoy the most. "We are thrilled to announce the launch of HDR support on Samsung’s Quantum dot TVs," said Heather Thompson Rivera, Director of Product Partnerships at YouTube. "By combining Samsung’s commitment to picture quality and our desire to offer the best content available, we will work together to build a strong ecosystem that improves HDR content creation and allows users to enjoy more diverse content in the best quality possible." Emerging as one of the most sought after display technologies in the last few years, HDR is an image reproduction technology that analyzes the contrast ratio of a video to help express even the most subtle differences in shades and tones of color. Paired with Samsung’s Quantum dot TV, the picture that is produced appears more realistic and life-like on screen. In addition, Samsung’s Quantum dot TVs have the capacity to generate peak brightness of 1,000 nits, optimized for the most ideal HDR viewing experience. -
Three Quantum Dot Secrets That Have Kept Us Entertained for Centuries
Innovation in TV technology has introduced us to some of the most realistic picture quality available, as well as some of the most well-designed TVs to date. -
Samsung and the Vienna State Opera are Streaming Classical Performances with HDR
Some of the most popular content to watch at home in Ultra-High Definition (UHD) has been opera and ballet. The intricate costumes, ornate stage design and wondrous performances can come alive in UHD, so people can appreciate great performances even when they are unable to make it to the concert hall in person. However, staging classical performances for television viewing has always required some changes to the production, even in UHD. Many theaters feature high-contrasts, with brightly lit singers and sets, while backgrounds can be quite dark. In the past, that forced production teams to turn up the lights for broadcasting or make other technical adjustments. Now, Samsung is taking its classical streaming to the next level, thanks to High Dynamic Range (HDR). Together with the Vienna State Opera, Samsung is streaming some of the world’s best operas as they were intended to be viewed in theaters with their original production values. -
What’s a Quantum Dot?
A quantum dot might sound like something from a science fiction film, but it’s a new and exciting technological invention that is coming soon to your living room. But what it? A superhero semiconductor and its special power is absorbing light and releasing it as a special colour. -
Samsung SERIF TV Selected as one of Oprah’s Favorite Things for 2016
Samsung Electronics, the leader in home entertainment for over 10 years, today announced that the Samsung SERIF TV has been selected by Oprah Winfrey and the editors of O, The Oprah Magazine as one of Oprah Winfrey’s Favorite Things for the 2016 holiday season. A collaboration between Samsung and Parisian design duo Ronan and Erwan Bouroullec, the Samsung SERIF TV aesthetically and technologically pushes the boundaries of what’s expected from a television. Oprah recognized the Samsung SERIF TV this year for its unique design that blends harmoniously in the home, either on top of a credenza or via attachable legs that transform the TV into a piece of furniture. With 4K UHD resolution, the Samsung SERIF TV offers the best picture quality available in a 40” TV*, making it just as beautiful to watch as it is to experience. Additionally, the SERIF TV features the exclusive Curtain Mode interface that veils content on the screen to give an abstract impression of what is happening in the background, shutting down content without turning off the TV itself. Even when Curtain Mode is active, viewers can still access services such as a clock, Bluetooth speakers, apps and their photo gallery. -
“Samsung Dot’s it” Exhibit Outlines SUHD TVs’ Quantum-dot Mechanics
Samsung Electronics Polska has supported educational projects since it began operations in Poland. This collaboration between the worlds of science and technology can be seen through Samsung’s strategic partnership with the Copernicus Science Center (CSC), one of the largest educational institutions in Europe. Samsung has worked with CSC since it opened in 2009, and their latest joint project, the “Samsung Dot’s it” educational zone, features Quantum dot technology and SUHD TV sets. Over the last seven years, Samsung Electronics Polska has not only provided CSC with tablets, TV sets and 3D cameras, but also closely collaborated with the organization to coordinate such projects. Samsung has delivered equipment for mobile workshops focusing on music composition, scientific experiments, and ancient history. Last year, Samsung also encouraged young visitors to learn the basics of computer programming in the Coding Masters Zone at the center. The Coding Masters is Samsung’s local citizenship program, which had been offered only to schools before it was introduced to the CSC. -
[Interview] Nanosys’ Jason Hartlove on Why Quantum Dots Are the Future of Display
Samsung’s exhibition at IFA 2016 showcases how the company is working to redefine the consumer experience. One way is through its new range of Quantum dot SUHD televisions, which offer the ultimate in picture quality, brilliance and energy efficiency. Nanosys, Inc., the world’s leading supplier of quantum dots and long-time partner of Samsung, has played an integral role in accelerating the development of nano-architected materials for these industry-leading displays. President and CEO of Nanosys, Jason Hartlove, explained during an interview at IFA 2016 how quantum dots are changing the way we experience television. -
Samsung Welcomes IFA 2016 Guests with Illuminating Quantum Dot Exhibition
At this year’s IFA exhibition, Samsung created a stunning work of art that captivated event attendees and showcased the innovative Quantum Dot (QD) technology powering its latest range of SUHD TVs. Quantum Dots are nano-sized crystals that are highly efficient at absorbing and emitting light, making them perfect for implementation in displays. Samsung’s eye-catching art piece, created with the help of renowned German artists in various fields, succeeded in visualizing QD’s lasting color, high brightness, interesting history and ability to convey compelling stories. -
Samsung 2016 UHD TVs Receive Certification for Top UHD Standards from Digital Europe
Samsung Electronics announced today that all of its 2016 UHD TV models have attained the Ultra High Definition (UHD) TV certification from Digital Europe (DE), a collaborative body of European IT and consumer electronics businesses. Comprised of 62 corporate members and 37 National Trade Associations, Digital Europe is one of the most influential organizations representing the digital technology industry in Europe. Samsung TVs, ranging from the 2016 SUHD TV lineup to the Series 6 UHD TVs, have met the strict standards for UHD TV certification as specified by DE, and will now bear the European UHD TV logo, as well as the Consumer Technology Association (CTA) label. Both certification labels will be on display on Samsung UHD TVs at this year’s IFA exhibition. For its certification, DE has specifically defined a ‘Pixel’ as the minimum picture resolution element, capable of rendering the same luminance scale as the entire display. The horizontal and vertical pixel count must be of the complete red, green and blue triple sub-pixel block, while not counting additional non-RGB sub-pixels. -
Samsung Announces HDR+ Firmware Update for 2016 SUHD TVs
Samsung Electronics is continuing its reign as the leading home entertainment brand by adding an HDR+ firmware update to all of its 2016 SUHD TVs with Quantum dot display. The firmware update is designed to enhance High Dynamic Range (HDR) quality to its highest picture quality capacity, even if the source isn’t in HDR format. As part of Samsung’s 2016 SUHD TVs with Quantum dot display, HDR is an essential element in the new era of UHD TV viewing. HDR makes bright areas of the screen look even brighter, allows the TV to display new colors and significantly expands the range of the contrast ratio on-screen. “The HDR+ function offers an exceptional HDR viewing experience to all 2016 SUHD and UHD TVs consumers,” said Jong-hee Han, Vice President, Visual Display Business at Samsung Electronics. “We’re thrilled to share this latest advancement with our consumers to access directly on their 2016 SUHD TVs. Samsung is bringing the highest form of picture quality right to their living rooms.” One of the biggest benefits of HDR+ is its ability to upgrade Standard Dynamic Range (SDR) content to HDR-like picture quality, allowing viewers to enjoy all of their favorite content in the highest picture quality possible. With HDR native contents, HDR+ also uncovers previously hidden images from darker content scenes, supplementing the level of brightness to express objects hidden in darker shadows. For brighter content scenes, HDR+ increases the level of contrast ratio to differentiate objects from the background, while still depicting more image details on the screen for an overall better picture. Features designed specifically for picture quality experts have also been enhanced with HDR+. In “Expert Mode,” picture quality experts can customize HDR effects to suit individual users by calibrating brightness, contrast ratio and gradation to the finest degree. These settings can be accessed within the “Picture – Special viewing” mode options, where HDR+ is activated. -
![[Interview] Samsung Transforms TVs in Step with Consumers, Says SVP Dave Das](//images.samsung.com/is/image/samsung/p5/global/tv/news/thum_12.jpg?$ORIGIN_JPG$)
[Interview] Samsung Transforms TVs in Step with Consumers, Says SVP Dave Das
The secret to creating great TVs is observing how people really use and watch them, then following their needs, says Dave Das, SVP of Home Entertainment Marketing and Samsung Electronics America. For consumers, so much of the TV viewing experience has completely transformed in recent years, as people now expect to be able to watch all of their favorite content, anytime and anywhere, easily and conveniently. And Samsung has transformed in step with them, Das notes, always looking to optimize access and seamlessly integrate all of people’s content. What’s next? Das says the company will continue refining and improving their TVs, based on Samsung’s foundational pillars—picture quality, design and smart TV capabilities. Check out Das’ interview to learn more. -
Samsung’s New Quantum Dot SUHD TV Social Campaign “Transports” You to Places You Have Dreamed of
Samsung Electronics, the worldwide leading TV brand for ten years running, announced today that it will expand its ‘THIS IS TV’ brand campaign to social media. The initiative will consist of an online contest and a series of offline events in key cities, aiming to connect consumers with the world through the true-to-life picture quality of Samsung Quantum dot SUHD TVs. Consumers, using hashtags #TVTransports and #ThisIsTV, can leverage Samsung SUHD TVs and their ability to transport consumers to the places they dream to visit. “Samsung has been working to strengthen TV’s role as a platform that connects people and brings them together to enhance their everyday lives” said Moon Soo Kim, Executive Vice President of Samsung’s Visual Display Business at Samsung Electronics. “By expanding ‘THIS IS TV’ to social media, we hope to share the value of Samsung Quantum dot SUHD TV with more consumers, provide them with once-in-a-lifetime experiences in real-time. Samsung will continue to deliver the true value of Samsung SUHD TV through various ways and stories.” -
Ultra Black Technology for Those of Us Who Don’t Turn Off the Lights to Watch TV
However, it is not enough to simply turn up the brightness – minimizing the possibly negative effects of outside light on picture quality is also important, and this is where Ultra Black technology comes in. -
Samsung Set to Transform the Way People Experience Television with 2016 SUHD TV Lineup
Samsung Electronics America, the leader in home entertainment for over 10 years, announced the availability and pricing for its 2016 line up, including an entirely new Flagship model series – the KS9800, bringing a new meaning to Smart TV. “Samsung has always been about the ultimate experience in Picture Quality. This year is no different. Our new SUHD models provide the brightest, most realistic color and clarity for every viewing environment,” said Dave Das, Senior Vice President, Samsung Electronics America. “What is new this year is our redefined Smart TV experience. We listened to our customers and made enjoying content the easiest it’s ever been.” -
Samsung Brings Design and Technological Innovation to Fuorisalone 2016
Samsung presents a new vision of the future of television at Fuorisalone 2016, where technological innovation and design seamlessly blend. NIGHT&DAY, a Samsung exhibition at Superstudio Più, open to the public from 12 to 17 April, symbolises a perfect duo formed by two different worlds and styles that meet to give rise to a new concept of television. -
Samsung’s 2016 SUHD TVs Set for Global Launch
Hyun Suk Kim, President of Samsung Electronics’ Visual Display Business, introduces the 2016 SUHD TVs with Quantum dot display. -
How Installing a TV Has Changed
Samsung’s 2016 SUHD TVs, with their Quantum dot display technology, deliver the optimum viewing experience for consumers, regardless of the lighting environment. SUHD TVs can be seen clearly, even right by a window in the middle of day, due to their 1,000 nit brightness and new Ultra Black technology that significantly reduces light reflection. -
[Photo Essay] Innovative Design That’s Ahead of the Curve
In nature, there are no straight lines. And these days, many Samsung products curve naturally, too, bringing a more ergonomic and comfortable sense of design. Among this year’s lineup of electronics that have a curved shape are SUHDS TVs, a soundbar and the latest gaming monitors. -
[Photo Essay] TVs That Look Great From Every Angle
The latest SUHD TVs from Samsung have the highest-quality displays yet, with a Quantum dot display that offers the purest and brightest colors in the market. But more than just a great screen, they are also designed to be great-looking from all angles, including the side and back, because of its bezel-less frame and a reverse side has all the unnecessary elements removed, with no visible screws or rivets. The result is a television that just looks great, no matter from where people look at it. -
[Video] Smart Hub Reinvents the TV Watching Experience
Samsung Electronics introduced its 2016 Smart TV line up at CES 2016 in Las Vegas. The 2016 Samsung Smart TV user experience (UX) includes smart features like an enhanced Smart Hub user interface and a Samsung Smart Control remote. A single access point of the new Smart Hub lets users view all menus – live TV, over the top (OTT), video on demand (VOD) and favorite apps, from a single place. And the Smart Control remote controls OTT boxes, Blu-ray players, game consoles and other connected devices. This provides viewers only one tool to enjoy their entire home entertainment system. See the video from CES 2016 below. -
[Photo Essay] This is the Future of TV
The Modular display wall shows how TV displays can be rearranged into different forms. -
[Photo Essay] The Many Faces of Samsung’s SUHD TVs
During CES, Samsung exhibited its most recent additions to its line-up of innovative displays, including its 2016 SUHD TVs. While the astounding picture quality of the displays is no doubt the showstopper, Samsung has also focused its efforts on their design. Featuring sleek, ergonomic curves, the devices were made to be easy on the eyes. Furthermore, bezel-less screens make the displays beautiful from all angles. Samsung has clearly proved that sometimes the real beauty of a product is in its details, even the small ones.
![[Interview] Samsung Transforms TVs in Step with Consumers, Says SVP Dave Das](http://images.samsung.com/is/image/samsung/p5/global/tv/news/thum_12.jpg?$ORIGIN_JPG$)
