HIGHLIGHTS

Finance available on all TVs

Buy your new TV with interest-free credit*

Representative example of using PayPal Credit without offers:
Purchase Rate: 19.9% p.a (variable)
Representative: 19.9% APR (variable)
Assumed Credit Limit: £1200

Samsung QLED, The Serif, The Frame

TV when it's on.
Art when it's off.

The Frame TV is displaying art on the screen. The Frame TV blends in with the space perfectly to make the home décor look more beautiful.
The Frame TV turns the living room into an art gallery, showing artworks in ways that are customizable so it blends perfectly with the space to enhance the décor. With a click, the screen changes to TV MODE, then back to ART MODE when turned off.
The Frame TV is hanging on the wall. Turned off, it shows an illustration of giraffes in Art Mode. Turned on, it shows a group of giraffes moving around the wild. A split-screen comparison shows a picture in Art Mode and a live video in TV Mode.
Video explaining how to set your photo in Art Mode on your The Frame TV, using the SmartThings App on your smartphone.
* Electricity consumption occurs in Art Mode

Beautiful design that you can personalise with Art Mode and features QLED technology, with over one billion shades of colour for immersive TV viewing. Make a statement with the new Frame.

Art Fram Pattern
The Frame family

Enhance your home with art

The Frame Art Mode

The Frame art

Beautiful in every moment

The Frame Design

The Frame plants

Experience brilliant colours of intelligent QLED TV technology

The Frame QLED

Find the perfect piece

The Art Store

Find artworks to display on your Frame by browsing the Art Store. Sign up for a free month-long trial today. Then, get unlimited access to artwork and photography from world-renowned galleries and beyond for just £3.99 a month.

Art mode

Art Mode

Art Mode displays art on your TV when The Frame is off.

Art store

Art Store

Enjoy a variety of artworks, including specially curated collections from renowned partners with The Frame.

QLED Technology

QLED Technology

Experience genuine cinematic colour made from over a billion colours and shades.

Customisable frame

Customisable Frame

Find the perfect Frame for your own taste with a choice of white, black and beige and brown.

Choose yours

2019 The Frame

The first TV with the new Apple TV app
Largest collection of 4K content and all your catch up TV apps including Apple TV, NOW TV and BT Sport apps, only on Samsung

* Apple and Apple TV are trademarks of Apple Inc, registered in the U.S. and other countries.
* The content within the screen are simulated images and are for demonstration purposes only. Also available on selected 2018 models.
* Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

* Apple and Apple TV are trademarks of Apple Inc, registered in the U.S. and other countries.
* The content within the screen are simulated images and are for demonstration purposes only. Also available on selected 2018 models.
* Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

* Wires not shown.